A trend for «tribalisation» among evangelical Christians has led to increasing numbers of small theological training institutions opening in order to
serve small niches of the market.
Not exact matches
The premise of all these pitches is that you can take any good idea for a product, service or network (typically someone else's idea, who is already hitting it out of the park) and shrink that business down to a narrower target population or
niche, or to a certain kind of consumer, and instantly turn the process of
serving that
smaller segment into a big business as well.
Of course every
small business has to address this challenge in different ways to carve out a
niche that
serves their purpose.
You've included common keyword phrases (Business Coach, Business Coaching) people might type in when searching LinkedIn, and you've identified some
niche audiences (Entrepreneurs,
Small Business Owners) that you
serve.
He's put BlackBerry on track to
serve a
small but potentially lucrative
niche of business clients and brought more focus to the company than it's had in years.
But a
small business with deep customer knowledge, minimal overhead and the tools to reach
niche audiences can
serve them quite profitably.
These
niches are too
small for big businesses to effectively
serve themselves.
For example,
smaller sites run by local stores or
niche specialists might be highly relevant for a competitive user query thanks to good work on traditional SEO (such as link building and content), but due to
small budgets, these sites are many times
served by relatively slow shared hosting solutions.
Braddon's father developed a style of machinery and tooling that could produce
smaller runs of
niche products to
serve very specific needs in the marketplace.
Located in Atlanta, International Food Concepts is a
small, upscale
niche food distributor
serving hotels, upscale restaurants, country clubs and gourmet retail stores.
Daughters of the
small intestinal stem cells, the Paneth cells,
serve as crypt
niche cells by providing Wnt, Notch and EGF signals (30).
Sometimes a
smaller site that could be considered a
niche site can
serve as a lead in to one of the larger and more active sites.
FORTE5 HATCHBACK You can count the number of affordable compact hatchbacks on one hand — if you skip crossover SUVs — and we're happy that Kia remains committed to
serving this
small but fanatical
niche of the market.
Another
small useless device with a marketing strategy aimed at a
niche segment it does not really
serve.
«New micropresses,
small presses, and
niche presses (like Marcher Lord Press) will meet the needs of many segments of the reading population that are not being
served by the increasingly narrow and conservative titles that will be released by the major publishing companies.»
This was back when Apple's products
served a decidedly
niche audience and the company seemed destined to, at best, maintain its position as a relatively
small manufacturer of personal computers, if not to be outright crushed by Microsoft and computer manufacturers making machines that ran its operating systems.
It's a
smaller firm, but not a
small firm, that
serves a
niche market.