Sentences with phrase «shelf talkers»

"Shelf talkers" are small tags or signs that are placed on store shelves to provide information or recommendations about a product to customers. Full definition
In - store shelf talkers with tear pads featuring a coupon can be found in participating retailers throughout the contest.
A variety of point - of - purchase sales materials like shelf talkers or pamphlets can help, but many manufacturers, including Loving Pets, tout sampling programs as one of the most successful selling tactics.
Instead of relying on shelf talkers or POP displays, many stores report engaging customers to find out about their birds and lifestyles to help them customize the swings and playgyms, and to ensure the perches and other products are appropriate for their specific bird.
«At Fromm, our sales team works to educate retailers and their employees, and provides resources such as shelf talkers and other branded displays to improve the visual presentation of our products,» Nieman said.
An extensive range of point - of - sale materials has also been produced for Ballantine's customers, including shelf talkers, neck tags, tent cards and cocktail cards, which will be available in bars and restaurants, encouraging customers to make Ballantine's Finest cocktails at home.
Supermarkets put shelf talkers alongside the infant formula limiting customers to two items.
There should always be signage and shelf talkers along with the product to help them understand a bit more.
Reports are now coming in of Tesco switching tactics — changing the price discount promotional shelf talkers to ones restricting sales to two per customer.
The company also offered retailers shelf talkers and made announcements through social media, on its website and through advertising in trade and consumer magazines.
Dr. Elsey's helps retailers and consumers find out more about the food and about cats» nutritional needs through shelf talkers, the website and social media.
Other merchandising / selling suggestions include: • Use shelf talkers to highlight product ingredients and identify why the product is valuable to the customer, suggests Armstrong.
Ringo recommends that retailers post small shelf talkers to point out the solutions the products offer, such as «great for diarrhea.»
That's in addition to traditional shelf talkers that the company is happy to provide stores.
Bright signs can help attract attention to special displays of grain - free products, while shelf talkers can direct customers to websites for more educational information.
Even better, says Brant, are shelf talkers with QR codes that lead consumers to a website that will provide an in - depth explanation of the product's benefits.
Zaro recommends utilizing informative signage, like shelf talkers, to highlight litter features like lightweight, all - natural or special needs (senior cats, respiratory relief, urinary tract problems).
Besides providing product, samples and possibly help for events, a number of manufacturers offer point - of - purchase marketing materials such as shelf talkers, posters and pamphlets that can help sell more product.
Gruber: We have an expansive library of POP [point - of - purchase] materials that we are continually increasing for our retailers — including shelf talkers, banners, literature, acetate store hours signs etc. — and we're more than willing to develop any special type of signage a retailer might need specific to his store or to support a program he might want to run.
However, knowing none of us are permitted to use those Shark Tank logos on anything related to our product at retail, whether it is logos on packaging, POS, shelf talkers and displays, why would any business use that intermittent exposure as a primary marketing focus?
Check out the exclusive benefits for Wine Spectator retailers: the Advance ratings newsletter, shelf talkers and more.
Click here to download stickers, shelf talkers and posters in celebration of Australian Organic Awareness Month.
In addition to posters, case cards, shelf talkers and end - aisle standups, neck hangers of life - like glasses of FrappaChata on ice are available to promote on - shelf.
Eye - catching, in - store POS materials, including case cards, one case bins and shelf talkers will be available to build awareness and drive trial of both FrÏs Original and FrÏs Pineapple in launch markets.
The shelf talker states: «Aptamil and Cow & Gate are currently experiencing poor availability on their powdered milk as a result of increased demnad.»
promote infant formula at point - of - sale by special displays, shelf talkers or discounts etc (follow - on formula products and promotion should not be placed by infant formula).
Both companies described coordinated marketing efforts with libraries and authors through posters, shelf talkers and author events.
Use an excerpt from a positive review on postcards to announce book signings, bookmarks, informational sheets, shelf talkers, and other marketing materials.
Your reading guide, much like your shelf talker, bookmarks, etc. should be designed with elements from your book cover and have discussion questions about your book.
Shelf talkers are designed (most normally with elements from the book cover to make it easy, at a cursory glance, to tell which book on the shelf the shelf talker goes with) and mailed with finished books to help your book stand out on the shelf.
No matter what you decide to put on your shelf talker, it should grab the attention of consumers as they browse the shelves, give readers a good idea of what's inside your book, and motivate them to buy it.
If you don't have blurbs or reviews, you could consider putting strong quotes directly from your book on your shelf talker to highlight the writing / story or you could include fun facts about the book.
If your shelf talker is well done, there's no reason a bookseller wouldn't include it on the shelf to help them sell your book.
When they recommend a self - published work that we love and feature in the store, they get a $ 15 gift certificate, and their Maven Bio and personal recommendation is featured as a shelf talker below the book.
The shelf talkers (those little cards beneath the books) have a blurb from an online customer review.
Most major manufacturers provide POP materials, such as signs, shelf talkers, posters and banners, and they are usually colorful and eye catching.
Redbarn offers a number of promotional tools for retailers, including display racks, shelf talkers and gondola signs.
Window clings, consumer and retailer brochures, point - of - purchase counter mats, and shelf talkers are also available to retailers.
To complement the display, window clings, consumer and retailer brochures, point - of - purchase counter mats and shelf talkers are also available to retailers.
Don't limit them to just their own shelves, which need signage, shelf talkers and so on to call attention to them.
Taking the time to set up videos, shelf talkers, demonstrations and displays can, according to all the experts, increase sales and profits in this already worthwhile category.
For example, earthbath has a shelf talker that points out the product uses essential oils for fragrance, is free of artificial dyes, and so on.
Companies offering high - quality wild bird seed often have signs, shelf talkers and brochures to back up why their product is the best, which pet stores can display.
For example, Natural Balance Pet Foods Inc. offers a range of promotional tools, including off - shelf displays, point - of - sale items and shelf talkers that feature key talking points about the company's products.
Additionally, retailers utilizing POS materials, shelf talkers and artwork to highlight brands and products will have a better chance of drawing consumer attention and starting a dialogue about these diets, Nieman said.
«We try to highlight the eye - catching structural and printed features, along with shelf talkers and any coupons or deals, of varied packaging within the litter section by displaying them cleanly and clearly so each brand can shine,» Muñoz said.
Knowing that an educated staff is valuable to both consumers and manufacturers, Thorne said Earth Heart offers its retail partners product testers and shelf talkers, sales tips and detailed product information sheets explaining how essential oils work, historical significance and results of aromatherapy, use and safety information, testimonials, product reviews and awards.
According to Karen Neola, founder of My Perfect Pet Inc., the manufacturer's wet cat food dinners are a fresh - frozen blend found in store freezers but cross promoted on store shelves with dummy packaging and shelf talkers.
a b c d e f g h i j k l m n o p q r s t u v w x y z