Sentences with phrase «talk about buyer personas»

My partner Ruth talked about Buyer Personas on a previous post — the same ideas apply here.

Not exact matches

Thanks for talking about assumptions, Anna, as many marketers are building buyer personas around these obvious characteristics of their buyers... attributes that anyone could guess and therefore have little value.

Buyer personas are built on that data we just talked about — the common traits that yield the best customers.

Adele Revella, who has introduced the need for buyer personas to hundreds of people that came through her Effective Product Marketing course and advocates for buyer personas in her blog Buyer Persona Blog, myself, and Angela Quail had talks about this topic recebuyer personas to hundreds of people that came through her Effective Product Marketing course and advocates for buyer personas in her blog Buyer Persona Blog, myself, and Angela Quail had talks about this topic recebuyer personas in her blog Buyer Persona Blog, myself, and Angela Quail had talks about this topic receBuyer Persona Blog, myself, and Angela Quail had talks about this topic recently.

With buyer personas in mind, the form content can be used to filter an IT team member to a landing page talking about technology while a COO might be sent to a landing page that instead addresses business ROI.

With all that talk about targeting and segmenting the right offers to the right buyer persona (at the right time), you can probably guess that what all that translates to is a need for a variety of offers.

Due to the viral misunderstanding about buyer personas, as I previously mentioned sometimes research is misrepresented as meaning to talk to a few customers, a few friends, and interview employees.

He has a thesis in his new book about how kind of buyers or clients are taking control of the dynamics of the industry and as part of that, I think he and you advocate for lawyers and small law firms, thinking more like businesses and thinking about clients as buyers and things like that, that we'll get into in the episode, but one of the topics that I think is interesting to talk about then is something we've brought up a few times in the past about kind of identifying your ideal client or crafting personas of your ideal clients that you can have a story of who you're looking for and how to find them.