Sentences with phrase «tactics of your marketing plan»

It should be a concise, cohesive document of a page or two that clearly outlines the goals, practices and tactics of your marketing plan.

Not exact matches

Ambush marketing tactics include sponsoring the media coverage of an event rather than the event itself, sponsoring a subcategory of an event, sponsoring individual athletes or teams involved in an event, or planning advertising to coincide with the event.

To drive traffic to the stores we direct our efforts in guiding you to implement a variety of marketing tactics and the development of a Local Store Marketing plan which includes proven tactics such as on - site sampling, direct mail campaigns, bounce back coupons, loyalty programs marketing tactics and the development of a Local Store Marketing plan which includes proven tactics such as on - site sampling, direct mail campaigns, bounce back coupons, loyalty programs Marketing plan which includes proven tactics such as on - site sampling, direct mail campaigns, bounce back coupons, loyalty programs and more.

«For many people, I think their first impulse is to have an event,» says Joan Schneider, president and creative director of Boston public relations and marketing communications firm Schneider Associates, and author of the book «The New Launch Plan: 152 Tips, Tactics, and Trends from the Most Memorable New Products.

Brands are taking notice, and 79 percent of them surveyed in 2015 planned to utilize more experiential marketing tactics the following year.

According to a survey last month of 100,000 sellers on Facebook by commerce platform vendor Payvment, 39 percent of respondents report having used Facebook Ads, «making this the most prevalent marketing tactic used by sellers to drive traffic to their stores beyond general Facebook marketing — such as promotions and deals posted to their wall — and nearly 70 percent of respondents say they plan to use Facebook Ads again.»

These are just a few of many tactics and strategies used by small business to create a high - impact marketing plan on a low - budget.

I've always been a fan of using content marketing tactics when crafting a digital marketing plan.

Snickers plans to support the launch through a variety of 360 marketing tactics including in - store promotions, consumer activations and social media.

The Summit will show exhibitors the proven tactics of how to reach and engage more buyers, take advantage of money - saving programs throughout Show planning, benefit from early - bird deadlines, highlight special events that connect companies with buyers in specific markets, and get familiarized with the layouts of the Westgate Las Vegas Resort & Casino and Las Vegas Convention Center.

Stephanie Chandler is a professionally - trained speaker and the author of nine books including Own Your Niche: Hype - Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service - Based Business and The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books.

Stephanie Chandler is the author of several books including The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience andSell More Books and Own your Niche: Hype - Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service - Based Business.Stephanie is also founder and CEO of NonfictionAuthorsAssociation.com, a vibrant educational community for experienced and aspiring writers, and NonfictionWritersConference.com, an annual event conducted entirely online.

And I plan on openly disclosing my sales numbers as well, so that we can see whether an unknown (albeit one who has spent the last two years developing social media connections, blogging, and taking up as much free internet real estate as humanly possible to get her name out there) can make a significant jump in sales using some of the same marketing tactics that Mr. Konrath has.

Also, I would love to see examples of marketing plans that aren't all jargon, or based on concrete numbers that seem to be pulled out of thin air, or featuring tactics that look like they're more for selling non-fiction than fiction.

