Sentences with phrase «target voters on»

The companies collectively ran data operations for President Donald Trump's 2016 election campaign, helping him target voters on Facebook against his then - rival Clinton.

Over the weekend, The New York Times reported that Cambridge Analytica, a British consulting firm, improperly acquired the private data of about roughly 50 million Facebook users, and used it to target voters on behalf of the Trump campaign during the 2016 presidential election.

Cambridge Analytica is under investigation in both the US and the UK for the way it obtained as many as 87 million users» data from Facebook and for whether it used that data to target voters on behalf of the Trump campaign in the US and the Brexit referendum in the UK.

This money was to target voters on social media during the Brexit referendum campaign.

Everyone's been in Kentucky Boneless Chicken mode since I soft - polled a bunch of target voters on recognition issues and just over 70 % of them thought Ed Balls was EWAN MCGREGOR»S DAD.

Cambridge Analytica is under investigation in both the U.S. and the U.K. for the way it obtained data on as many as 87 million users from Facebook and for whether it used that data to target voters on behalf of the Trump campaign in the U.S. and the Brexit referendum in the U.K.

He also told The Observer that the group harvested personal data and targeted voters on Facebook with anti-EU messaging.

It reportedly also helped the Leave.EU campaign - on an informal basis - with profiling and targeting voters on Facebook.

Not exact matches

French presidential candidate Emmanuel Macron's campaign said on Friday it had been the target of a «massive» computer hack that dumped its campaign mails online 1-1/2 days before voters go to the polls to choose between the centrist and his far - right rival Marine Le Pen.

In September 2011, the Obama campaign launched Operation Vote, which focused on eight target groups: women, blacks, seniors, Hispanics, Asian - Americans, Jews, gays, and young voters.

And according to a top - secret National Security Agency document leaked to the Intercept and published earlier this month, hackers associated with Russia's military intelligence agency targeted a company with information on US voting software days before the election and used the data to launch «voter - registration - themed» cyberattacks on local government officials.

The consulting firm relied on Facebook data to profile and target voters while advising the Trump campaign in 2016.

Rather than assuming that all women or African Americans or working - class whites will respond to the same message, they target individual voters with emotionally charged content — in other words, ads designed to tug on emotional biases.

Kogan harvested and sold that data to Cambridge Analytica, a political firm that would use information on identity, social networks and likes to target demographics and influence voters.

Through utilizing their vast troves of existing data on individual voters, constructing highly advanced data models, and prioritizing voters by their likelihood to vote and feelings of favorability towards each candidate, Cambridge Analytica created a unique «principal audience» of voters to target.

As Cambridge Analytica's actions revealed, those groups will use data for startling purposes — such as targeting very specific groups of voters with highly customized messages — even if it means violating the policies and professed intentions of one of the most powerful corporations on the planet.

A company whistleblower revealed that they advised the Trump campaign on how to target ads, both to boost Trump and suppress Democratic voter turnout.

The project is detailed in the contract as a seven step process — with Kogan's company, GSR, generating an initial seed sample (though it does not specify how large this is here) using «online panels»; analyzing this seed training data using its own «psychometric inventories» to try to determine personality categories; the next step is Kogan's personality quiz app being deployed on Facebook to gather the full dataset from respondents and also to scrape a subset of data from their Facebook friends (here it notes: «upon consent of the respondent, the GS Technology scrapes and retains the respondent's Facebook profile and a quantity of data on that respondent's Facebook friends»); step 4 involves the psychometric data from the seed sample, plus the Facebook profile data and friend data all being run through proprietary modeling algorithms — which the contract specifies are based on using Facebook likes to predict personality scores, with the stated aim of predicting the «psychological, dispositional and / or attitudinal facets of each Facebook record»; this then generates a series of scores per Facebook profile; step 6 is to match these psychometrically scored profiles with voter record data held by SCL — with the goal of matching (and thus scoring) at least 2M voter records for targeting voters across the 11 states; the final step is for matched records to be returned to SCL, which would then be in a position to craft messages to voters based on their modeled psychometric scores.

In a later section, on demographic distribution analysis, the contract mentions the possibility for additional «targeted data collection procedures through multiple platforms» to be used — even including «brief phone scripts with single - trait questions» — in order to correct any skews that might be found once the Facebook data is matched with voter databases in each state, (and assuming any «data gaps» could not be «filled in from targeted online samples», as it also puts it).

The data was acquired and processed by Cambridge University professor Aleksandr Kogan whose personality quiz app, running on Facebook's platform in 2014, was able to harvest personal data on tens of millions of users (a subset of which Kogan turned into psychological profiles for CA to use for targeting political messaging at US voters).

In another section on the political campaign page, Facebook states for $ 1, candidates could buy two pieces of direct mail, or they could target 200 voters on Facebook.

The latest allegations — that a Trump campaign consulting firm with Russian connections used improperly obtained Facebook data on tens of millions of Americans to target voters — raise disturbing questions about the roles of both Facebook and Russia.

The overhaul came in response to increasing pressure Facebook endures over its potentially negative impact on society, from sharing violent videos to letting fake news run unchecked to its late acknowledgement that Russian operatives had used to platform to target U.S. voters.

