Your customers trust one another far more
than they trust your brand.
It hits just the right notes for both consumers and businesses because shoppers trust past buyers way more
than they trust branded content.
People trust their friends, family, and, sometimes, complete strangers more
than they trust brands (or brands» employees).
In Australia, the attack on brand equity goes hand - in - hand with the growing reliance by Coles and Woolworths on in - house brands that carry higher profit margins
than trusted brands.
«For many natural mothers, Earth Mama is much more
than a trusted brand of products.
Not exact matches
By being more flexible and adaptable
than your larger competitors, you have a chance to build your
brand's reputation and customer
trust.
These days the Virgin
brand is
trusted globally, so if we set up a venture in a new country, progress is swifter
than in the days when we had to win over customers one transaction at a time.
«There weren't really any
brands that consumers
trusted or that were really iconic, and there weren't really any products that people were using that made the process any easier
than it was 50 years ago.»
Canadians might have pride for homegrown
brands, but we typically
trust them less
than international companies.
Dubbed the 2016 Label Insight Transparency ROI Study, the survey targeted more
than 2,000 consumers about the impact transparency has on their
trust in and loyalty to
brands.
Personal
brands, in general, tend to be
trusted more
than corporate
brands; they're seen as friendlier, more trustworthy and easier to approach.
Personal
branding is becoming increasingly important because modern audiences tend to
trust people more
than corporations.
One in three
trust an influencer's words over what a
brand says Influencers are
trusted more
than brands, especially digital creators with over a million followers, according to new report data that also sees diminishing
trust for micro-influencers.
Brands must work harder
than ever to tie product and experience innovation, and design of the daily enjoyment of a
brand's experiences and offerings, to
trust - building measures such as transparency, fairness, empathy, authenticity, co-creation, a consistent history of positive interactions and shared values that inform every
brand action.
A recent study by Fullscreen and Shareblee via MarketingCharts found that nearly 40 % of 18 -34-year-olds are more likely to
trust what an influencer says about a
brand than what the
brand says about itself.
When making IT business decisions, corporate purchasers are more likely to seek out old - fashioned qualities — such as
brand trust and established relationships — rather
than pursue the «next big thing.»
They tend to
trust technology more
than the recognized
brands, like a JPMorgan Chase or a Wells Fargo.»
Customers are doing more online research
than ever before about the companies and
brands that they buy from — and people tend to
trust content marketing more
than advertising.
Moreover, they seem to
trust more in people
than in
brands.
Celtic Sea Salt is the original and most
trust brand of sea salt, and is referenced in more culinary and nutritional books and journals
than any other salt in the world.
As a
trusted ingredient supplier to consumer -
branded packaged goods companies in the food, beverage, oral care, fine and household fragrance categories, Robertet maintains a presence in more
than 50 countries, including raw materials processing and compound production facilities in 18 nations.
Some international
brands have been accused of supplying lower quality products in Eastern Europe
than in Western Europe, leading to a lack of
trust in
brand claims.
Thermos FUNtainer Products (www.ShopThermos.com)-- Starting at $ 8.99 Genuine Thermos
brand been around for more
than 110 years and is one of the most
trusted vacuum insulated container manufacturers in the world.
Campbell's Foodservice supports culinary professionals by providing more
than 500 soups, beverages, broths, sauces and entrées from
trusted brands — Campbell's, Pepperidge Farm, V8, Prego, Pace, Swanson, and more.
Trusted globally, NZMP ingredients are sold in more
than 130 countries and can be found at the heart of some of the world's most famous food and nutrition
brands.
She says there was less loyalty in China toward vitamins
brands than there was in infant formula, where shoppers tended to keep buying a
trusted brand that they liked.
The Carbon
Trust has endorsed more
than 5700 products since launching the label in 2007, and has worked with many big international
brands such as PepsiCo, Tesco, Coca Cola, Danone, and Kimberly - Clark.4
BOULDER, Colo., Nov. 28, 2012 / PRNewswire / — Celestial Seasonings ®, a
brand of The Hain Celestial Group, Inc. (NASDAQ: HAIN) and one of the most
trusted names in the specialty tea business for more
than 40 years, today announced the addition of Sleepytime Snooz ™ Natural + Sleep Aid * herbal supplement shots...
In celebration of reaching more
than $ 500 million to schools, Box Tops for Education ® and its popular
brand partners are offering one lucky reader a chance to stock their shelves with some of the most
trusted household
brands.
I searched for unique items and
brands I could
trust and feel good about, because it was extremely important for them to not be any old snacks but it was required for them to be healthier
than usual, delicious and packed with plenty of nutritional benefits.
It is an interesting question since you would expect Bummis, a
trusted brand for more
than 20 years, to be a more familiar name
than Thirsties.
Roller Derby has been one of the most
trusted skating and Rollerblade
brands for more
than 80 years.
Besides you, my amazing readers, I am more
than happy to have such amazing
brands and PR people to work with, it is a huge honor to have this possibilities and to have all their
trust and their enthusiasm for what I do here.
As always, I value your
trust more
than anything and only partner with
brands that I truly love.
Seniors have different dating priorities
than most singles, so it helps to have a
trusted dating
brand to cater to those needs.
AllenComm is
trusted by more
brands than any other corporate training company.
Now in its second year, TABS again shows that
trust accounts for more
than 50 percent of a consumer's decision to recommend or repurchase a vehicle from an automotive
brand.
There isn't a bad full - size pickup on the market, and my eventual decision would concentrate more on price and how much I
trusted the dealer
than on the
brand.
For more
than 30 years, San Diego consumers have
trusted the Sunroad Auto
Brand.
32/21 Highway / City MPGAwards: * 2014 KBB.com 5 - Year Cost to Own Awards * 2014 KBB.com 10 Most Comfortable Cars Under $ 30,000 * 2014 KBB.com
Brand Image AwardsWho to
trust more with your new or pre-owned vehicle needs
than Ed Voyles Chrysler Dodge Jeep RAM!
35/22 Highway / City MPGAwards: * 2014 KBB.com
Brand Image AwardsWho to
trust more with your new or pre-owned vehicle needs
than Ed Voyles Chrysler Dodge Jeep RAM!
In today's climate, more
than ever, people are only listening and buying from those people and
brands they «know, like and
trust `.
The two most important factors are whether the app is offered by a
trusted brand and low cost - much more so
than recommendations from friends or positive reviews.
Today, Fodor's is one of the world's largest and most
trusted brands in travel, covering more
than 600 destinations worldwide in guidebooks, on Fodors.com, in ebooks and iPhone apps.
Trusted Choice agents write more business policies
than any other
brand, because they can find the specialized coverage types you need, from the right companies, and package them into one customized policy at the best price.
Trusted Choice agents write more business policies
than any other
brand.
Agents in the
Trusted Choice network write more business insurance policies
than any other
brand, so you can feel comfortable turning to a local member agent for assistance with building a policy that is right for you.
Franklin Templeton Investments offers more
than 200 investment strategies under the Franklin, Templeton, Franklin Mutual Series, Bissett, Fiduciary
Trust and Darby Overseas
brand names globally.
PayPal was also
trusted more
than other
brands, with nearly 30 % of respondents saying that they
trusted the online payment processor with their financial data.
The
Trusted Choice
brand is built on the customer focused integrity of more
than 300,000 business owners, agents and employees nationwide.