Sentences with phrase «strategic brand positioning»

She regularly advises on branding and marketing campaigns, strategic brand positioning, unfair competition disputes and product launches.

Not exact matches

WHO: David Shore, associate dean and faculty member at Harvard University, where he teaches the course «Strategic Marketing: Gaining Competitive Advantage Through Positioning and Branding» RATING: 7 (on a scale of 1 to 10, with 10 being the highest) «They have enormous equity in the purchase of the Dr. Spock name.

As the Idea Launch Pad for B2B marketers, MLT Creative's services include strategic planning, positioning, brand development, website development, advertising, inbound marketing, content marketing, direct mail marketing, email marketing, sales promotions, on - page and off - page SEO, search engine marketing (SEM) and pay - per - click campaigns (PPC)-- Google AdWords campaigns.

Liz Keen has more than of 10 years of experience in strategic communications and brand positioning and has worked with some of the world's leading brands across technology, fashion, and hospitality.

But once you've defined your strategic direction, there's still the matter of picking the content marketing tactics you'll use to tell your brand's stories and position them for optimal success.

The Hayward, Calif. - based company was a strategic acquisition for Hormel, positioning it as a total deli solutions provider and enhancing its other strong deli brands such as Hormel, Jennie - O, Applegate and Di Lusso.

In her position at the Lodi Winegrape Commission, Brannen will oversee the Commission's marketing, public relations, strategic planning, and regional branding efforts, as well as grower relations.

In his new position at the Lodi Winegrape Commission, Spencer will oversee the Commission's marketing, public relations, strategic planning, and regional branding efforts, as well as grower and vintner relations.

Prior to this, he held the position of marketing director of consumer foods at Ornua, responsible for the strategic direction and development of the Ornua brands portfolio; prior to this he held a variety of senior commercial roles within the organization both in the corporate office and within international subsidiaries.

«Delivering revenue growth and margin accretion over time remains a priority, supported by our investments in building closer, more efficient and strategic partnerships with customers and by positioning TWE as the wine supplier of choice across multiple brand portfolios and countries - of - origin,» Clarke added.

She works closely with senior leadership teams on determining the strategic implications from consumer and operator research engagements, as well as brand evolution opportunities, growth and expansion strategy, international market expansion, marketing strategy and competitive positioning.

His previous positions have included various strategic marketing, sales and general management roles at wine brands such as Ernest & Julio Gallo, Canandaigua Wine Company, Southcorp and Constellation Wines.

Mr. Goose has held numerous positions at The Hain Celestial Group (NASDAQ: HAIN) from 2002 until 2014, with the latest being Director of Marketing for Strategic Brands, where he was responsible for over 1000 different SKUs.

Mr. Goose has held a variety of positions at the Hain Celestial Group, the latest being Director of Marketing for strategic brands.

This strategic move will consolidate Tommee Tippee's market leadership position and realise its vision of becoming the world's # 1 mum - to - mum recommended baby brand.

Patricia Röckenwagner has been upped to Chief Brand Officer of STX Entertainment, a newly created role that will oversee all aspects of communications and marketing for the global STX brand, its strategic positioning and the company culBrand Officer of STX Entertainment, a newly created role that will oversee all aspects of communications and marketing for the global STX brand, its strategic positioning and the company culbrand, its strategic positioning and the company culture.

Butler had handled Cadillac's U.S. marketing efforts until April, when he shifted to a newly created position in charge of the brand's strategic development.

having served as director of marketing for Prophet Brand Strategy, a worldwide strategic brand and marketing consultancy, as well as key positions with McCann - Erickson, one of the world's largest advertising agencies and J. Walter Thompson, a renowned marketing / communications agency with offices in more than 90 countBrand Strategy, a worldwide strategic brand and marketing consultancy, as well as key positions with McCann - Erickson, one of the world's largest advertising agencies and J. Walter Thompson, a renowned marketing / communications agency with offices in more than 90 countbrand and marketing consultancy, as well as key positions with McCann - Erickson, one of the world's largest advertising agencies and J. Walter Thompson, a renowned marketing / communications agency with offices in more than 90 countries.

He will leverage his successful leadership roles in strategic planning, marketing and branding, sales management, as well customer recognition and retention in taking ASTA to the next level and maintaining its position as the foremost travel trade association.

Cheng will spearhead the group's overall strategic branding and communications to further strengthen awareness and market positioning, drive revenue and enhance development of the individual brands.

Co-founder and strategic director, Andy West, said: «Positioned slightly away from the main Google brand, the Campus identity has been designed to reflect the start - up spirit of the entrepreneurs and founders, and their employees and investors, who make up the rich mix of its global community, and are the primary target audience.

