Not exact matches
Considering Trump has convinced
voters that he's qualified for the position
based on his experience as a businessman, an endorsement from Bloomberg, a successful billionaire businessman, could help Clinton win over some
voters, especially
swing voters and moderate Republicans wary of a Trump presidency.
Northam talked up bipartisanship in foolish pursuit of nonexistent
swing voters and thereby demoralized the Democratic
base.
I read a terrific study by Richard Charnin, who is a mathematician, a liberal Democrat, an eccentric but brilliant guy, who concludes on the
basis of the exit polls and the actual vote on a precinct - by - precinct
basis that the
swing can not be that wide without widespread
voter fraud.
No matter the audience (the Massachusetts electorate of 2002, the Republican party
base of this summer's primaries, or the average American
swing voter this fall) and no matter the topic (abortion, health care, gun control, the tax code), Romney seeks first of all to sound agreeable.
For political campaigns, this change means making room in television budgets for additional creative, so that media consultants could run a different ad aimed at persuadable
swing voters than they send to likely
base voters.
First,
swing states are determined by whether or not there are roughly equal numbers of Democratic or Republican
base voters in each state.
In these cases, the Democratic
base, the Republican
base and the number of
swing voters are all close to the national average.
That is, Rhode Island has a lot of
swing voters and a lot of Democratic
base voters, but very few Republican
base voters.
If activists persist in supporting policies on the
basis that they are infused with social liberal values and principles, rather than their popularity with the
swing voter in the centre ground, then that is oh so endearingly and impractically childlike.
We focus on advanced research techniques as well as traditional on - line surveys and focus groups to better understand loyal
base voters as well as
swing, independent and persuadable Democrats and Republicans.
Voting for a candidate «no matter what» is hard to quantify but a good proxy is to compare though distinguish between «
swing»
voters, who might potentially vote for either candidate, and «
base»
voters, who would only vote for one.
For instance, a campaign might aim cookie - targeted ads at its
base voters or identified
swing voters, while also running geotargeted Facebook Ads to hit particular demographics in the district and Google Ads on key search terms (the candidates» names, for instance).