Sentences with phrase «targeted ad programs»

You can opt out of participating in these targeted ad programs by contacting our Privacy Officer as set out below.

Not exact matches

Another number caught Kaushik's eye: the site's bounce rate for «content targeting» — meaning ads placed through Google's AdSense or similar programs — is, at 55.1 percent, quite high.
Zuckerberg mentioned the use of cookies to measure ads and for security purposes but avoided providing detail about the company's pervasive use of plugins on third - party sites (such as the Like button), ad pixels, and programs like offline conversion (businesses uploading to Facebook offline information about customers) to track and target users wherever they are on the internet.
Ads related to sports are usually aimed at a male audience, while ads for cleaning products and diet programs often target female vieweAds related to sports are usually aimed at a male audience, while ads for cleaning products and diet programs often target female vieweads for cleaning products and diet programs often target female viewers.
And while the Democratic Congressional Campaign Committee has also been using mobile microtargeting programs, as well as working with Google AdWords to target ads geographically, its record - breaking fund - raising is perhaps most impressive.
Spending five figures on the ad buy, the Democratic Congressional Campaign Committee is targeting nine members who voted for an amendment that would defund a program that allows some young undocumented immigrants to defer deportation.
An ad featuring Cuomo, celebrities and New Yorkers targets Trump's policies promoting a program that offers legal services to immigrants.
For more information about third party ad servers and your ability to opt - out of targeted advertising from such third parties, please visit the Network Advertising Initiative (www.networkadvertising.org) and / or the Self - Regulatory Program for Online Behavioral Advertising (www.aboutads.info/choices).
This program offers a single location where users can make choices about the use of their information for ad targeting.
We hold ongoing contests and give out prizes, we buy ads with various sites, like Scribes World, Book Crazy Radio, Mysterious Intent, Working Moms, etc. we purchase targeted traffic programs, key words and banners, etc..
While the association's Pets Add Life (PAL) campaign, which was «designed to demonstrate the joys and benefits of pet ownership,» has been around for a few years now — running targeted television ads and sponsoring programs such as a children's poetry contest — it really seems to be hitting its stride by using digital media to engage the public.
Angelo Carusone, president of Media Matters for America, says the left - wing group will not target advertisers on Joy Reid's MSNBC program — explaining that old posts on her blog suggesting «adult gay men tend to be attracted to very young, post-pubescent types» do not meet the «high threshold» the organization requires for ad boycotts.
Some of these companies may participate in industry - developed programs designed to provide consumers with choices about whether to receive targeted ads.
That certainly became less possible in the wake of the dot.com crash, although Google has now revived that opportunity with their AdSense program, which allows qualified sites to run targeted ads.
The data store is «a set of sophisticated applications, data management programs, advertising trackers, and information databases that collectively could be used to target and influence individuals through a variety of methods, including automated phone calls, emails, political websites, volunteer canvassing and Facebook ads,» the firm said in a blog post on its website.
Anecdotal tests of the program provided by Facebook show promise, with Chicago car dealership Castle Auto Group seeing a 24X return on their ad spend through a combination of Facebook offers targeted to Custom Audiences of their existing customers.
The only problem was that while the company had created the weapon (in the form of a program to analyze data and create manipulative ads to target those users with), they had no ammunition (in the form of data on those users).
• Lead digital marketing initiatives to generate awareness and build brand and name recognition • Develop and implement innovative tactics targeted at engaging key demographics to communicate and elevate brands • Provide strategic and creative leadership for all digital marketing programs and channels • Develop new campaign ideas, test strategies and ensure that ongoing status updates are provided for each project • Set up and monitor landing page tests and monitor and test banner ad performances
Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency
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