4) Surprisingly (to me), the ebook seems to be by no means the preferred or only medium for
selfpublished authors in Germany.
I used to count on the top free classics page to find it, but recently it has been so full of
selfpublished books, it has been impossible to find anything (it really angers me by the way.
6) 46 %
of selfpublished authors contact local book stores to stock their books, and 77 % of the contacted stores agree to do so.
But in April 2015, Tolino media launched as a platform
for selfpublished authors to upload and sell their books directly in the Tolino stores.
Good news for indie authors in Germany: The new
selfpublishing platform of the Tolino Alliance is now up and running.
Half of the readers prefers to
read selfpublished titles in ebook format, while 18 % read only print.
In a recent interview on the Selfpublisher - Podcast by Henri Apell (the only German podcast
on selfpublishing so far), Alexander Iwanow from Buchdeals talked about their service that provides readers with daily ebook deals via newsletter and app.
In a week that saw Barnes & Noble announce a
new selfpublishing unit, one small deal that had the publishing industry paying attention was J.A. Konrath's decision to do his next book, Shaken, with Amazon's publishing arm, AmazonEncore.
Previously only accessible to indie authors via a distributor, Tolino launched their
own selfpublishing portal Tolino media in April 2015 (with 70 % royalties guaranteed until January 2016).
In conclusion, German indie authors are still behind the US
selfpublishing scene by a couple of years, but they're picking up speed and discovering all the marketing methods that are already working so well for their American and UK colleagues.
However, many book sellers (54 %) will only
order selfpublished books if they are available from book wholesalers, which is the case if you use services like BoD (but not with Create Space).
This leads to 42 % of the book sellers
stocking selfpublished titles in their stores, while 12 % at least plan to do so in the future.
Could it mean that
even selfpublished books will be available through wholesalers soon, instead of just on Amazon?
New authors are constantly
discovering selfpublishing and are slowly moving away from traditional publishing, although many still consider a traditional deal to be more prestigious and better for book store distribution and marketing.
With half a million Kindle ebooks on Amazon.de (see above), is it still possible to enter
into selfpublishing and be successful at it — now that the «golden days» are over?
2) Compared to the numbers in the graph above, 86 % of readers
buy selfpublished titles in online book stores, and only 9 % from physical stores, which isn't surprising.
As
most selfpublished authors know, a book is invisible to the buyer without proper marketing.
1) Why German authors
choose selfpublishing: 90 % do so because they want to have full control over their content, rights, and marketing.
Book sellers react by stocking
more selfpublished titles, but only those available through book wholesalers.
Createspace is a very
great selfpublishing avenue, once you have your rights reverted back to you from PA, you'll be able to upload your books onto Amazon Kindle as well at no cost to you.
Still, there are some important differences in
German selfpublishing, partly due to laws and regulations (such as the fixed book price law, which makes box sets a little harder to put together).
He will give insights into how a mobile game startup can softlaunch and publish its first game in the overcrowded Stores and share a lot of data about the key learnings and biggest fails from over two years of development while softlaunching and
selfpublishing What The Hen!
There was a workshop on mobile apps in the future
of selfpublishing, a lecture on branding for authors as well as an interview with an agent, who has worked with independent authors.
According to a first trial run by M. Matting of Selfpublisherbibel.de, several of the online book stores have even established a new, separate category, «
Selfpublishing», which can only broaden the rift between traditionally published and self - published books.
Now things are changing with ebooks and
selfpublishing.
When I was at the Leipzig Book Fair the other week (17 - 20 March 2016), I felt that
selfpublishing has truly «arrived» in Germany.
It is estimated that ca. 250 authors in Germany can live from
their selfpublished books.