In fact, you negative out all the keywords in single - keyword adgroups (or in highly -
targeted exact match adgroups) from your broader catch - all campaigns.
Not exact matches
These paid advertising opportunities are inexpensive and highly
targeted, ensuring that your ad (s) will be seen at the
exact moment someone is searching for content based on a keyword or search phrase that
matches specific keywords associated with your video content.
For precise keyword
targeting, it's worth using an
exact match or phrase
match.
When setting up your campaign, you will want to make sure to set up two different campaigns, one that is
targeting the
exact [keyword] and another that is
targeting the broad
match.
However, this technology requires an
exact match with any
targeted gene.
This enables therapeutic antibody drugs to bind with extreme precision — only their
target molecule should be an
exact match.
The algorithms place a lot of emphasis on
target mRNAs that contain an
exact 7 or 8 nucleotide
match in their 3» untranslated region (UTR) to residues 2 — 8 of the miRNA, called the «seed» region.
Use Google's keyword research tool, select «Broad», «Phrase» and «
Exact» keyword
matches for some
target keyword phrases or analysis of a competitor web site; the keywords returned, once you have sorted them into the highest searches first, are the most popular keywords that are being searched on.
Exact match only
targets the searches that
match the keyword exactly.
Phrase
match targets searches that use the
exact phrase anywhere in the search.
These types of systems provide the first line of defense for screening out applicants who do not demonstrate an
exact match to the
target position.
The job
target isn't an
exact match for the job seeker, but they do a great job of explaining how their relationship with the DoD will help them in the fielding of tactical equipment.
The specific experience is on page 2 because their project management work history doesn't
match up to the
exact job
target.