Those systemic problems have dramatically worsened since the presidential election, with Facebook coming under intense fire on multiple fronts: Russian operatives using Facebook to manipulate voter sentiment during the presidential election, Facebook accounts spreading «fake» news, the potential for its advertising system to be used for racist targeting and its slow response to violent or harmful content on the platform.

That's the question many Americans are asking after revelations that a data - mining firm working for the Trump campaign improperly got its hands on the personal information of tens of millions of Facebook users and created detailed profiles that were used to target unsuspecting voters in the presidential election.

A personality research app he created gathered the personal information on 270,000 Facebook users, as well as data on those users» friends, amplifying the reach to the tens of millions when it passed that data to Cambridge for a voter targeting scheme.

India's information technology minister last week warned against any abuse of social media in elections, following reports that the analytics firm improperly accessed information on millions of Facebook users to target U.S. voters.

Multiple investigations later, it's become pretty clear that the deluge of disinformation targeted to U.S. voters on social media did have an effect, from online acrimony to real - world protests.

On Facebook, advertisers can upload lists of voters and supporters to target specific users as well as «lookalike» users who share similar demographics and traits.

Facebook CEO Mark Zuckerberg takes his seat after a break to continue to testify before a joint hearing of the Commerce and Judiciary Committees on Capitol Hill in Washington, Tuesday, April 10, 2018, about the use of Facebook data to target American voters in the 2016 election.

Unfortunately, we don't yet know the extent of the harm, as is obvious from the news that Russians ads on Facebook targeted voters in Michigan and Wisconsin.

It uses such data to target voters with hyper - specific appeals, including on Facebook and other online services, that go well beyond traditional messaging based on party affiliation alone.

Nobody seemed to care when President Obama's campaign used the same loophole to get data on and target tens of millions of voters.

CNN: Anti-Obama mail piece: «We are no longer a Christian nation» Focus on the Family, the Colorado - based social conservative organization founded by evangelical author and radio host James Dobson, is targeting Iowa voters with a mailing that quotes President Obama as saying «we are no longer a Christian nation.»

Des Moines, Iowa (CNN)-- Focus on the Family, the Colorado - based social conservative organization founded by evangelical author and radio host James Dobson, is targeting Iowa voters with a mailing that quotes President Obama as saying «we are no longer a Christian nation.»

While the program is one of the rare issues that has managed to draw wide voter support on both sides of the aisle, some Republican leaders have targeted it as an example of executive overreach.

Brock focused on using information technology to build first - rate fundraising, voter - targeting, and opinion polling operations.

We recommend targeting gullible voters and influencers with fake articles on Facebook in order to boost the reputation of the American Athletic Conference.

Though of course, even for some local races, ethnic niche sites (for instance) might well be perfect targets — it all depends on which voters those campaigns need to reach and the relative costs of reaching them through different means.

The targeting of these voters is part of a five - figure digital ad buy (ad samples: 1, 2, 3, 4) that includes banner, Facebook, and pre-roll video ads exposing Republican nominee Greg Gianforte (R - MT) for trying to have it both ways on healthcare reform.

Most digital political professionals will think of voter file / cookie - targeting or IP - targeted online ads when the word «addressable» comes up, but more and more cable and satellite TV providers can now direct ads at specific households based on demographic or voter data.

Labour's problem is that its line on this is quite fuzzy and confusing, largely because its target voters are split straight down the middle on the issue.

Queer Rising and Marriage Equality New York are planning to protest a fundraiser Senate Democratic Conference Leader John Sampson is headlining tomorrow for Sen. Ruben Diaz Sr., the outspoken Bronx lawmaker they have made a «key target of a unified LGBTQ effort» to oust «no» voters on gay marriage.

Addressable television's rise is choppy and uncomfortable, but in many places, a voter file - targeted pre-roll ad can end up on a television screen instead of computer.

This year, Hillary Clinton's team raised hundreds of millions of dollars online, built a massive data and human infrastructure to turn out their voters, invested their money in targeted TV advertising, created opportunities for volunteers to work in their own social circles on behalf of the candidate — all pieces Obama had shown should work.

Another consideration: just about any campaign can also benefit from having a body of clear, topical and targeted content on published on the web in a variety of outlets, since voters, bloggers and journalists alike will be turning to Google and other search engines for basic information about races and candidates.

If voters in the United Kingdom weren't accustomed to encountering campaign ads on television and the radio, how would they respond to such communications when targeted with banner ads and videos online and on their mobile devices?

Direct mail, targeted cable tv buys and niche radio ads are all good ways to concentrate resources on reaching particular voters with particular messages.

Geo - targeting, keyword - targeting and the fact that search ads are pay - per - click makes this strategy cost - attractive — you can concentrate resources on voters in particular states or metropolitan areas, and you only pay when you actually get a voter contact (i.e., when someone clicks).

Regardless of their size, though, just about any campaign can also benefit from having a body of clear, topical and targeted content on the web in a variety of outlets, since voters, bloggers and journalists alike will be turning to Mr. Google for basic information about local races.