Today, we're showing you the agency's new London base, which aims to position the brand as a strategic design firm that takes pride in bold thinking, big ideas and beautiful execution.

«We've given the brand a new strategic position, a new way of talking and as a result of this, a new look to reflect this.»

And so at the start of this year we took the decision to clarify our position once and for all: to develop a new mission statement and brand identity that would better reflect the green economy's status as a mainstream concern of strategic and existential importance.

Duties include but are not limited to: • Execute strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the promotion of the practice groups • Drive awareness / recognition, enhance quality and brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website content

Ms. Pakzad formerly worked for a world - renowned purveyor of luxury goods, where she was responsible for the company's strategic initiatives and global brand positioning.

Our objective is to take strategic positions with a limited cash risk, in order to optimize the assets and the Atari brand.

«Blockchains technology is poised to take a very important place in our environment and to transform, if not revolutionize, the current economic ecosystem, especially in the areas of the video game industry and online transactions -LSB-...] Our objective is to take strategic positions with a limited cash risk, in order to optimize the assets and the Atari brand.»

Seeking a position where 15 + years of extensive knowledge in national account management, developing strategic partnerships, brand development, and marketing experience can be put to use to help increase company revenue and profitability.

Your strategic brand communications plan — expressed consistently and constantly across all channels — helps you position your value proposition directly in front of your target audience and stay top of mind with them.

Your strategic brand communications plan — expressed clearly, consistently and constantly across all channels — helps you position your value proposition directly in front of your target employers and stay top - of - mind with them.

Often requested by new and repeat clients alike, Patricia makes sure to guide clients in developing a unique and strategic brand, emphasizing their top skills to not only win the interview but to also lay the groundwork for gaining position in the salary negotiation process.

I continue to ensure strategic organizational market positioning and brand awareness through direct customer - centric technical solutions.

As Director of Creative Services, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational market positioning and brand awareness through direct online and marketing efforts.

As Special Events Coordinator for the American Diabetes Association, I was consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning and brand awareness through direct marketing efforts.

As an Innovative and Creative Web Design professional for companies like Gexa Energy and iREIT, I am consistently energized by overcoming cost effective design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling Web design efforts.

As Facilities Director for HPH Hospice, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational market positioning as a premier provider of healthcare and medical services and brand awareness through direct organizational efforts.

As CEO and Founder of Go For Your Dreams Inc., I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning and brand awareness through direct marketing efforts.

As Marketing / Sales Manager, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic global sales and market positioning as a premier provider in the retail and merchandising industry, aggressively focusing on brand awareness through direct marketing efforts.

As Online Marketing Coordinator, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning and brand awareness through direct online marketing efforts.

As COO for luxury high profile transportation services organization, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational market positioning as a premier provider of luxury transportation services and brand awareness through direct organizational efforts.

As Interim Director of Alumni & Constituent Relations for the University of Central Missouri, I am consistently energized by overcoming program and community boundaries as I continue to ensure strategic organizational Alumni and student positioning and brand awareness through direct online and community and campus efforts.

As Emerging Markets SP Marketing Lead for Cisco Systems, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning as a premier provider of IT services and brand awareness through direct marketing efforts.

As an Innovative and Creative Design Manager for companies like Dick's Sporting Goods, and Cabela's, I am consistently energized by overcoming cost effective design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling graphic design efforts.

Strategic and real estate positioning: With this, you can use personal brand statements that should be loaded with relevant keywords, add powerful quotes from recent performance review, including three to four value - driven bulleted statements and put together all relevant keywords.

As a Design Consultant for companies like Microsoft, John Hopkins University, and COMP USA, I am consistently energized by overcoming graphic design media design boundaries as I continue to ensure strategic and innovative market positioning, and brand awareness through innovative and compelling graphic design efforts.

As a top International Sales and Business Development Manager, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic sales and market positioning as a premier provider in the mineral exploration drilling services and drilling product sales, aggressively focusing on brand awareness through direct marketing efforts.

As a Marketing Leader for Andrew Technologies Medical Device and Mark Knass & Associates Marketing, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning and brand awareness through direct marketing efforts.

As Director of Marketing for ELLES, I am consistently energized by overcoming consumer and promotional boundaries as I continue to ensure strategic organizational marketing positioning and brand awareness through direct marketing efforts.

Coordinate the agency's Strategic Outreach plan working hand in hand with the Marketing head to promote and position the company the brand innovation marketplace and enhance the agency's