Turn your passion into a thriving Business you can run from Home - or - from anywhere in the World if you love Traveling!Whether you are looking to turn your passions and talents into a business, replace a job you hate or travel indefinitely, supported by a location independent business, this book will provide you with an abundance of ideas on how to do just that!Both online and local / offline options are covered as well as the use of platforms like: * Youtube * Podcasting * Kindle Publishing * Course Creation * eCommerce * Blogto broaden your reach and create additional income streams in your niche of choice.Looking to turn your house or car into an income stream?You will find many ideas here, some you probably never considered... PLEASE NOTE: this short little book does NOT provide detailed business plans or blueprints although a few general tactics are shared to get you started and relevant training resources are linked.The book does provide: * a list of 597 Ideas - a number of good training resources to help you with the next steps - an extensive list of platforms for both eCommerce and Freelancing business options - basic tips for niche selection, branding and further resources for marketing.If you want to find out how to start a small business from home, this book will give you many ideas on how you can turn your passions and talents into a profitable business.The 597 Business Ideas are grouped into the following skill groups to make the search easier: * Administrative * Arts & Crafts * Beauty * Car Skills & Use your Car * Computers * Consulting & Coaching * Cooking & Baking * Design * Electronics * Fashion * Finance * Fitness & Weight Loss * Foreign Language * Gardening * Handyman * Your Home * Humor / Comedy * Kids * Marketing * Movies * Music & Audio * Organizing * People Skills * Pets * Photo & Video * Reading * Dating & Relationships * Sports * Teaching * Travel * Web Skills * Writing * Misc.Ready to start a home based business, doing something you love?Then scroll up and hit the BUY Button - see you there...; --RRB-

Since then, they have fostered rapid growth of this new market environment with a variety of tactics such as aggressive sales, monetized in - game accessory markets (Team Fortress 2 hats) and achievements (trading cards), and crowdsourced the entire game licensing process, busting the doors wide open for indie developers, with further plans to crowdsource the entire store organization later; furthermore, they are opening a new market for Steam Machines, gaming - centric (but still quite capable) devices that run Valve \'s own Operating System and use Valve \'s own gaming controller.

These can be an effective means of organizing tactics and creating a plan to market your firm to potential clients.

20 years of principles and methods for detailed project plans, project management, promoting, and selling products or services, which includes marketing strategy and tactics, sales techniques, and sales control systems.

PROFESSIONAL EXPERIENCE MINA GROUP, Norwalk, IA (11/2013 to Present) Digital Marketing Manager • Assess the digital marketing needs of the company and plan and execute web, SEM / SEO, email, marketing database and social media campaigns • Design and build the company's social media presence and ensure that it is constantly maintained • Measure the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs • Identify trends and insights and optimize performance based on them • Create landing pages to optimize user experience by collaborating with internal teams • Research new online media opportunities such as development of blogs and forums • Design banners for websites and assist with visuals, client communication and affiliate networks • Set up tracking systems for marketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding neMarketing Manager • Assess the digital marketing needs of the company and plan and execute web, SEM / SEO, email, marketing database and social media campaigns • Design and build the company's social media presence and ensure that it is constantly maintained • Measure the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs • Identify trends and insights and optimize performance based on them • Create landing pages to optimize user experience by collaborating with internal teams • Research new online media opportunities such as development of blogs and forums • Design banners for websites and assist with visuals, client communication and affiliate networks • Set up tracking systems for marketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding nemarketing needs of the company and plan and execute web, SEM / SEO, email, marketing database and social media campaigns • Design and build the company's social media presence and ensure that it is constantly maintained • Measure the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs • Identify trends and insights and optimize performance based on them • Create landing pages to optimize user experience by collaborating with internal teams • Research new online media opportunities such as development of blogs and forums • Design banners for websites and assist with visuals, client communication and affiliate networks • Set up tracking systems for marketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding nemarketing database and social media campaigns • Design and build the company's social media presence and ensure that it is constantly maintained • Measure the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs • Identify trends and insights and optimize performance based on them • Create landing pages to optimize user experience by collaborating with internal teams • Research new online media opportunities such as development of blogs and forums • Design banners for websites and assist with visuals, client communication and affiliate networks • Set up tracking systems for marketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding nemarketing campaigns and assess them against company goals such as KPIs and ROIs • Identify trends and insights and optimize performance based on them • Create landing pages to optimize user experience by collaborating with internal teams • Research new online media opportunities such as development of blogs and forums • Design banners for websites and assist with visuals, client communication and affiliate networks • Set up tracking systems for marketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding nemarketing campaigns and online activities • Handle social media strategy development and roadmap management and support • Vet new innovation opportunities and track appropriate success metrics • Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding new content

Responsibilities Identified and interpreted social media trends in order to make needed adjustments Planned, managed and coordinated market research in order to ascertain opportunities in the marketplace Facilitated implementation and changes necessary to take advantage of social media trends Directed development of strategies targeted towards key consumer segments Coordinated media programs and tactics in order ensure the effective execution of social media campaigns.

