Sentences with phrase «television producers normally»

Not exact matches

David Levy (president of the Caucus of Producers, Directors, and Writers) explained that some twenty years ago such sponsors as Kraft, Hallmark, and Texaco normally purchased a whole series of programs on television, but that today sponsors only purchase time — a few minutes of spot advertising on many different programs.

David Levy (President of the Caucus of Producers, Directors, and Writers) explains that some 20 years ago sponsors normally purchased a whole series of programs on television or radio — Kraft, Hallmark, Texaco, and so on — but that today sponsors only purchase time — a few minutes of spot advertising on many different programs.