Not exact matches
News Corp intends to leverage every single one
of their properties under one banner and allow
advertisers to place ads across a wide
spectrum.
Filed Under: Investing Tagged With: Investment, Risk, Risk And Return, Risk - return
Spectrum, Risky Investments, The Risk Editorial Disclaimer: Opinions expressed here are author's alone, not those
of any bank, credit card issuer, airlines or hotel chain, or other
advertiser and have not been reviewed, approved or otherwise endorsed by any
of these entities.
Two, the information they're selling is a lot like the info Google or Facebook sells about you — it's anonymized data, which means that while
advertisers can get a vague idea
of your demographic information (location, age, sex, income, education, etc.), it's not like some Don Draper — wannabe can call up
Spectrum and say, «Hey, give me everything you've got on Jane Doe in Lenox Hill.