The data looked at how many
smart speaker owners used them to listen to music «frequently» at different points of the day.
The Smart Audio Report found that over 50 % of
smart speaker owners used the devices more often than their first month of ownership.
The Voicebot Smart Speaker Consumer Adoption Report found that
smart speaker owners used voice assistants on the devices 2.79 times per day.
The Voicebot Smart Speaker Consumer Adoption Report found that
smart speaker owners used voice assistants on the devices 2.79 times per day.
Smart speaker owner use of games was another interesting finding from the report.
Seventy percent of
smart speaker owners use them at least weekly and 86 % at least monthly.
Seventy percent of
smart speaker owners use them at least weekly and 86 % at least monthly.
Smart speaker owner use of games was another interesting finding from the report.
Voicebot analysis of the Radio Centre data suggest that
smart speaker owners use their devices an average of 2.88 times per day or about 86 times per month.
Sixty - nine percent of
smart speaker owners use the devices to listen to audio content generally while 58 % listen to music that does not include radio.
Not exact matches
More than one - in - four
smart speaker owners say they have purchased something
using voice and 11.5 % say they are
using the feature monthly.
More than half of
smart speaker owners report at least trying a game on their device and nearly one - third say they
use them monthly.
This is a significant benefit since music listening is the most
used feature of
smart speakers according to a recent Voicebot survey of U.S. device
owners.
According to a new report released by Activate, the majority of
smart speaker owners just
use them for a small set of mundane functions, like playing music, getting the weather, or setting alarms.
More than half of
smart speaker owners report at least trying a game on their device and nearly one - third say they
use them monthly.
More than one - in - four
smart speaker owners say they have purchased something
using voice and 11.5 % say they are
using the feature monthly.
Another 16.7 % of the general population beyond
smart speaker owners expressed interest in
using voice commerce.
If you're an Echo
owner, you probably
use the
smart speaker on a pretty regular basis.
This is in line with the findings of an Oct. 2017 study that found the majority of
smart -
speaker owners use the devices for tasks that don't require much intelligence.
It could be a limited - time promotion to re-engage
owners who have not
used their
smart speakers for a while now.
One set of questions asked Amazon Echo and Google Home
owners about the breadth of
smart speaker use.
Half of
smart speaker owners reported
using them for 6 or more tasks and 25 %
use them for 11 or more tasks.
Even games and jokes are features
used «regularly» by
smart speaker owners.
The purpose of this study was not to gauge
smart speaker market penetration but rather to assess
use cases for
smart speaker owners compared to non-
owners.
Twenty - nine percent of
smart speaker owners reported
using smart speakers to research a product they were considering for purchase and 31 % had added an item to a shopping cart for later purchase consideration.
According to the Voicebot
Smart Speaker Consumer Adoption report, only a little over half of smart speaker owners claim to use their device daily, and only 12.7 % use it more than six times per
Smart Speaker Consumer Adoption report, only a little over half of
smart speaker owners claim to use their device daily, and only 12.7 % use it more than six times per
smart speaker owners claim to
use their device daily, and only 12.7 %
use it more than six times per day.
Now, with Alexa in play,
owners of an Alexa - enabled device like the Amazon Echo or Echo Dot
smart speakers will be able to do all of that
using just their voice.
As one might expect,
smart speaker owners predominantly
use the devices for alarms, timers, internet searches, and listening to music.
Among
smart speaker owners, 46.1 % said they
use the products to listen to AM / FM radio.
Smart speaker owners report
using voice assistants on their devices an average of 2.79 times per day.
Bluetooth
speaker maker Libratone has announced that beginning this fall, Zipp and Zipp Mini
speaker owners will be able to
use their devices to invoke Amazon's Alexa virtual assistant as well as tap in to Apple's forthcoming AirPlay 2 protocol.The company said it will make a free firmware download available in the coming months that activates Alexa support in the wireless
speakers, which connect to Wi - Fi and have integrated microphones.Following the update, Zipp and Zipp Mini
owners will be able to touch the button on the top of the
speakers to ask Alexa for news, sports, traffic updates, and all the other things that can be done on Amazon's Echo range of
speakers, including controlling
smart home devices.Libratone intends to add Apple AirPlay 2 support as soon as Apple
An extensive survey in 2017 by Edison Research and NPR found that 68 % of
smart speaker owners listened to music on the devices and several other popular
use cases were related to news and information services where radio has content today.
The latest research drives home a point of importance to all media publishers and distributors:
Smart speaker use is replacing other behavior — for example, 30 % of
owners say their
speaker is replacing time spent with TV.
In addition to announcing its own standalone Alexa
smart speaker, Sonos also announced that
owners of existing Sonos
speakers in the U.S., U.K. and Germany will also be able to control their
speakers using Amazon Alexa.
Although, it's not all bad news for the smartphone, with 44 % of
smart speaker owners saying they
use voice assistants more on their phones since getting a
speaker.
Ecobee
smart thermostat
owners will be able to
use Alexa to remotely control the Ecobee3 and Ecobee3 lite via a voice - activated
speaker, with the Ecobee4 featuring built - in voice control and Alexa functionality.