Sentences with phrase «so as advertisers»

Good regulation encourages innovation, so as advertisers and marketers were forced to think «outside the billboard,» it was an opportunity to tap into better, more creative ideas.

Not exact matches

So have other media brands such as Upworthy and even the Financial Times, which has tried to get advertisers to change the metrics they focus on.

To be sure, there are examples of advertisers celebrating larger people as they are, but they tend to be so rare that they become news stories unto themselves.

Twitter is not seeing a boost in business from the «Trump effect» despite the president's active tweeting, as advertisers steer clear of the platform so their brands don't get targeted, analyst Richard Kramer said on Thursday.

What we do is mainstream, so we work with advertisers who maybe aren't as uptight.

We sell that platform to other advertisers, so it should come as no surprise that we can use it effectively ourselves to prove its continuing value.

Susan Canavari: You know, we do feel like as an advertiser, it's incredibly important to our brand health that our advertising and all of our content is in contextual places that is far away from hate and fake news as possible so internally, over the last several months, we have processes in place to ensure that none of our advertiser and our content is near fake news or hate.

The company, which started as a free music - and - culture magazine in Montreal in 1994, is now a behemoth: According to remarks made by CEO Shane Smith at the so - called «NewFronts» for advertisers, Vice will have revenues of $ 1 billion this year, and a recent financing round valued the company at $ 2.5 billion.

Vice's grip on its millennial audience, and its power with major advertisers, are seen as so valuable that A&E Networks, the TV network co-owned by Hearst and Disney, is reportedly going to turn over control of an entire channel — H2, a spin - off from the History Channel — to Vice.

Rather than step in on behalf of advertisers and forbid all age - restricted content from being monetized (as is currently the case), perhaps YouTube could improve the tools advertisers have at their disposal so that they can control what types of videos in which their ads appear.

The lawsuit is the latest example of criticism leveled at Facebook for so - called micro-targeting, a process that has allowed advertisers to choose who sees their ads based on age, interests, race and even such characteristics as whether they dislike people based on race or religion.

So as long as people continue to use Facebook, ads continue to perform and advertisers continue to get a bang for their buck, they will not scale back on spending on the platform.

«Advertisers will want to be where the people are so having a platform as important as Twitter should be the leg - up.»

When I went back and met with my team afterwards, they let me know that Cambridge Analytica actually did start as an advertiser later in 2015, so we could have in theory banned them back then, and made a mistake by not doing so.»

But changes to Facebook's news feed algorithm have made organic reach harder, as Mark Zuckerberg's social media unicorn begins strongly favoring paid advertisers over the natural connections that once made the website so valuable as an advertising platform.

As long as advertisers must advertise, Facebook's profits will increase, and so will its stock price, regardless of the company's CEO warning that profits will take a hit because of pesky «security» concernAs long as advertisers must advertise, Facebook's profits will increase, and so will its stock price, regardless of the company's CEO warning that profits will take a hit because of pesky «security» concernas advertisers must advertise, Facebook's profits will increase, and so will its stock price, regardless of the company's CEO warning that profits will take a hit because of pesky «security» concerns.

Facebook has so - called private audiences from vendors such as Acxiom, Oracle Data Cloud (Datalogix), Epsilon and Experian that advertisers can request through Facebook.

Many ruses are used by unscrupulous websites to defraud advertisers such as stacking ads on top of each other so that only the top impression is seen by website visitors but all of them earn revenue, shrinking ad units down to a 1 x 1 pixel size and placing hundreds on a page so they will be paid for the impressions even though no - one will see them or buying bot traffic from ad networks, thereby earning a healthy profit margin on the resulting ad impressions.

Additionally, advertisers attempt to address children as consumers in their own right and so develop strategies to build brand awareness and purchasing habits.

Although they represent the advertiser's interests, they're displayed as actual stories or videos rather than splashy ads, so they pass through ad blockers.

And despite becoming increasingly known as a hook - up tool — as well as a dating site — it broke into mainstream culture attracting blue chip advertisers from Ford to American Express, such was the draw of the so - called pink pound.

