«Our plan to distribute tens of millions of dollars is a natural target for fraudsters, and we want to make sure this money is actually landing in our customers» hands,» says Groh, who explained that various triggers might lead Loblaws to ask for ID, such as large
numbers of registrations from a single address, multiple requests under a single or similar name, or irregularities in a registration, «or something as
simple as
street and email that appear invalid.»