Amazon has had more success with building
a strong tablet brand then Kobo.
Not exact matches
While analyst Isabelle Durand notes that «establishing a
strong brand with consumers outside China, which is especially important in the
tablet market, remains a key challenge» for Lenovo, it will be interesting to see how it incorporates and leverages its new Motorola acquisition to achieve that.
And from the early rumors, it seems the
tablet from Samsung has got all that it takes, including the important
strong brand loyalty to do the «cat among pigeon» effect on the plethora of 7 inch
tablets.
IDC said the
strongest growth came from Android, including
tablets made by South Korea's Samsung and Taiwan's Asus, which makes a Google -
branded Nexus
tablet.
And from the early rumors, it seems the
tablet from Samsung has got all that it takes, including the important
strong brand loyalty to do the «cat among pigeon» effect on the plethora of 7 inch... [Read more...]
iSupply recently did a study on e-readers and
tablets in the market and had this to say: «The
strong growth this year arises from a relentless marketing push and attractive pricing by ebook reader
brands in order to promote sales of the devices.
Huawei's
strong presence in the adjacent smartphone market and overall
brand recognition has cascaded into the
tablet market.
The Nexus 10 may have Google's
branding but it is actually manufactured by Samsung, a company with a
strong pedigree in Android phone and
tablet manufacturing.
If a 3D screen on an LG
tablet does emerge, then it will be a seriously
strong USP for the
brand at the start of the Android
tablet race.
If our regular Android manufacturers started offering
tablets for $ 250 or so, they would've not only helped themselves gain a
strong foothold in the
tablet market as a
strong Android
tablet brand, but they would've helped the whole Android ecosystem take off, too.
While the
brand has already successfully launched the Matebook Notebook and the Mediapad
tablets, they are yet to make a
strong dent in the smartphone segment.
Global
branding, advertising and multichannel marketing professional with
strong experience launching national and global marketing campaigns over print, digital,
tablet, mobile and social channels.