If you're truly self - publishing, as I mentioned, you are the publisher, the employer, and that means you'll need to hire and coordinate an editor, designer, printer, distributor,
book marketer, and any other «
staff» you may need to get your
book out there.
From developing the just - right
book title to designing the interior page layouts and
book jacket, traditional
book publishing houses have
staffs of editors,
marketers, and designers to develop a «selling»
book package.