Sentences with phrase «study virality»

Not exact matches

He has spent over 15 years studying social influence, what drives word of mouth and virality, and how this leads products and ideas to catch on.
A second study, to be published next week in the Proceedings of the National Academy of Sciences (PNAS), shows how these brain signals can be used to predict virality of the same news articles around the world.
It talks about the value of connecting well with your readers, distributing your ebook to as many online retailers as you can, giving your book away for free, developing your author platform, maximizing «virality,» and studying bestsellers in your genre.
Critchfield cites Jonah Berger's book Contagious: Why Things Catch On (Simon & Schuster, 2013), which looks at marketing and virality studies.
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