• Coordinate weekly target meetings and on the job trainings • Conduct market surveys and devise effective sales strategies in light of research • Set weekly and monthly sales targets and develop viable strategic plans to achieve the same • Design and conduct routine workshops for team development • Regularly monitor sales team for productivity and efficacy • Supervise the sales team and motivate them to close deals utilizing effective sales tactics

Areas of Expertise * Design, management and analysis of semantic and sentiment research for brand development, segmentation, media planning, and content development of consumer and HCP programs to align brand promise to customer need * Develop competitive landscape assessment and monitor trends to deliver short and long term marketing strategy, plans and tactics with clear ROI benchmarks and KPIs for optimization * Orchestr...

CAREER SUMMARY Built several companies from initial launch Business - to - business and business - to - consumer product sales, marketing and support experience Plan and execute the full spectrum of marketing strategy and tactics

Executive Management Duties & Responsibilities Provide effective solutions to complex issues such as cost budgeting, pricing strategies, vendor negotiations, revenue projections, purchasing and sales negotiations, business development tactics and industry competition Identify and develop talent among team members with targeted recruitment, focused training efforts and the promotion of a performance - based work environment that leverages individual talents for group benefit Utilize needs - and situation - based assessments to manage costs and capital outlays and determine potential ROI Participate heavily in all marketing, branding, public relations and communications activities Develop leadership team and support staff to aid in efficient business operations, sales and marketing functions, and client service execution, delegating important tasks and assignments while monitoring for effective resolution Lead through example with consistent work ethic, attitude, and professionalism, while performing sales presentations, overseeing market operation and business development, creating new revenue channels and managing key vendor and client relationships Collaborate in all phases of strategic planning with senior - level management, while furnishing oversight and guidance regarding effective acquisition strategies, pricing, market trends, and operational structures Assess and expand key markets and potential business ventures while ensuring operational efficiency and solid execution of corporate mission Create and implement marketing and sales strategies while tracking progress versus established internal and external benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of the products, services and respective marketplace, including pricing and regulatory trends, competitor strategies, general economic conditions and other business metrics Act as a liaison between staff, clients, and other management members to resolve issues in a timely manner

Financial Manager — Duties & Responsibilities Manage daily operations, sales, and customer service activities for multiple financial institutions Oversee company expansion and branch openings in new markets and territories Manage client assets in excess of $ 285 million across a wide range of investment vehicles Design and implement professional development and employee recognition programs Consistently meet or exceed sales goals through networking, cold calling, and other tactics Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Negotiate and execute contracts with C - Level decision makers Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Make cold calls in a courteous, yet assertive manner that translates to sales results Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Strictly adhere to budgets and project timelines

Retail Sales Manager — Duties & Responsibilities Oversee customer service and sales staff ensuring efficient, effective, and profitable operations Design and implement staff development programs to enhance sales and customer service skills Train employees in corporate branding and company policies and procedures Consistently meet or exceed sales goals through networking, in person sales, trade shows, and other tactics Develop and implement company marketing, public relations, and promotional strategies Identify company operational challenges and overcome obstacles through strong managerial skills Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Strictly adhere to budgets and schedules Oversee multimillion dollar inventory and product replenishment Manage company financial records providing detailed, accurate account of transactions and financial health Provide additional operational support including communications, data entry, and other tasks as needed

Retail Sales Manager — Duties & Responsibilities Consistently meet or exceed sales goals through networking, in person sales, trade shows, and other tactics Develop and implement company marketing, public relations, and promotional strategies Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Strictly adhere to budgets and schedules Oversee multimillion dollar inventory and direct purchasing and inventory replenishment Manage company financial records providing detailed, accurate account of transactions and financial health Provide additional operational support including communications, data entry, and other tasks as needed

