The Rapt Media study found that nearly half (46 %) of the consumers
they surveyed said content they find on their own influences their purchase decisions.
Not exact matches
Most of those
surveyed said they had no problem finding plenty of free news, while over 40 %
said they weren't interested enough in the
content to pay.
In a recent HubSpot report, we found a staggering 56 % of
survey respondents
said they were doing
content marketing without a plan.
Yet, if you take the time to deliver
content that users care about, it will get shared — 50 percent of the time,
survey respondents
said they would share it on social media.
Survey respondents
say email is the format they use most often to deliver
content as well as the most effective.
60 % of the
survey respondents
said they occasionally or frequently used a tablet to view
content, so keep in mind that your
content is going to be viewed on different sized screens.
(* 85 % of top - performing B2B
content marketers surveyed say they always / frequently deliver content consistently, as reported in B2B Content Marketing 2017: Benchmarks, Budgets, and Trends — North Am
content marketers
surveyed say they always / frequently deliver
content consistently, as reported in B2B Content Marketing 2017: Benchmarks, Budgets, and Trends — North Am
content consistently, as reported in B2B
Content Marketing 2017: Benchmarks, Budgets, and Trends — North Am
Content Marketing 2017: Benchmarks, Budgets, and Trends — North America.)
Fifty - three percent of
content marketers we recently
surveyed said they do.
Here's a piece of evidence lawmakers could have showed the CEO: In a
survey conducted recently by Digital
Content Next, 1 a trade group of news organizations that is frequently critical of Facebook, a majority of respondents
said they didn't expect the social network to track use of non-Facebook apps to target ads, collect their physical location when they're not using Facebook or harvest information from non-Facebook websites that people visit.
With 76 % of consumers
surveyed saying they are more likely to trust
content shared by their network (people they know) versus
content shared by brands, it is easy to see why employee advocacy is gaining traction with enterprise companies.
At the same time, those marketers having a documented
content marketing strategy increased from 37 % to 46 %, and more than half of Australian marketers
surveyed (55 %)
said their organizations have clarity on what an effective or successful
content marketing program looks like.
«The large dark matter
content of Milky Way satellite galaxies makes this a significant result for both astronomy and physics,»
said Alex Drlica - Wagner of Fermilab, one of the leaders of the Dark Energy
Survey analysis.
«In Finnish Lapland, we were able to capture the emergence of new activities like winter biking and kite surfing by looking at the
content of social media posts that were not captured by traditional visitor
surveys,»
says PhD candidate Vuokko Heikinheimo.
CNET NEWS - Dec 30 - Among the 750 Internet users in the U.S.
surveyed by Pew, 65 %
said they've paid for online
content.
When half of the learners we
surveyed say as much as 60 % of training
content is not relevant to their jobs, things may not be going so well after all.
Commenting on the findings, Chris Keates, general secretary of the NASUWT,
said: «The findings of this
survey paint a shocking picture of what is happening in our schools, where on a day - to - day basis teachers are getting no support despite being subjected to appalling levels of online abuse, while pupils» ability to view and share inappropriate online
content seems to continue virtually unabated.
Of 1,696 secondary school pupils
surveyed, 81 per cent
said that social media sites needed to do more to protect young users from inappropriate or harmful
content.
Hours after LA Unified announced results of a
survey in which teachers expressed «high marks» for their training on iPads and the teaching
content on them — the instructional tools for the new Common Core State Standards — the teacher's union on Monday
said its own
survey found that a majority of teachers do not feel personally prepared to teach the standards
Nearly 60 percent of teachers
said they believe
content - specific professional development is helpful but only 23 percent of teachers
surveyed received more than four days of that kind of development the year prior to the study.
In follow up
surveys from the most recent school year 94 % of teachers noted improvements in their students writing, 90 % reported that their students demonstrated better understanding of the
content they were learning, and 86 %
said their students showed improved critical thinking as a result of implementing the method.
According to a recent J.D. Power
survey of 50,000 people, 34 percent
said they «definitely want» side airbags, up from 18 percent in 1997 (2002 Feature
Contenting Report).
A recent
survey says that 77 % of educators think that publishers will go out of business if they don't offer digital
content.
Noting «a spike in the ownership of both tablet computers and ebook reading devices» in the holidays, Pew's people get at a broader implication of just how fast digital -
content consumption is growing by combining
survey respondents who
say they read books, news, and / or periodicals in digital formats of one - kind or another:
What the
survey has also revealed is that users are more inclined to read free
content available on the net as just 14 percent of tablet users have
said they have actually paid for availing news
content on their tablet while 23 percent
say they have subscribed to a newspaper or magazine that also include access to their digital versions.
43 % of
survey respondents
said they return regularly for exclusive
content.
Respondents who
said they used a mobile media device to access digital
content from news websites or news apps during the week prior to their participation in the
surveys were designated as mobile news consumers.
In this
survey of tablet users, 21 %
said they would be willing to pay $ 5 and half as many, 10 %,
said they would pay $ 10 dollars per month for their favorite source on their tablet if it were the only way to access this
content.
As we dug deeper, we found that more than 60 percent of customers
surveyed said they would love to be able to read near water without worry,»
says Michael Tambly, Kobo's president and chief
content officer.
This
survey reveals that viewers watch our videos on a daily basis predominately for the personality and humour of the
content creators rather than for reviews, footage, competitions or how to guides about games and gaming,»
says Rich Keith, General Manager of Yogscast.
About one - third of the searches yielded
content used to deny a job, the
survey said.
Here's the thing, though: 51 percent of consumers
surveyed by Sprout last year
said they would unfollow a brand that irritated them on social media; 23 percent would walk away completely and never buy that brand again; and 27 percent would mark irritating
content as spam and block it.
Apparently not.By not thoughtfully redrafting his document, Mr. Runyan failed to address key issues of resume - writing, according to members of the Professional Association of Resume Writers, a St. Petersburg, Fla. - based professional group.To ensure your resume makes the best possible impression, it's essential to meet six challenges regarding its presentation, format and
content,
say recently
surveyed association members.
- 20 % of 7 to 11 year olds
surveyed said they had needed to report
content online, but hadn't done so because they didn't know how to make a report, they didn't know what a report was, and / or they didn't think it would help (3).
According to a
survey conducted by Pinterest asking users to describe what
content needs to be on the network — pinners
said useful (54 percent), helpful (50 percent) and inspiring (45 percent).
Aleagha pointed out that 75 percent of
survey respondents
said they do nt know how to create
content that encouraged SEO.
If you feature a few home seller resources in one of your newsletters, for instance —
say, an ebook detailing staging tips, an infographic featuring price - listing advice, and a
survey of your clients
saying what they wish they had done before listing — the headline should incorporate messaging that pertains to all three
content pieces.