From the initial planning stages through the events themselves, perhaps no other group has the range of insight into what authors do to create successful appearances
than bookstore event coordinators.
From the initial planning stages through the book events themselves, perhaps no other group has the range of insight into what authors do to create successful appearances
than bookstore event coordinators.
Not exact matches
I do twice as many
events at libraries
than I do at
bookstores these days, and all of them allow me to sell books at the end of the
event.
It contrasts with the trad publishing / big
bookstore business model, where a book is a short - lived «
event», sometimes lasting no more
than three months.
They therefore organize
events at places other
than bookstores and some of the places include clubs and bars.
Indie
bookstores are on the rise in Arizona and across the country, and many of them are more
than willing to host self - published authors for
events and book signings.
Bookstores need time to organize and promote
events (both online as well as in print newsletters) and they often won't schedule
events with less
than two months notice.
If friends have promised to organize
events, get in touch with them and keep the publicist apprised of what's going on — keep in mind that most
bookstores don't have the staff to sell books at offsite
events (like your friends» parties) if fewer
than about 100 people attend.
Here's the long answer: My book has been out a little over a year and I'm doing more
events, and contacting more
bookstores and libraries asking them to carry it
than I did in the beginning.
Suppose you have your author
event in a location other
than your local indie
bookstore; that's when a personal order of books, which you can then sell at your
event, will come in handy.
As a book publicist, I do hope that
bookstore events thrive (and I continue to schedule
bookstore events with authors) but realistically, there are fewer
events — and, unfortunately, stores —
than there were before, so I think it's important that we try new ways to get readers to stores.
I realize it looks like there are far more reasons to not schedule
bookstore events than to schedule them, which isn't necessarily the case — I think it's more like the «Don'ts» just need more explanation
than the «Dos.»
They might be more
than happy to include it as part of their collection, or you might even be able to arrange a special book signing
event in co-operation with your local libraries and
bookstores.
More
than 85 galleries, art spaces, and artist studios are set to participate in the Chelsea Art Walk 2013, with special
events at selected locations, including a pop - up
bookstore at David Zwirner (519 West 19th Street), a lecture on Japanese photographer Takuma Nakahira at Yossi Milo (245 Tenth Avenue), and artist receptions at Kips Gallery (511 West 25th Street), International Print Center New York (508 West 26th Street), Onishi Project (521 West 26th Street), among others.