Not exact matches
Obviously, sending to your email list is a good start (and
everyone in your office should be helping by sending to their friends and colleagues), but also consider media outreach — several PR
firms specialize
in «helping» your viral campaign get on local news
shows and into print outlets.
Get those statistics collected and out there for
everyone to see that your law
firm makes diversity a priority, is willing to
show measurable progress, and be a leader
in the bar.
While the partners
in Lisa's
firm are not yet proactive
in cross-selling each other's services, one person can lead the way to
show others how easy it is for
everyone to benefit.