Not exact matches
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Next, Karen Matheson and Eve Fox at M&R Strategic Services have prepared a report about the apparent declines many organizations have
seen in the
rates at which their activist and fundraising
emails are
opened by recipients.
Nevertheless, the good news is that the subscribers who continue to
open law firm
emails remain engaged — as evidenced by the fact that conversion
rates have remained fairly steady (
see the full report at pages 10 - 12 for further discussion).
It claims the
emails see a 40 percent
open rate, and 17 percent click - through
rate — way higher than the industry standard.
If you're marketing by
email and you find your
open rates isn't as high as you'd like, shake it up a little, try these tips and
see what happens!