Sentences with phrase «strategy than no strategy»

Not exact matches

I was just thinking about this and I think that this happens because people don't really think this through and believe that the marketing strategy will make their product a better choice than those of the competition.

Running your tank down to zero often results in rash decisions, strained relationships, months of being unproductive, and the physical toll of less - than - healthy coping strategies.

Fewer marketers have a documented content strategy than last year (32 % vs 35 % last year).

Or, like America's Cup - winning skipper Jimmy Spithill says, «Rarely have I seen a situation where doing less than the other guy is a good strategy.»

The strategy illustrates how companies are coping with Western Canadian Select bitumen blend oil prices that have largely failed to keep up with higher prices for New York - traded West Texas Intermediate, leading to wider - than - usual differences between the two.

The PGS platform promised genetic risk reports for more than 250 disease at the time — but, after the FDA smackdown, 23andMe was forced to stop marketing the service and pursue a piecemeal strategy of winning regulatory approval of individual tests.

This goes some way towards explaining why more than 90 percent of B2B sellers have adopted it as a strategy, according to GEB Global.

Maintaining an existing customer base is easier — and cheaper — than trying to replace lost customers, so it's worth investing in a thorough marketing mail strategy that lets your most valued customers know how important they are to you.

The site may sell more even with lower conversion, but, moving forward, Bonobos should complement its PR strategy by going after more traffic from Google and Yahoo (NASDAQ: YHOO) searches, which typically converts to sales at a higher rate than referring - site traffic.

When you consider that more than half of workers are willing to leave their current jobs for companies that show their appreciation to employees, adopting a culture of gratitude becomes your most valuable retention strategy.

A strategy that involves buying call options — contracts betting a stock will rise — around a company's analyst day has returned an average of 21 % since 2004, according to data from Goldman, which looked at more than 7,000 instances.

And as a retention strategy, a new title is way cheaper than a raise.

Jennifer has more than 20 years of regulatory experience, integrating regulatory strategy into drug development and precision medicine across multiple therapeutic areas.

Traditional drug giants have caught on to the not - so - dirty little secret that outsourcing drug research (and in - licensing) may be a more effective strategy than trying to create groundbreaking new molecules within the confines of a single lab.

The company, which sometimes conducts trades larger than $ 50 million, recently brought on three finance veterans to its advisory board, including Citigroup's global head of regulatory, market, and innovation strategy.

That means you must think about distribution strategies and more than likely, allocating a budget to the task at hand.

If you want to reach local customers and keep them coming back to your business, text - message marketing is one of the most effective strategies for doing so: While email marketing messages are opened by less than 20 percent of recipients, text message ads are typically viewed by at least 95 percent of recipients, according to Mashable.

This strategy also provides much less information to Theranos's competitors than publication in a journal would entail.

As the pace of technology integration continues to grow, building a marketing strategy that reflects its benefits rather than using fear - based tactics will strengthen the connection between your brand and your market.

«For more than six months, dollar - liability flows have outstripped dollar - asset flows but that is now reversing which is helping the dollar,» said Hans Redeker, head of global FX strategy at Morgan Stanley based in London.

He has more than 30 years of experience representing businesses of all sizes and high wealth individuals in developing and implementing tax strategies or negotiating with the IRS.

I've read a couple from this list and countless books on business strategy and planning in my time but none more helpful than The Institute Way.

So many businesses see a strategy as a form that needs to be filled, a box that needs to be ticked, rather than an essential business process that is central to the growth and development of the business.

In sum, good customer service is much more than a passive strategy.

There is no better marketing strategy today than encouraging your best customers to recommend your brand to their friends.

It also makes your strategy more real; now, rather than just saying you want to raise money, you have to think about how that's going to happen, how much you need and how you'll use it.

Promoting thought leadership through content creation is one way to shore up your marketing effort, but it's up to you to ensure that your marketing and sales strategies complement rather than inhibit one another.

Expert Gabe Zichermann on how «gamified» programs can be better than standard rewards - based strategies.

Rather than putting pressure on the businesspeople of the Manufacturing Council & Strategy & Policy Forum, I am ending both.