Business Manager — Duties & Responsibilities Manage multiple technology companies ensuring effective, efficient, and profitable operations Design and implement sales and marketing strategies, campaigns, and collateral materials Recruit, train, and direct sales and customer service teams resulting in significant company revenue Consistently meet or exceed sales goals through networking, cold calling, and other tactics Represent company brand with poise, integrity, and positivity Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Interact with support staff and company resources effectively to create the best consumer experience Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Conduct public relations activities and attend relevant events, fairs, and conferences Negotiate and execute contracts with C - Level decision makers Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Oversee accounting activities including budgets, accounts payable / receivable, and tax filings Prepare and present periodic financial reports to fellow members of senior leadership

Sales Manager — Duties & Responsibilities Experienced professional with expertise in sales, marketing, and customer service across a variety of industries Generate sales in excess of $ 75 million through effective networking, marketing, and other sales tactics Design and implement comprehensive business development plans, marketing initiatives, and business models Recognized and promoted for excellence in management, staff development, and sales Cut company expenses by 16 % while increasing revenues through effective management decisions Train and direct large staffs ensuring they understand the brand and adhere to sales best practices Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Build and strengthen professional relationships with clients, partners, peers, and community leaders Set and strictly adhere to departmental budgets and timelines Study internal literature and industry publications to become an expert on products and services Successfully collaborate with customer service, marketing, and sales departments Provide exceptional customer service resulting in client satisfaction and referrals Enforce corporate compliance with all applicable regulatory authorities and bodies of law Represent company brand with poise, integrity, and positivity

Medical Sales Respresentative — Duties & Responsibilities Experienced manager with a background in sales, marketing, and customer service Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Set and strictly adhere to departmental budgets and timelines Design and implement comprehensive marketing campaigns and all collateral materials Direct company charitable events creating community goodwill and respect for the brand Author and distribute company newsletter, press releases, and other official correspondence Consistently meet or exceed sales goals through networking, in personal sales, cold calling, and other tactics Generate company record of $ 8 million in sales while doubling client base Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Develop and lead training in customer service and sales best practices resulting in enhanced team skill sets Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Build and strengthen relationships with key clients, partners, and community leaders Provide exceptional customer service resulting in client satisfaction and repeat business Serve on multiple strategic planning committees to guide business development initiatives Represent company brand with poise, integrity, and positivity

Business Manager — Duties & Responsibilities Responsible for daily operations, sales, and customer service for a variety of businesses Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Consistently meet or exceed sales goals through networking, in person sales, and other tactics Represent company brand with poise, integrity, and positivity Create and implement successful advertising campaigns to generate new business Analyze market trends, consumer behavior, and craft sales strategies Develop a rapport with customers and orient them to various products and services Encourage high customer retention by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Design and administer sales and customer service training for new team members Collaborate with junior level sales people to develop action plans to govern their performance Make cold calls in a courteous, yet assertive manner that translates to sales results Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Set and strictly adhere to budgets and schedules

Pharmaceutical Sales Representative — Duties & Responsibilities Direct pharmaceutical sales, marketing, and customer service ensuring professional and profitable operations Consistently recognized as company leader in sales, customer service, and team development Set and strictly adhere to departmental budgets and project timelines Negotiate lucrative contracts with clients, vendors, and suppliers Generate record breaking sales through networking, in personal sales, and other tactics Make cold calls in a courteous, yet assertive manner that translates to sales results Build and strengthen relationships with key clients, partners, and industry leaders Maintain 100 % customer satisfaction by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on pharmaceutical products Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Train junior team members in sales and customer service best practices Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Represent company brand with poise, integrity, and positivity

