Because it might not be such a clever idea to have the brand's first new volume -
selling halo car developed and built in Hiroshima.
Not exact matches
Besides, it's a
halo car, and where they are actually
sold (America), they're a common and welcome sight.
We understand the business case may be tough, especially when the CTR's hatchback bodystyle isn't
sold in America at all, but we think Honda's North American showrooms could use a bit more performance edge, and an affordable
halo car like the Type R could do just that.
Ferrari's limited - production
halo car sold out before the end of last year and it shouldn't come as any surprise that it is insanely expensive.
The approval apparently clears the way for any future right - hand - drive Corvette to be
sold in Australia, amid rumors that a new mid-engine version will be
sold there as a $ 150,000
halo car for the Holden lineup, replacing the V8 Commodore performance
cars that are no longer built there.
I'm pretty sure they want to do enough to get a green «
halo» effect, without
selling meaningful numbers of
cars.
Obviously, the Insight vs. Prius comparison isn't very satisfying from a more objective perspective, with Honda's hybrid being a small aluminum two - seater and Toyota's hybrid being a mid-size «family»
car, but PR and marketing are rarely based on objective standards, so it is not so surprising to learn that Honda is finding that the «
halo» effect of having the fuel economy leader is worth keeping in production a
car that
sells about 2,000 units per year.