We believe that focusing on revenue growth is important because there are distinct advantages to revenue and profitability scale in the golf equipment business, such as the ability to advertise on network -
televised golf events, to sponsor professional tour pros, and the ability to compete for strong research and development talent.
Not exact matches
ABC will telecast at least 12 tournaments nationally in 1971, but it loses money on
golf, even though it
televises three of the four major professional championships, and urges its sponsors to buy an advertising package that includes several tournaments, not just the three prestige
events.
The
event will take place September 22 - 27 and the tournament will be
televised internationally on The
Golf Channel.
These include nine of the country «s leading
golf resorts, such as the world famous The De Vere Belfry, North Warwickshire, recent host venue to the 34th Ryder Cup matches, now the World «s third largest
televised sporting
event.