Account Executive — Duties & Responsibilities Direct pharmaceutical sales, marketing, and customer service ensuring professional and profitable operations Consistently recognized for excellence in sales, customer service, and team leadership Design and implement marketing campaigns including commercials and collateral materials Set and strictly adhere to departmental budgets and project timelines Negotiate lucrative contracts with medical facilities, third party vendors, and other industry leaders Designed and implemented award winning staff development and recognition programs Serve as community liaison offering health and pharmaceutical education at various speaking engagements Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Generate record breaking sales through networking, in personal sales, and other tactics Make cold calls in a courteous, yet assertive manner that translates to sales results Build and strengthen relationships with key clients, partners, and community leaders Develop a rapport with customers and orient them to various products and services Maintain 100 % customer satisfaction by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Represent company brand with poise, integrity, and positivity

Sales Manager — Duties & Responsibilities Experienced sales manager with expertise in sales, marketing, and customer service across a variety of industries Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Set and strictly adhere to departmental budgets and timelines Consistently exceed sales goals through networking, in personal sales, cold calling, and other tactics Increased new account generation and sales by 300 % within one year at Decisionmark Recognized and promoted for exceptional sales results, team management, and customer service Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Develop and lead training in customer service and sales best practices resulting in enhanced team skill sets Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Build and strengthen relationships with key clients, partners, and community leaders Provide exceptional customer service resulting in client satisfaction and repeat business Proficient in Photo Shop, SalesForce.com, Microsoft Office Suite, and other computer software Represent company brand with poise, integrity, and positivity

Pharmecutical Sales Respresentative — Duties & Responsibilities Manage sales, marketing, and customer service departments ensuring professional and profitable operations Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Set and strictly adhere to departmental budgets and project timelines Consistently recognized as company leader in annual sales since 2004 Increase company revenue by 45 % through networking, in personal sales, and other tactics Negotiate lucrative contracts with clients, third party vendors, and other industry leaders Utilize medical training, experience, and education in pharmaceutical sales environment Identify needs of medical professionals and effectively tailor sales presentations Build and strengthen relationships with physicians, nurse practitioners, and hospital management Maintain up to date knowledge of pharmacology, medical technology, and standards of care Make cold calls in a courteous, yet assertive manner that translates to sales results Maintain 100 % customer satisfaction by maintaining friendly, supportive contact with existing clients Conduct research on prospective leads and existing clients to assist in developing sales strategies Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Study internal literature to become an expert on products and services Represent company brand with poise, integrity, and positivity

Professional Duties & Responsibilities Directed all daily operations, customer service, personnel, and finances for multiple hotels and resorts Designed and implemented marketing and sales campaigns resulting in increased business Planned and executed successful community events which enhanced brand awareness Responsible for multimillion dollar inventory, facility, and professional food preparation equipment Recruited, trained, and oversaw customer service personnel, kitchen staff, and cleaning crews Set company budgets, maintained profit / loss statements, and ensured overall financial health Cut operational costs through effective inventory management and employee scheduling Negotiated contracts and agreements with suppliers securing quality products at low prices Performed site inspection tours as well as potential client tours Built and maintained highly profitable corporate accounts Ensured compliance with all applicable health and safety regulations Created employee development programs building staff skill sets and value Utilized employee recognition tactics to build morale and company loyalty Crafted an atmosphere of respect, professionalism, and dedication to excellence Developed a loyal client base through excellent customer service and a quality guest experience Built and strengthened relationships with clients, staff, and community leaders Performed administrative duties such as data entry, filing, faxing, and phones as needed

Professional Experience PHP LLC (Bountiful, UT) 2004 — Present Insert Title • Manage an insurance and financial services office of 35 agents ensuring profitable and professional operations • Responsible for training agents in company protocols and ensuring agent licensure • Oversee acquisition of insurance and financial service providers for client use • Perform full service client portfolio management including financial analysis, planning, and product sales • Oversee client account administration ensuring exceptional customer service and troubleshooting • Consistently exceed revenue goals through effective cold calling, marketing, referrals, and other tactics • Utilize extensive training in employee motivation tactics to build team loyalty and dedication to excellence • Recognized for excellence in management, sales, and customer service • Perform additional client service functions including medical lab scheduling and other logistics as needed

