«The results provide evidence that the stock appreciation of companies that are recognized for excellence in health and wellness, safety, or both, out - performs that of other companies that have not been so recognized,» the authors write, adding that the results are «consistent with — and augment — the growing body of work that is associating excellence in health, wellness and safety with
superior financial
performance in the
marketplace.»
Analogous to the belief that automotive brands such as Toyota or Honda will fetch a
superior resale price, I strongly believe that houses that have better energy
performance and cost less to maintain (short - and long - term) will demand a higher price in the emerging
marketplace.