This is a skill set that many lactation support staff and advocates find challenging; but fortunately resources in
social advocacy marketing and communication are available.
Not exact matches
The Smync Team is a group that built our platform and provides our services because we're an experienced team who knows the problems all marketers face, knows there is a better way to do and is passionate about helping brands and agencies build
Social Brand Advocacy in this age of social / mobile first, distrust of marketing and the importance of real business results from mark
Social Brand
Advocacy in this age of
social / mobile first, distrust of marketing and the importance of real business results from mark
social / mobile first, distrust of
marketing and the importance of real business results from
marketing.
The Power of Employee
Social Advocacy [Infographic] The topic of employee advocacy is in no way new to the digital marketing realm, but there's still a somewhat vague understanding of how powerful it can be for your marketing
Advocacy [Infographic] The topic of employee
advocacy is in no way new to the digital marketing realm, but there's still a somewhat vague understanding of how powerful it can be for your marketing
advocacy is in no way new to the digital
marketing realm, but there's still a somewhat vague understanding of how powerful it can be for your
marketing efforts.
Tagged: Brand
Advocacy, brand advocacy strategy, brand advocate infographic, brand advocate marketing, Brand Advocates, convince and convert, influencer infographic, influencer marketing, influencer outreach, influencers, infographic, jay baer, Social Marketing, Word of Mouth, Z
Advocacy, brand
advocacy strategy, brand advocate infographic, brand advocate marketing, Brand Advocates, convince and convert, influencer infographic, influencer marketing, influencer outreach, influencers, infographic, jay baer, Social Marketing, Word of Mouth, Z
advocacy strategy, brand advocate infographic, brand advocate
marketing, Brand Advocates, convince and convert, influencer infographic, influencer marketing, influencer outreach, influencers, infographic, jay baer, Social Marketing, Word of Mouth,
marketing, Brand Advocates, convince and convert, influencer infographic, influencer
marketing, influencer outreach, influencers, infographic, jay baer, Social Marketing, Word of Mouth,
marketing, influencer outreach, influencers, infographic, jay baer,
Social Marketing, Word of Mouth,
Marketing, Word of Mouth, Zuberance
Some of the leading publications who have featured Smync for their expertise in
social word - of - mouth, brand
advocacy and
social media
marketing impact.
While Employee
Advocacy tends to be owned by someone in
Marketing, that program owner does not usually also own social media marketing efforts or social custo
Marketing, that program owner does not usually also own
social media
marketing efforts or social custo
marketing efforts or
social customer care.
As of now, almost all brands that implement an Employee
Advocacy program keep that program separate from their
Social Media
Marketing and
Social Customer Care programms.
Ultimately, brands will need to integrate their employee
advocacy functionality and processes with at least their
social media
marketing and
social recruiting programs.
In most cases, brands are not connecting their tools, business processes, analytics, content management or anything else between their
social media
marketing and their employee
advocacy programs — except for campaign coordination, where employees are typically treated as a distinct channel, but analytics are not usually aggregated across channels.
Employee
Advocacy in 2014 was where
social media listening was in 2009, and the
market is probably 1 - 2 years away from acquisitions and competition thinning the number of vendors in this space.
Susan Emerick + Posted by on Sep 16, 2013 in Employee
Advocacy,
Social Media
Marketing, Subject Matter Expert (SME) 0 comments
It's based on my experience leading global enterprise
social business and digital
marketing programs for IBM, where I led my amazing team in establishing the technology giant's
social media strategy including employee
advocacy,
social media listening and monitoring, influencer and brand engagement guidelines,
social media governance, policy and measurement standards to a global workforce of over 400,000 employees.
Sprinklr, the leading independent end - to - end
social relationship infrastructure, announces the acquisition of BRANDERATI, the industry's foremost platform for employee
advocacy and influencer
marketing.
In 2017, I expect to see a continued extension of employee
advocacy use cases outside of
marketing into sales enablement,
social selling, recruiting, employee onboarding, executive thought leadership and employee branding.
It's easy to see why implementing a
social advocacy program is beneficial for
marketing, sales and HR teams.
Find and Convert helps its clients develop content
marketing,
social media, and employee
advocacy strategies that reach and engage their target audience to build brand awareness, differentiation, interest and leads.
Adoption of an employee
advocacy program can help create a more robust and strategic
social media
marketing program.
Employee
advocacy programs are designed to increase brand awareness and promote organic
marketing efforts through the network of your employees; most often their
social networks.
Over the years, we've helped hundreds of
marketing professionals (mainly CMOs, VPs of Marketing, Marketing Directors, and Social Media Managers) roll out employee advocacy
marketing professionals (mainly CMOs, VPs of
Marketing, Marketing Directors, and Social Media Managers) roll out employee advocacy
Marketing,
Marketing Directors, and Social Media Managers) roll out employee advocacy
Marketing Directors, and
Social Media Managers) roll out employee
advocacy programs.
When you look beyond the standard sales cycle of Awareness, Interest, Consideration and Purchase you can find that your content
marketing, SEO and
social media efforts will bear even more productive fruit in the form of referrals and brand
advocacy.
