In 2018, Press Box merged with Smith Publicity — the powerhouse book marketing firm that has promoted more books
than any book publicity agency in history.
I came across an article in a now - defunct blog that stated: author publicity makes better sense
than book publicity.
Although it often works that way, I wanted to draw the distinction for you between the two, because you may be seeking a book distributor rather
than a book publicity firm.
Not exact matches
I dare say, that if someone other
than the Pope had written such a
book, it would not have gotten the same amount of
publicity and more people would have remained in the dark about this.
While acknowledging a debt of inspiration to the British author, he insists that it is «silly» to equate his work with the apologetic genius of Lewis, and that such comparisons owe more to overenthusiastic
book cover
publicity than reality.
Extras include: international and U.S. theatrical trailers for Zombie (surprisingly, the American one is much artier); a pair of TV spots and a quartet of radio spots for the film; a Zombie - centric gallery of lobby cards, soundtrack covers, video covers,
publicity stills (sub-divided into three categories), and the contents of the German press
book; credits for the DVD (whose worm - eye menus are actually more skin - crawling
than much of Zombie); and the biased, if thorough, biography of Fulci by Tracy Taylor that graces Blue Underground's other Fulci titles.
And Amazon will talk to its customers again and again about a particular
book, making for a more prolonged marketing campaign
than is common in traditional publishing, where a new title often gets just an initial blast of
publicity.
Founded in 1995, FSB Associates has successfully launched more
than 2,000
book publicity campaigns.
Publishers Simon & Schuster has already experienced success with its
book and author videos posted on YouTube that generate more
than a million views each month, and the company is intending to replicate the
publicity on other sites such as Roku and Blinkx.
Although so far crowdfunding has proven more successful in funding films and music, rather
than book projects, it could provide an answer to authors» funding and
publicity conundrums.
Book publicity campaigns at the post-publication stage of a book's life revolve around authors, rather than bo
Book publicity campaigns at the post-publication stage of a
book's life revolve around authors, rather than bo
book's life revolve around authors, rather
than books.
Even though I don't think Amazon needs the extra
publicity, I've mentioned the iPad's Kindle app more
than once and suggested folks may want to buy the
book from Amazon.
Since its inception, FSB Associates has executed more
than one thousand successful
book publicity campaigns.
Publicity is often more about getting people to recognize who you are in a world of oversaturation — rather
than sparking
book sales.
That means
book publicists» phones are ringing more often
than before — not necessarily with tons of viable
book promotion projects, but still, most authors understand that, if they want their
books promoted, they have to do it themselves or hire a
book publicity firm to do it for them (or at least to partner with them to conduct a
book promotion campaign).
Joining forces, we have successfully executed more
than 2,000
book publicity campaigns and watched our beautiful daughters grow up.
Book marketing online has become as, if not more, essential than traditional book public
Book marketing online has become as, if not more, essential
than traditional
book public
book publicity.
For example, there may have been no more
than 40 people or so in a fast - paced, tweet - storm of a session on what authors need to know and do about promotion and
publicity for their
books.
When you consider each step — and the fact that most reviewers receive more
books than they could ever read — you will quickly understand why
book publicity doesn't happen overnight.
BookSparks ™, part of SparkPoint Studio, offers authors more
than just traditional
book publicity.
But concluding that all
book trailers are a silly approach to
book promotion doesn't make any more sense
than deciding that blogging for
book publicity is a bad idea after you've seen a badly - written
book blog, or reasoning that media releases don't work after you've seen an incompetently - handled press release (most likely, one that reads as if it were an ad for a
book, which won't accomplish anything, rather
than an actual news release, which most likely will help you achieve your
book promotion goals).
If you need
book publicity sooner
than that, look into other ways of getting it.
Remember,
book publicity is not only free, it's 10 times more valuable
than advertising, so follow these steps to make sure you're prepared to take advantage of every opportunity you can generate with the press.
A top - notch editor can mold your manuscript into something better
than you ever dreamed of, and the weight of their reputation throughout the value - chain (marketing,
publicity, sales, booksellers, etc.) can help a
book breakout from the pack.
