Obviously, the Insight vs. Prius comparison isn't very satisfying from a more objective perspective, with Honda's hybrid being a small aluminum two -
seater and Toyota's hybrid being a mid-size «family» car, but PR and marketing are rarely based on objective
standards,
so it is not
so surprising to learn that Honda is finding that the «halo» effect of having the fuel
economy leader is worth keeping in production a car that sells about 2,000 units per year.