Sentences with phrase «targeted ad groups»

There are two primary reasons for narrowly targeted ad groups: CTR and Quality Score.

Move this domain into its own campaign as a managed placement and then build out highly contextually targeted ad groups using data extracted from interior pages of the Display Network domain.

Not exact matches

It helped an anti-immigrant group learn the best way to target its fearmongering ads, and then used those ads as a case study to test the effectiveness of a new ad format.

Google no longer gives you the option to create ad groups that specifically target mobile users.

(If there is indeed an alternative way to target each keyword individually and effectively with a static headline, then it is time to silo the keywords in question into new ad groups, as they will actually perform better that way.)

If you find there isn't a way to effectively target all common search queries with a laser - targeted, static - based ad, then it is time to run a DKI split test on that particular ad group.

«Facebook Ads provided us with unique targeting capabilities to look beyond broad demographics and specifically target messages in English and Spanish to specific groups of Cuban, Puerto Rican and other descent,» he said, according to Facebook's page.

Pick a video from your linked YouTube channel, choose from the targeting groups you selected, then select your preferred ad format.

A Boston - based mobile marketing agency, Copley Advertising, has attracted several anti-abortion groups as clients for the location - based abortion clinic ad targeting service, Rewire, a nonprofit women's rights news site, reported this week.

Some anti-abortion groups are sending women targeted advertisements on mobile phones in real - time when the women enter a Planned Parenthood clinic, relying on a commonly available location feature that ad industry networks provide.

Denise Feriozzi, deputy executive director for Emily's List, said that millennial women are a «hugely powerful group of voters,» and that the ad campaigns are specifically targeted toward building long - term support through brands and outlets that they identify with.

What's more, ads will not just be aimed at young families that are Target's sweet spot, but will also cater Latinos and older customers, often overlooked groups, as well.

Duarte pointed to her group's efforts to get Facebook to crack down on affinity targeting in ads, for example, routing ads related to homebuying away from minority groups — a social media ad version of the unfair mortgage and real estate industry practices that made homebuying for African Americans difficult for much of the 20th century.

With ads targeting, you can reach very specific groups of audience based on their demographics, interests, past behavior, and more.

To get decent keyword data from Google, I recommend setting up both a text based ad group and a shopping campaign targeting your product.

The group noted some of its most notable interventions in the last year, this included ensuring responsible alcohol ad targeting, as well as gambling and junk food restrictions.

Rather than hash out money for ads, you can directly target groups that your content will appeal to organically.

Here's a piece of evidence lawmakers could have showed the CEO: In a survey conducted recently by Digital Content Next, 1 a trade group of news organizations that is frequently critical of Facebook, a majority of respondents said they didn't expect the social network to track use of non-Facebook apps to target ads, collect their physical location when they're not using Facebook or harvest information from non-Facebook websites that people visit.

Ad sets are groups of ads that target specific audiences.

Looking at the suggested ad groups provides a great starting point for mapping out the topics that you can target with any given page.

Sinclair Broadcast Group is the latest media company to be targeted with an ad boycott as critics allege the company is pushing a biased agenda.

Last December, Facebook halted ad targeting that made it possible to exclude racial groups after ProPublica revealed the site's ad - targeting options could be used to discriminate against ethnic groups.

Misuse of those tools has plunged Facebook into controversy, from targeting people who expressed interest in anti-Semitic topics such as «jew hater» to excluding specific racial and ethnic groups when placing housing ads.

Being ruthless and deleting or moving irrelevant terms into their own ad group will result in a more targeted campaign.

Well dear friends, the distillery, which after a flurry of ad hoc focus group testing with friends who are roughly in our target market and / or have clever things to say about names is now officially named Vikre Distillery, now has a Facebook page.

Besides cookie - targeted banner and video ads, groups should also look at Facebook Ads, which I'm using extensively on a client project to recruit wind - energy supporters, including in highly red areas of the countads, groups should also look at Facebook Ads, which I'm using extensively on a client project to recruit wind - energy supporters, including in highly red areas of the countAds, which I'm using extensively on a client project to recruit wind - energy supporters, including in highly red areas of the country.

Facebook has significantly expanded the online advertising playing field over the past couple of years, primarily because ads on the social network can be targeted at people based on the interests they've listed in their Facebook profiles and on their demographic characteristics («men aged 25 - 34 who like football» would be an easily targetable group, for instance).

