Zhug, a Middle Eastern chile sauce with jalapeños, garlic, and cilantro, shown below Experts do not agree on which sauce might follow sriracha, but one thing is certain: What will continue to drive
the spicy flavor trend is sustained consumer interest in new food experiences.
Not exact matches
Driving this
spicy trend is Melinda's — the same brand that introduced the habanero chile pepper to America and the first to create pepper sauces with a variety of heat levels and
flavors.
Want a better understanding of hot and
spicy flavor and seasoning
trends for food and beverage applications?
Spicy, bold and exotic international
flavors continue as powerhouse
trends for manufacturers and food and beverage retail sales.
Snack
flavor profiles are changing too.There is a shift away from sweet (less sugar is an ongoing industry
trend) and salty, to
spicy and sour.
The
spicy trend has staying power, as more than three - quarters (78 %) of consumers say they enjoy at least moderately
spicy foods, and more than half (55 %) typically crave
spicy food
flavors, according to the report.