One trader is trying to capitalize on the recent strength in oil with an options strategy that could pay more than $ 1 million.

Now, one trader is trying to capitalize on the recent strength with an options strategy that will pay more than $ 1 million, as long as crude prices don't fall dramatically in the next few months.

«The issue is not that middle - class workers are doomed by automation and technology, but instead that human capital investment must be at the heart of any long - term strategy for producing skills that are complemented by rather than substituted for by technological change.»

And that will require investors to adjust their strategy and their expectations henceforward — by paying more for equities, taking on more risk with fixed income and socking away more than they used to.

It's cheaper to retain customers than get new ones; use these three strategies and five tactics to keep the ones you have.

It looks more like a mid-life crisis than a business strategy.

Under Welch, the firm downsized more than 100,000 workers in five years, one strategy being to dump the lowest 10 percent of performers.

A highly - focused social media and content marketing strategy intended to build a strong brand has a better chance for success than a broad strategy that attempts to be all things to all people.

Still, he says bitcoin might best be suited for a long - term buy and hold strategy rather than a form of payment.

Rather than protecting shoppers, the Competition Bureau seems more interested in harassing stores that have low prices and interfering in legitimate marketing strategies.

«Spending too much time on strategy is more often a risk avoidance exercise than a practical experience.»

I've found that the right business strategies can deliver significantly more value, in all respects, than is possible through a purely stakeholder - driven social agenda.

As President Donald Trump gets «very close» to a new Afghanistan strategy, there's more at stake than just military victory.

Through a thick cloud of cigarette smoke and after drinking Manhattans, Martinis and straight scotch like water, Don would probably deliver a hypnotizing speech stating that the fundamental part of any marketing strategy is to communicate to potential consumers what you do, what you can offer, and why you are better than all the rest.

Growth stocks are also more hurt than value stocks by rising rates, says Savita Subramanian, head of U.S. equity strategy at Bank of America Merrill Lynch.

Yet, a content - delivery strategy that ends at mobile will become as quickly outdated as an approach than a «PC - centric» strategy did years ago.

With the new facility now up and running, MacDonald argues that his company has been much more successful with its highly focused direct sales strategy than the firm would have been had it recruited intermediaries or agents to drum up customers.

«We think there's a great combination of policy, there's growth, Europe is very open and the stocks in the (Euro Stoxx 50 benchmark) are representative of global growth more than in the U.S.,» Francesco Garzarelli, co-head of global macro and markets research at Goldman Sachs, told CNBC on Monday at the bank's global strategy conference in London.

For the first year, the duo kept their day jobs (both worked at Clarity Systems), putting their energy into refining their product and strategy rather than attracting resources.

I employed this strategy with a few of our salespeople, and we had a 90 percent win rate against competitors with a very similar product while also selling our product for significantly higher prices than our competitors.

These risks and uncertainties include, among others: the unfavorable outcome of litigation, including so - called «Paragraph IV» litigation and other patent litigation, related to any of our products or products using our proprietary technologies, which may lead to competition from generic drug manufacturers; data from clinical trials may be interpreted by the FDA in different ways than we interpret it; the FDA may not agree with our regulatory approval strategies or components of our filings for our products, including our clinical trial designs, conduct and methodologies and, for ALKS 5461, evidence of efficacy and adequacy of bridging to buprenorphine; clinical development activities may not be completed on time or at all; the results of our clinical development activities may not be positive, or predictive of real - world results or of results in subsequent clinical trials; regulatory submissions may not occur or be submitted in a timely manner; the company and its licensees may not be able to continue to successfully commercialize their products; there may be a reduction in payment rate or reimbursement for the company's products or an increase in the company's financial obligations to governmental payers; the FDA or regulatory authorities outside the U.S. may make adverse decisions regarding the company's products; the company's products may prove difficult to manufacture, be precluded from commercialization by the proprietary rights of third parties, or have unintended side effects, adverse reactions or incidents of misuse; and those risks and uncertainties described under the heading «Risk Factors» in the company's most recent Annual Report on Form 10 - K and in subsequent filings made by the company with the U.S. Securities and Exchange Commission («SEC»), which are available on the SEC's website at www.sec.gov.