This includes many major advertisers such as Anheuser Busch, so a business model worth protecting.

Usually, these free Jewish dating services have some advertiser banners or links of interest to you on their dating websites so they can get some money to pay for their hard work or services such as domain or hosting.

«We spent a lot of time and money to build our brand on Facebook, with some of our sites» fan pages reaching hundreds of thousands of active and engaged followers, so we sincerely hope that Facebook starts giving all of their advertisers a fair shake and allows relevant dating ads back into the system as quickly as possible.»

«Once You See It, You Can't Unsee It» is the slogan on the film's Tumblr page — one that features a never - ending stream of animated GIFs from the movie (as if the advertisers knew the film wasn't going to meme itself, so they created an illusion of online popularity).

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It worked in England, but when MTV tried to adapt it for the United States a few years later, it failed miserably as advertisers wouldn't support a series that dealt so openly with teen sex.

Whilst the practical aspects of reading traditional media may be better satisfied, so too will advertisers, as the new version will provide a better platform for advertisements — and that means more revenue for starving publishers.

I have certainly enjoyed owning my Kindle and am glad to have gotten it, so I would recommend it to others, but I am not trying to act as an advertiser — just an informer.

Samantha: And then the other thing that I think is popping up that's more common is we're kind of seeing these life stages dog foods, and some of them are... we see them advertisers for all life stages so you don't necessarily need a specific puppy food or a senior dog food, and then other brands will do a puppy, an adult, a senior, but then do you recommend one or the other of those or are those for all life stages kind of dog foods, are those just as good as the more specified types?

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Before television supplanted magazines as the most important mass medium, «the magazines were so important to the advertisers,» said Terrence C. Brown, a former director of the Society of Illustrators who curated the exhibition with a consulting curator, D. B. Dowd of Washington University in St. Louis.

This is not so much of a problem when news media is seperated from advertiser funding - as with BBC and Aljazeera.

The point is to «sell» ad space, so is generating revenue for your blog perceived as a bad thing (selling out) or as a positive (successful enough of a publisher to attract advertisers)?

Paid search is as competitive for legal terms as organic so advertisers are constantly developing their accounts, adding more keywords, optimizing their landing pages and paying more, all in an effort to «beat» you.

When asked about how many advertisers had paused their ad spending, Sandberg would only get as specific as saying that «a few» had done so, leaving plenty of room for interpretation.

Facebook is so proud of its algorithms that it conducted research about exploiting posts by kids as young as 14 to show how its algorithms could help advertisers pinpoint emotionally vulnerable moments for the purpose of targeted ads.

To do so effectively, it needs to have more control over the native app experience in order to offer features for advertisers such as the recently introduced support for mobile app attribution through integrations with partners like Tune, Adjust and Kochava for app install ads, or just to simply better cater to advertisers who want to target mobile in particular.

Facebook has so - called private audiences from vendors such as Acxiom, Oracle Data Cloud (Datalogix), Epsilon and Experian that advertisers can request through Facebook.

The fact is, most advertisers need Facebook as a platform because its reach is so great, so any break is likely to only be temporary, said Allen Adamson, founder of brand - marketing consultancy Metaforce.

One reason Google's services work so well is because, as an advertiser, it has a vested business interest in your data.

As usual, GoogleOm PR rep Stacey Higginbotham lobbies for Google's agenda: no caps, no limits, no profits for ISPs so that advertiser Google can make all of the money in the Internet ecosystem.

As a bonus, we get into marketing principles so you can use the same strategies that the professional advertisers do... which can only help in hyping up your own value.

Twitter is already having to compete with the likes of Google and Facebook for the attention of big advertisers that are prepared to spend big, so possibly recruitment is just seen as a smaller fish that's not worth frying.

«The consumer is driving the home search process, so the biggest hurdle is inspiring engaged consumers to view listings of interest,» says Mele, who explains that once a consumer looking at a Homes.com search result wants more information, they simply click through to the listing detail page where the listing agent displays prominently and Local Connect displays up to three additional advertisers, as well as photos, pricing and local information.