Professional Experience Philadelphia Independent Schools (Philadelphia, PA) 2001 — Present Chairman of Multiple Fundraising Programs • Planned and executed varied fundraising initiatives benefiting local school system • Developed and implemented marketing campaigns, strategies, and collateral materials • Generated record - breaking donations through networking, cold calling, and other tactics • Built strong, long - term relationships with influential corporate and private donors • Oversaw and managed fundraising team ensuring professional and profitable operations

Director of Business — Duties & Responsibilities Recruit and train staff of 30 in hospital policies, procedures, best practices, and corporate branding Design and implement staff development, recognition, and disciplinary policies and procedures Oversee admissions, utilization review, PB X, imaging center, billing, collections, and wound center registrations Set and strictly adhere to departmental budgets and schedules Author and present financial reports concerning revenue, expenses, and outstanding collections Identify performance indicators and benchmarks for integration into reporting systems Conduct surveys regarding patient / staff satisfaction, benchmarks, accreditation, and employee benefits Maintain a 99 % patient satisfaction score through attentive and professional standards of care Negotiate contracts and claims with insurance carriers, Medicare, Medicaid, and other payer sources Increase revenue by 30 % through effective contract renegotiation with suppliers, carriers, and other parties Implement policies, procedures, and equipment to cut hospital costs while enhancing patient care Utilize strong management experience to drive operations in an efficient and professional manner Develop and implement billing controls, cash processing measures, lockboxes, and other financial processes Coordinate and oversee internal and external audits ensuring compliance with industry and legal standards Recruit physicians through successful marketing, networking, and other tactics Implement automated Chargemaster financial application (Craneware) and maintain patient accounts Responsible for HCAHPS and the yearly Quality Assurance Plan Appeal claims when appropriate resulting in $ 400,000 reimbursement from PPO insurance over the last year Build and strengthen professional relationship with community leaders, coworkers, and industry figures Consistently promoted for excellence in financial management, team leadership, and dedication to mission Develop working knowledge of hospital operations from patient admission to senior level strategic planning Represent company with poise, integrity, and positivity

Account Representative — Duties & Responsibilities Experienced manager with a background in purchasing, inventory, customer service, accounting, and sales Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Set and strictly adhere to departmental budgets and timelines Consistently meet or exceed sales goals through networking, in personal sales, and other tactics Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Build and strengthen relationships with key clients, partners, and community leaders Oversee $ 8.9 million company inventory, supply, and purchasing operations Achieve fill rate performance of 95.7 % in 2010 Oversee varied material purchasing while constantly analyzing market and pricing trends Review proposals, negotiate prices, select suppliers, and oversee purchasing / delivery logistics Responsible for forecasting, requirements analysis preparation and execution, RFP processes, bid analysis, negotiations, and contract awards in accordance with company guidelines Provide financial oversight of accounts receivable, payable, and general ledger ensuring profitable operations Serve as departmental liaison for corporate Diversity and Inclusion initiative Represent company brand with poise, integrity, and positivity

Professional Duties & Responsibilities Directed all daily operations, customer service, personnel, and finances for varied restaurants Designed and implemented marketing and sales campaigns resulting in increased business Planned and executed successful community events which enhanced brand awareness Responsible for multimillion dollar inventory, facility, and professional food preparation equipment Recruited, trained, and oversaw assistant managers, hosts, waiters, and kitchen staff Set company budgets, maintained profit / loss statements, and ensured overall financial health Cut operational costs through effective inventory management and employee scheduling Negotiated contracts and agreements with suppliers securing quality products at low prices Ensured compliance with all applicable health and safety regulations Created employee development programs building staff skill sets and value Utilized employee recognition tactics to build morale and company loyalty Crafted an atmosphere of respect, professionalism, and dedication to excellence Developed a loyal client base through excellent customer service and a quality product Ensured staff compliance with corporate food and beverage standards of excellence Built and strengthened relationships with clients, staff, and community leaders Performed administrative duties such as data entry, filing, faxing, and phones as needed