In recent years, political ads have targeted key Senate districts from groups with benign sounding names.

Mayor Bloomberg's proposed plan to limit the sale of soda and other sugary drinks to containers that are 16 ounces or less has drawn national attention, been widely criticized by editorial boards and columnists, and has made him a target for attacks from several groups including the Center for Consumer Freedom which ran an full page ad in the New York Times.

For example, if your organization promotes healthy eating, you might create an ad group targeting the keywords «plant based diet» and build ads including that term.

Website visitor tracking (I'm presuming via cookie) let the campaign target banner ads at people who had been to the site, reinforcing its messaging through many different online channels (and no doubt making a few people think that this group was stalking them).

The group launched digital ads Tuesday that target 10 House Democratic members.

State Sen. Cecilia Tkaczyk is the target of a new radio ad from a leading anti-abortion group that has been critical of the reproductive rights plank in the Women's Equality Act, a measure that has remained deadlocked for the past two legislative sessions.

This seemed like a great way to drive a little extra traffic to my campaign's website so I started making a Squidoo lens about the issue I work on and then realized that the top google ads were for the front group for the industry we're targeting.

The major social media sites provide political consultants with the ability to target ads at very specific groups of people — with Facebook the primary vehicle for this approach, particularly in the UK, but with YouTube a very popular vehicle, particularly in the US.

Facebook ads have become an essential tool for political campaigns and activists: the audience is large and diverse, and ads on the social network can be targeted easily at people based on their location, past behavior, interests, demographic characteristics and more («men aged 25 - 34 in Hawaii who like football» would be an targetable group, for instance).

Democratic Sens. Cecilia Tkaczyk, Terry Gipson and Ted O'Brien are the targets of a new radio ad from a leading anti-abortion group that has been critical of the reproductive rights plank in the Women's Equality Act — a measure that has remained deadlocked for the past two legislative sessions.

(CNN)- A conservative group is kicking off the midterm election year with a multimillion - dollar ad campaign that targets three Democratic Senators facing tough re-election battles in November.

On the 2014 electoral front, other Koch donor supported non-profit groups like the American Energy Alliance (AEA) have poured funds into ads targeting Democrats in close Senate and House races, knocking their opposition to building the Keystone XL pipeline.

The endorsement from the group, based in Rochester, comes as Serino's re-election is being targeted by Airbnb, the online rental company that has started running ads opposing her bid for a second term against Democrat Terry Gipson.

The ads from the group Americans Against Double Taxation will target 21 Republican congressional districts, including those in high - tax states impacted by the end of the deduction, including New Jersey, California and New York.

The ad, paid for by the liberal advocacy group Americans United for Change, targets Sen. John Ensign of Nevada, Sen. Arlen Specter of Pennsylvania, and Sen. George Voinovich of Ohio.

Neumann, who announced his decision on WTMJ radio in Milwaukee, refrained from criticizing Thompson even though the former governor has been the target of attack ads being run statewide by the national conservative Republican group Club for Growth.

The group, which has already backed third - party candidate Doug Hoffman, is spending $ 250,000 on radio and TV ads targeting Democrat Bill Owens and Republican Dede Scozzafava.

The 30 - second ad targeting Brown aired this weekend in Boston and ads targeting Grassley and Burr will air June 15 - 21, according to Lauren Weiner, the group's deputy communications director.

So the Club for Growth — an advocacy group focused on conservative economic policy and which supports a full repeal of ObamaCare — announced a $ 1 million ad campaign targeting 10 House Republicans to prod them to support the health care plan.

The same day Rhodes said he would run, a coalition of progressive groups calling itself Save My Care released ads attacking House Republicans — including ones targeting Faso, Lee Zeldin of Long Island and Elise Stefanik, of upstate Willsboro — who voted for the bill to repeal and replace Obamacare.

But the Democratic group said in January that it would target Collins in 2018, and that effort begins with the web ad, which rips into Collins for his vote in the House Energy and Commerce Committee in favor of the health legislation.

WASHINGTON — The Democratic Congressional Campaign Committee this week will target Rep. Chris Collins, a prominent supporter of both President Trump and the failed Republican health care bill, with the group's first web ad of the 2018 campaign season.

Those tied to the coalition tell the Daily News there were serious discussions about having the ads target New York State Senate co-leader Jeffrey Klein and his group of breakaway Democrats, known as the Independent Democratic Conference, but they backed off Sunday evening, deciding instead to focus on the entire Senate.