Things like brand
advocacy,
social media, and even our own experiences have changed the way we
market to others.
At the most basic level, without an army of engaged employees, your
marketing efforts — whether it be recruiting top talent or fostering employee
advocacy on
social media — can't reach their full potential.
Social marketing resources like Facebook, blogs, websites and forums are great resource tools for
advocacy and offer free alternatives to
marketing challenges that require financial support.
Heather's an expert at using online
social networks for
advocacy and fundraising, and her NonProfit Tech 2.0 site will join a healthy ecosphere that already includes sites like FrogLoop, Beth's Blog, Community Organizer 2.0, NonProfit
Marketing / Getting Attention and of course e.politics.
He has experience in online
marketing, fundraising, digital
advocacy,
social media and blogger outreach and much more, often focusing on the connection between the online realm and real - world happenings.
The guide begins with an introduction to the internet as a medium for political change and eight simple rules to get you started, and then moves on to cover topics as varied as political websites, online fundraising, internet video,
social media tools such as Facebook and Twitter, email
advocacy, viral
marketing, online advertising and the subtle art of search engine optimization.
Delany can provide in - depth analyses of clients» existing online
advocacy campaigns, email
marketing, online fundraising, websites and
social media channels, followed by recommendations for improvements and future steps.
Join AMA - DC for an exciting evening event focused on
social media, viral
marketing and what we as marketers can learn from the new world of online political
advocacy to create stronger
marketing programs and campaigns.
Green Roofs for Healthy Cities (GRHC) develops and protects the
market by increasing the awareness of the economic,
social and environmental benefits of green roofs, green walls, and other forms of living architecture through education,
advocacy, professional development and celebrations of excellence.
It may be tempting to just focus on short terms sales, but if you ignore the relationship - building aspect of book
marketing (on blogs and
social media), then this could hurt you in the long term and cost you valuable loyalty,
advocacy and referrals.
A repeat nominee for the Dog Writers of America Maxwell Medallion and the winner of the 2015 Women in the Pet Industry Woman of the Year in the
Advocacy Category, Carol Bryant is dedicated to serving the pet industry from a journalistic, pet parent,
social media,
marketing, and philanthropic perspective.
Beyond the calendar sponsorship, Kia Country supports Charleston Animal Society through events, dedicated content on our website,
advocacy support, and fundraising initiatives via
social media and email
marketing.
Green Roofs for Healthy Cities (GRHC) develops and protects the
market by increasing the awareness of the economic,
social and environmental benefits of green roofs, green walls, and other forms of living architecture through education,
advocacy, professional development and celebrations of excellence.
«Given Facebook's enormous reach and
marketing prowess, Messenger Kids will likely be the first
social media platform widely used by elementary school children,» the
advocacy group said in its letter.
How do I handle requests for such references?Thank you so much for your help!CherylCHERYL M. EARLE3407 Old Dobbin Road, Montgomery, Alabama 36116 - 1903Home Phone: 334-215-3706 Cell Phone: 334-233-2631 Fax: 334-273-0477 E-mail:
[email protected] position managing legal discovery and document review with opportunity to assist attorneys with civil litigationBAR ADMISSIONAlabama State Bar, 1999LAW - RELATED EXPERIENCELaw Firm, AlabamaResearch Attorney for Special Projects, Mass Torts Department, November 2001 — February 2008 • Managed Multi-District Litigation (MDL) Document Depository (September 2002 to February 2008) o Reviewed more than 1 million pages of evidentiary documents for litigation purposes and for inclusion in electronic databaseso Coordinated document review assignments with attorneys at local depository and at other sites across the USo Retrieved, reviewed and coded documents in Concordance and Summation legal databaseso Prepared memoranda and spreadsheets providing detailed analysis of discovery materials • Aided attorneys and support staff with processing and preparation of personal injury claims and litigationo Conducted legal research and drafted pleadingso Conducted supplementary online research for additional documents and information pertinent to litigationo Assisted with preparation of correspondence to clients and referring attorneyso Contacted clients for additional information needed in case preparation, litigation, and potential settlementso Prepared and input case intakes and referrals into databaseLaw School, AlabamaStudent Intern, Alabama Disabilities
Advocacy Program (ADAP), August 1996 — June 1997 • Participated in law school clinical program under third - year law student practice rule (as authorized by Alabama Supreme Court) o Assisted attorneys and advocates in cases involving mentally ill patients confined to state mental health facilitieso Interviewed clients in person (at state facilities) and over the phoneo Worked with clients, attorneys, and
