Sentences with phrase «so the way brands»

Not exact matches

«They're so well trained in our brand, they live and breathe Steam Whistle — they bleed green, as we like to say — so they really sell our product to a new province in a way that no one else could.»

There was no way to quell the uprising of emerging beauty brands, so multinational corporations eventually acquired them.

And so my ability to be a great partner to Howard and get the best out of Howard, and then take all of this great vision and the ideas and the strategy we have and figure out how to land it in a way that allows it to propagate globally and elevate the brand, elevate the customer experience, and ultimately, amplify Starbucks as a destination.

The breakthrough idea is so far one of the most innovative ways a brand has utilized the mobile icons.

They are already following you on social media, so they are obviously interested in what you offer, so give them another way to socially connect to your brand.

And so for us, it's still about focusing a certain portion of our budget on just pure brand building: creating that emotional connection, disrupting, and doing things in an interesting way.

We live in a society that has become immune to traditional forms of advertising so be on the lookout for new and creative ways to market your brand.

But as Williams's star rises, and as some brands are becoming ever - so - slightly more open to risk in their endorsement choices, many fans reasonably expect the money to shift her way.

So it's a great, organic way to work with brands.

In many ways mobile web games are the ultimate mobile engagement ad unit: they allow a brand to engage its target audience at scale through the preferred activity on mobile, and to do so in a cost effective manner in a way that fosters social and viral growth.

We've found that planning promotional events is one of the best ways to meet our customers face - to - face and simultaneously control our brand messaging, thereby accomplishing something so important for a young company without an established brand: speaking for itself.

That said, your brand has so many other ways to connect with audience.

The heart of our brand has always been and will probably always be YouTube, so we monetize through the traditional ways of monetizing on YouTube, such as the ad sales.

There are so many ways that we are losing control and trust in our products, brands, and even our media.

To be a good brand you must provide a useful and compelling value proposition, stand out in some meaningful way so as to be regularly chosen over other options, and consistently deliver on your promises.

SPECIAL REPORT: Kylie Radford has built Morrison into a highly regarded fashion brand over more than 15 years, so it's a little surprising to hear the way she talks about the current business environment.

So in terms of recruitment, telling a great story about your brand is an effective way to attract great talent.

Before his talk, Berger told me over coffee that he's not so sure about the of - the - moment advertising strategies often positioned as the only way business owners — especially small - business owners — can expand their brand and engage consumers.

The trick is that your brand needs to convey some emotion or some idea in a concise, visual and interactive way and do so consistently across all your messaging channels.

So, as someone who's been branded a contrarian, someone who's been known to rock more than a few boats when it comes to the way we think about money and the role it plays in our daily lives, I propose an alternate course... a financial road less traveled.

Let's take a look at some ways brands can accommodate this important demographic at a time when today's marketing channels rely so heavily on visual content.

The bills were always paid for by advertising, and so in a way the writing was a loss leader, designed to attract enough eyeballs that brands would want to advertise to.

The challenge for brands and retailers is to execute on that age - old goal in new ways across multiple channels, many of them mobile - centric, so that customers connect naturally in known, signed - in experiences.

And Priceline's booking.com brand is strong in Europe, but not in the U.S. «So there is a potential for them to work together in a way that will help both companies,» he says.

The only way brands can hope to do so is to choose which subcultures to go after and pay very close attention to the specific values, beliefs and ideas that define them.

Brands and manufacturers should seek new ways to process raw materials and produce consumables so that future generations aren't left to live in a toxic wasteland caused by our current - day appetite for trendy electronics.

For this goal, it's helpful to think of your brand as a kind of avatar for your company, representing it in a personal way so that your customers can form a personal attachment.

Mobile sales have skyrocketed over the last decade, so ensure that you are making your mobile checkout process is seamless and representing your brand in the best way possible.

Leaman's company delivers a brand - new way of corporate learning so managers and CEOs can not only learn new things but also measure the impact of those things.

If a brand can approach their audience correctly with these platforms there will be so many new ideas for content and customer service coming their way.»

I'm committed to showing 1 million people, how to build and grow their personal brands in a way that impacts millions of people, so through this impact a ripple effect is created that impacts billions of lives.

Acquiring links is a vital process in online marketing, as the practice benefits a site in so many ways, such as in building online brand presence, driving targeted traffic / leads and in getting better search ranking positions.

While marketers are always trying to massage the message to make products and brands more appealing, the latest push has Gen Y clearly in mind, not just because the 18 - to 35 - year - old demographic is so huge, but also because millennials themselves have been branded in a way for years — as conspicuous consumers.

So how can today's smaller brands navigate the new environment and avoid going the way of brand dinosaurs?

If so, it's worth adding those sites to your link request list — not only will you add more relevant inbound referrals to your link count and give the search engine spiders more chance of finding you, you'll also be putting your brand in front of the right kind of audience, directing lots of valuable traffic your way.

As the amount of time spent on social networks continues to increase so does the importance of marketing on those channels (LinkedIn, Facebook, Twitter, etc.) Social media marketing is fast becoming the most powerful way to increase brand awareness and promote brand authenticity.

In fact, Lifetime is so committed to that mission that it recently announced plans to change its web address to reflect the evolution from a fitness company to a lifestyle brand — Lifetime, The Healthy Way of Life Company.

On the influencer side, the insights that you get with linking and tagging brands in Stories shows you how many people clicked on the link so you have a better idea of how much of an impact you're generating for brands and if I'm linking to a blog post (another way I drive traffic to my blog) then I can see how many people clicked on the link from my stories.

I've been on the road for reasons professional and personal the last couple of days, and so I haven't been able to comment on Carl and John on why we pomocons — given how cultured, witty, and astute in every way we are — haven't been discovered as the cure for everything that ails all the other inferior brands of conservatism these days.

''... they protest «rigid religion,» objecting to a certain brand of conservatism that insists there is only one way to express spirituality, faith, and the search for transcendence... So why, then, is it «good news» that there is a huge rise in the «spiritual but not religious»?

I had one ticket for a matinee of Wicked (alas, the brand - new Hamilton tickets were way above my pay grade) but I had a few hours before curtain so eventually I walked my way to and through Central Park, heading for the Metropolitan Museum of Art.

On the other hand, so - called «Christians» have certainly gone out of their way to try to prevent believers of other religious traditions from practicing their faith — by trying to impose their particular brands of «Christianity» onto all others under the law.

But really, our brand was so much bigger than that: it is the story we are telling and it's reflected in the way people think about us.

The community had branded her this way so that everyone would always know what she had done.

The best brand I've found so far is Kure, they have lots of great colours and it really works in the way that normal polish does.

[For all it's brand spankin» new gloriousness, our kitchen doesn't have very much space in the way of food storage so we had to figure out a shelving situation because this hippie has a lot of grub to store.]

So, my wonderful husband who was desperate for some mussely goodness hustled his butt down to Costco, they took in our dead mussels and gave us a brand new batch and I went to work preparing them three ways!

But even so, wise food and beverage companies will strategically consider ways to construct their important brand assets that reduce risk and enhance the possibilities of brand protection.

George Reisch, the head brew master there for 35 years, became a friend years ago and I have so much admiration for him professionally and personally that it was great when he envisioned a way for me to work with such a world respected company and brand.

Being a former pastry chef, this is basically the lazy way to make icing but I know some people are intimidated by cooking sugar so I wanted to provide a recipe that did contain 10x, and suggest a brand that is trustworthy and non-GMO.