With the introduction of the Love, Haha, Yay, Wow, Sad, and Angry reactions, all are currently still treated just like a «like» in
terms of content ranking.
Not exact matches
There is no relevance in
terms of Twitter profile
rank and from experiments I have run using Fiverr, the core problem with social signals is they still appear to produce a QDF effect, quick increase, but difficult to get sticky without links,
of course the initial boost and eyeballs on your
content for relevant searches can lead to links.
Plugging in keywords that have no relevance to your website in
terms of content simply because they have high KEI will not impress Google (which says it only consider related keywords when
ranking a site).
When identical
content is found, either on multiple pages
of the same website or on different websites, Google will
rank the most authoritative website for relevant
terms found in the
content.
That tells me the intent behind the
term «swedish fish» is uniform and it might be an area where a well optimized piece
of content could
rank well.
White hat SEO is what we have described above: aimed at medium - to - long -
term SEO success, getting a website to
rank well with
content that speaks the language
of the search engines but that is predominantly designed for human visitors.
Table 1 shows results
of the theme coding
of the
content in the recorded transcripts, and their
ranking in
terms of frequency cited by participants.