Web Marketing & Analytics Consulting: • Marketing tactic suggestion through strategic target audience analysis • Customer targeting plan setup and execution • In - house campaign execution & Vendor / Agency collaboration • Create, interpret and certify web statistics • Evaluating the Digital Marketing Maturity Level • Consulting to implement best practices in tracking code implementation • Validating Data Capturing process and Report population in Web Analytics Tools • Perform A / B & multivariate tests and report results • Analyze Behavior metrics & Outcomes metrics • Measure success of website and online marketing initiatives using data and keyMarketing & Analytics Consulting: • Marketing tactic suggestion through strategic target audience analysis • Customer targeting plan setup and execution • In - house campaign execution & Vendor / Agency collaboration • Create, interpret and certify web statistics • Evaluating the Digital Marketing Maturity Level • Consulting to implement best practices in tracking code implementation • Validating Data Capturing process and Report population in Web Analytics Tools • Perform A / B & multivariate tests and report results • Analyze Behavior metrics & Outcomes metrics • Measure success of website and online marketing initiatives using data and keyMarketing tactic suggestion through strategic target audience analysis • Customer targeting plan setup and execution • In - house campaign execution & Vendor / Agency collaboration • Create, interpret and certify web statistics • Evaluating the Digital Marketing Maturity Level • Consulting to implement best practices in tracking code implementation • Validating Data Capturing process and Report population in Web Analytics Tools • Perform A / B & multivariate tests and report results • Analyze Behavior metrics & Outcomes metrics • Measure success of website and online marketing initiatives using data and keyMarketing Maturity Level • Consulting to implement best practices in tracking code implementation • Validating Data Capturing process and Report population in Web Analytics Tools • Perform A / B & multivariate tests and report results • Analyze Behavior metrics & Outcomes metrics • Measure success of website and online marketing initiatives using data and keymarketing initiatives using data and key metrics.

Account Executive — Duties & Responsibilities Direct pharmaceutical sales, marketing, and customer service ensuring professional and profitable operations Consistently recognized as company leader in sales, customer service, and team development Design and implement marketing campaigns including commercials and collateral materials Set and strictly adhere to departmental budgets and project timelines Negotiate lucrative contracts with medical facilities, third party vendors, and other industry leaders Designed and implemented award winning staff development and recognition programs Serve as community liaison offering health and pharmaceutical education at various speaking engagements Recruit, train, and direct staff ensuring they understand the brand and adhere to company policies and procedures Generate record breaking sales through networking, in personal sales, and other tactics Make cold calls in a courteous, yet assertive manner that translates to sales results Build and strengthen relationships with key clients, partners, and community leaders Develop a rapport with customers and orient them to various products and services Maintain 100 % customer satisfaction by maintaining friendly, supportive contact with existing clients Study internal literature to become an expert on products and services Conduct research on prospective leads and existing clients to assist in developing sales strategies Craft effective sales presentations and proposals, tailoring them to clients based on their specific needs and styles Maintain records of site visits to potential and existing clients to assist in assessing their future needs Collaborate with junior level sales people to develop action plans to govern their performance Maintain comprehensive records detailing pricings, sales, activities reports, and other pertinent data Represent company brand with poise, integrity, and positivity

January is the time of year many agents launch marketing plans that put new tactics to the test.

Portals spend millions to keep their ranks, from investing in perpetual streams of content to plain and simple back - end programming — marketing tactics not traditionally part of the typical real estate agent's business plan.

Large supermarket chains have caught up to the tactic of offering customers organic foods, so Fresh Market plans to differentiate its stores from the competition by emphasizing quality and freshness in its perishables departments, and reinvent its center store area with a remodeling program, Anicetti said.