But as the larger charities with
significant ad spend review their marketing priorities our sense is that some are already starting to evaluate whether they get value from their ad budget and are considering where a targeted PR strategy would be suitable in delivering results at a fraction of the cost, while complementing remaining ad spend.
Not exact matches
The walled - garden nature of Facebook in particular has come under scrutiny, as they've recently had
significant problems regarding the accuracy and efficacy of their advertising methods, with several big brands opting to reduce their
ad spend on the site until more accurate metrics are released.
«Ultimately, if users opt to stay on the platform, then it's unlikely we'll see
significant shifts in media
spends in the short term,» said Benjamin Arnold, managing director of
ad agency We Are Social.
Making truly forceful changes could have a much more
significant impact on time
spent, and potentially
ad revenue.
«Wholly repealing the Johnson Amendment would protect both the sermons (part of a church's ordinary operations budgets) and the full - page
ads (which require
significant spending).
Will the
ads finally drive a
significant chunk of campaign
spending to online advertising?
«I am certain its a very
significant ad buy since these big box stores continue to
spend millions to promote a bad idea, including paying nearly $ 50,000 a month on lobbyists.»
A
significant portion of the campaign's expenses over the filing period were funds
spent on television
ads.
Ending
Spending Action Fund has already
spent more than $ 150,000 on
ads attacking Jones» «liberal» voting record — a
significant buy in this district.
The
ad, which was produced by Larry McCarthy, is costing the NRCC $ 170,000 — the first
significant spending by either party in the southwestern Pennsylvania special election set for May 18.
The radio
ad is the third in a string of efforts to persuade lawmakers that now is clearly not the time for
significant increases in state
spending and more than a billion dollars in new taxes and fees for New York businesses.
(C)
AD mice on the J147 diet (black box)
spent much more time freezing on Day 2, demonstrating a
significant improvement in hippocampal related memory compared to
AD mice on the control diet (white box).
Valve has announced today that they have a $ 25 million
ad campaign prepared for Left 4 Dead 2, a
significant jump from the $ 10 million they
spent on advertising the original Left 4 Dead last year.
EEI is also
spending significant funds on a broader public relations campaign, including
ads on «both broadcast and cable television, radio and online» according to an EEI spokesman.
A tiny per capita investment can be pretty effing
significant, or they wouldn't bother
spend $ X gazillion on the
ad.
I've
spent a
significant amount of money on Facebook
ads and boosting posts.
At every company that sells
ads, a
significant portion of their engineering team
spends their day tuning data mining, writing better code to collect all your personal data, upgrading the servers that hold all the data and making sure it's all being logged and collated and sliced and packaged and shipped out... And at the end of the day the result of it all is a slightly different advertising banner in your browser or on your mobile screen.
Right now, to put an
ad on to Yahoo's sports pages during, say, the height of an NFL football game, «You would need to
spend in the
significant six figures [range],» he said.