Keep in mind the publisher's
publicity team is working for the publisher, not you, and while you may have all kinds of great ideas about your marketing and
publicity campaign, they'll first focus on their goals for the
book rather
than your own.
Book marketing and
publicity can be expensive, but both you and your publicist will have a much happier relationship if you choose a more targeted plan rather
than overextending yourself.
But, although it's interesting to see how Skype virtual
book tours can be integrated into
book promotion campaigns, I'm guessing that world - famous authors will be in a far better position to take advantage of the
book publicity opportunity
than the rest of us... now, and for a long, long time to come.
Don't invest more
than you can afford, but remember that the most expensive
book publicity campaign is the one you don't conduct at all.
Smith
Publicity generated more stories and interviews for our
book than we could have hoped for.
Timing is everything — and no less in
book marketing and
book publicity than in any other endeavor.
Having published more
than a dozen
books — nonfiction and fiction — with both traditional and often prestigious publishers as well as on my own, I have a very good sense of the demands of
book promotion and was delighted to have the chance to work with Smith
Publicity who did a fine job with my Sino - American Tales series of historical novels
I often wonder, with the benefit of hindsight, whether we would do it differently if we had to do it again, and I don't think we would change much, other
than to get more involved in the marketing and
publicity of these traditionally published
books.
Smith
Publicity did much more
than get my
book in front of media who could promote it.
With thousands of new
books released each day in the U.S., author
publicity and author PR services are more critical
than ever.
The definition of full service
book publicity campaign is in flux, and that's why
book promotion is so much more effective
than it was just a year or so ago... and so much more fun for
book publicists and, I hope, for authors and publishers.
If you need more support
than your publishing house offers then we will happily collaborate with your in - house
publicity team to leverage existing support and maximize exposure for you and your
book.
That said, here's how to get more
book publicity opportunities
than you can handle: get involved with O.J. Simpson, and then offer your «exclusive» perspective into the man's psyche.
Book publicity is about more than book reviews, though, and you need a press release for your book to get other kinds of valuable exposure, includ
Book publicity is about more
than book reviews, though, and you need a press release for your book to get other kinds of valuable exposure, includ
book reviews, though, and you need a press release for your
book to get other kinds of valuable exposure, includ
book to get other kinds of valuable exposure, including:
Can it be that, if all eBooks sold for $ 9.99, then — all things (including
book publicity and
book marketing) being equal — the only
books with a competitive advantage would be those that cost less
than $ 9.99?
In fact, newspaper
publicity can even give
book promotion campaigns a greater boost
than before.
Put simply: No firm knows more
than Smith
Publicity when it comes to effective book publicity, author marketing and positioning of self - published books and
Publicity when it comes to effective
book publicity, author marketing and positioning of self - published books and
publicity, author marketing and positioning of self - published
books and authors.
We are a full - service
book publicity firm with more
than twenty years experience in promoting
books and authors.
For authors who say this, it's usually a few months in, when they realize that
book publicity really is more marathon
than sprint.
They delay blogging, and they miss out on the
book publicity opportunities that might come their way because they'd rather live with a blank blog
than a blog that would impress people as unprofessional, unpolished, or inadequate.
More
than 30 freelance
book publicity firms and individuals have submitted information (and I've already provided one publicist searching for a freelancer with the list when she shot me an email at 10:30 last night just as I'd finished entering all the information I'd received so far), so don't dally.
Again, there is still nothing as effective in spreading the word about your
book than traditional
publicity!
Book publicity, which is all about persuading people to give your book attention, is more of an art than a scie
Book publicity, which is all about persuading people to give your
book attention, is more of an art than a scie
book attention, is more of an art
than a science.
Joan is the author of five eBooks on
publicity and is quoted in more
than 60
books on marketing, public relations and small business.
While their post is directed at people in PR rather
than in
book publicity, you can see how the issues raised in the post apply to us.
2) From the art department's gorgeous cover design, to editorial assistants and copy editors, to
publicity, sales, and marketing; the team effort that has gone into the
book, again, has made it much more powerful and polished
than I could have done on my own.