social workers to investigate and resolve issues concerning involuntary confinement and treatmento Aided in legal research on an appellate brief submitted to the U. S. Court of Appeals for the Eleventh Circuit (ruling granted in favor of our client) Faculty Research Assistant for Library Services, Bounds Law Library, March 1996 — June 1997 • Prepared research and teaching materials for law school faculty; worked 20 hours per week while matriculating 10 - 15 hours per semester) o Investigated copyright issues related to procuring and reproducing texts for academic useo Conducted legal research using WESTLAW, LEXIS and the InternetADDITIONAL RELEVANT EXPERIENCEManufacturing Company (MC), Montgomery, AlabamaAdministrative Assistant and Cost Analyst, Materials Purchasing Department, April 1999 — September 2001 • Assisted materials buyers in negotiating and preparing commodities contracts between raw materials suppliers and MC for manufacturing plants in the US and Mexicoo Assisted Legal Department at MC's corporate headquarters with coordination and preparation of documents for litigationo Notified and educated suppliers about MC's freight - on - board policy and its corresponding Uniform Commercial Code (UCC) provisions; result was the reduction of freight claims for both the company and its supplierso Prepared contracts and purchase orders for raw materials and capital projects involving plant maintenanceo Solicited price quotations from current vendors and established Excel spreadsheet format which simplified quote submission process and allowed MC to track and compare usage volumes and costs over timeo Prepared and analyzed cost reports used by materials buyers and production planners in purchasing decisions, including cost reductions, materials consolidation, and selection of vendorso Acted as liaison between vendors and the Purchasing, Transportation and Accounting Departments on issues concerning inbound freight, commercial carriers, and payment terms for commodities, resulting in reductions in freight costs and greater payment discounts for raw materialso Established online databases and printed directories for the Purchasing Department, allowing buyers to have easier and faster access to current vendor informationo Completed Year 2000 (Y2K) compliance project, which involved data collection and communication with MC's past, present, and potential materials suppliers and service providersNot - For - Profit Organization, AlabamaAdministrative Assistant, Combined Federal Campaign, September 1998 — January 1999 • Aided Campaign Director with 1998 Federal Campaigns (CFCs) in City 1 and City 2, which together generated nearly $ 700,000 for more than 1,000 local, national and international charitieso Prepared weekly reports on donations using WordPerfect, Microsoft Word, Excel and dBase IVo Wrote script for Talent Showcase at City 1's 1998 CFC Kickoffo Assisted Director with merger of the City 1 and City 2 CFCs in 1999Regional Bank, AlabamaAdministrative Assistant, Year 2000 (Y2K) Department, March — June 1998 • Worked with Vice President of Corporate Projects on short - term project for the bank's Y2K Departmento Analyzed and processed data on Y2K readiness for all branches of Bank throughout the southeastern USo Organized meetings for personnel of Banko Communicated with vendors of computer hardware, software, and office equipment to request information on Y2K complianceo Prepared compliance files for Federal Reserve auditso Prepared in - house memoranda and reports using Microsoft Word and ExcelRecord / Music Promotion Company, AlabamaRecord Pool Co-Founder; Office Manager, September 1990 — December 1991 • Co-founded record pool to enhance promotion of music in Alabama and the southeastern USo Procured and distributed records from major and independent labels for club, radio and mobile disc jockeyso Coordinated jointly sponsored promotional events with record companies, radio stations and clubso Designed, wrote, and published bi-weekly reports and brochures to inform the music industry of the progress and popularity of music and performers in the region, with specific focus on the Alabama music sceneMajor University, AlabamaGraduate Research Assistant, AUM Department of
Marketing, June 1989 — August 1990 • Worked 13 - 20 hours per week as a research assistant to
Marketing faculty while carrying a full course load in the MBA programo Analyzed consumer surveys used in academic researcho Assisted Conference Chairperson with coordination for Atlantic
Marketing Association (AMA) annual meeting (October 1989) o Co-authored five - year index and classification of AMA Proceedings (published Fall 1991) EDUCATIONLaw School, AlabamaJuris Doctor (JD), 1997 • Scholarshipso Seybourn H. Lynne Scholarship, 1996 - 97o Dexter C. Hobbs Memorial Scholarship, 1995 - 96o E. W. Godbey Memorial Scholarship, 1994 - 95 • Honorso Who's Who Among American Law School Students, 1996 - 94o Arthur Davis Shores Award, 1997 • Activitieso Frederick Douglass Moot Court Team Manager, 1996 - 97 Southern Regional Competition, Second Place National Competition, Eighth Placeo John A. Campbell Moot Court Competition, Spring 1996o Black Law Students Association Delegate, BLSA National Convention, 1997 Co-Chairperson, Public Relations Committee, 1996 - 97 Chairperson, Public Relations Committee, 1995 - 96 BLSA President's Award, 1996 and 1997o American Bar Association, 1996 - 97 Entertainment and Sports Industries Forum Intellectual Property Section Law Student Divisiono LAWS Student Group Leader, 1995 - 96Major University, AlabamaMaster of Business Administration (MBA), 1990Bachelor of Science in Business Administration (B.S.B.A.), 1988 (Major:
Marketing — Advertising and Promotion Track) • Honorso Dean's List • Activitieso National Student Advertising Competition Team, 1988 - 90 Seventh District Competition: Third Place, 1990o
Marketing Club, 1987 - 90 Vice President — Career Development, 1988 - 89o Public Relations / Advertising (PR / AD) Club, 1988 - 90 Charter Member, 1988 Active in fund - raising and membership driveso Theater Guild, 1988 - 90 Screening Committee, 1989REFERENCESAvailable upon request