Targeting long -
tail search queries not only attracts qualified «buyer» traffic, but these terms will typically have much less competition.
Not exact matches
If keywords matter less, long
tailed keywords matter more, the ability to answer
search engine
queries through content matters most, and links are still extremely effective, what can businesses on a tight SEO budget do to increase their exposure?
If the rumors are true, the Hummingbird will take a
search engine
query using long -
tailed keywords and try to decipher the context of the question rather than chase the specific keywords within the question.
The long -
tail keyword game (or «low - hanging
search queries» as some people say) is one of the adventures that you should embark on this year.
Related
searches are a good source of long
tail keywords for your website, because they show the intent of people
searching for similar
queries.
There is clearly more
search value in long
tail keywords as a whole than the popular keywords (70 % of all
search queries comprise of long
tail terms).
A strategy focused on long -
tail queries and branded
search will be more cost efficient for most firms.
The contact rates (what you care about most) are 0.8 % for research
queries, 4.6 % for head - term / intent to find a lawyer
queries, and 4.6 % for long -
tails searches with intent to find a lawyer.
Continue reading «As
Search Queries Get Longer, Optimize Your Law Firm Website or Blog With Long
Tail Keywords»»
«Boosting Adoption of Digital Media At Your Firm Main As
Search Queries Get Longer, Optimize Your Law Firm Website or Blog With Long
Tail Keywords»
Continue... «As
Search Queries Get Longer, Optimize Your Law Firm Website or Blog With Long
Tail Keywords»»