Not exact matches
Together with micropayments service Flattr, it is also
trying to develop a way for
publishers to collect money directly from readers, rather
than relying on the ad business to stay afloat.
Medium's new focus holds the potential for growth, but it also puts the company directly in the path of Facebook, since the giant social network is also busy
trying to convince
publishers large and small to see it as a home for their content — a distribution platform that can help get their journalism in front of more
than a billion people.
They're
trying to avoid the crap with ebooks being the same cost (or more)
than paper like so many trad
publishers are doing.
Much of the conversation revolved around
trying to make content stand out in a landscape in which
publishers are competing with much more
than just other
publishers.
But for a small
publisher, finding the right stock photo can matter more
than trying too hard to be unique.
They offer a 52 % revenue share for
publishers, and are usually
trying to sell ebooks cheaper
than any other channel.
The data
publishers care about, and that can really help inform
publishers» strategies, isn't labeled «book publishing data» but is far more useful and actionable
than much of what we
try to decipher meaning from that is.
Hi JJ, yes of course, it's always easier to sell rights to books that are already selling well — but sometimes it's possible that you've written something that fits precisely into a foreign
publisher's requirement and it's easier for them to buy the translation rights from you
than try to commission a writer in their own country.
While I «like» to learn knew things and be very hands on most of the time, my golden nuggets of time that I carve ot of my day are better served
trying to write good fiction rather
than trying to learn how to «be» my own
publisher.
Almost all
publishers only accept submissions through agents, so they are essential gatekeepers for anyone
trying to sell a book in the traditional market rather
than self - publishing.
I think that's more
than can be said of corporate
publishers who
tried to save their failing business model through collusion rather
than innovation.
Unlikely, unless there are more small shops out there
than I thought (and I include self -
publishers who create a facade of a publishing house to
try to win over more sales).
Moving content into standardized neutral formats such as XML will help educational
publishers to react faster to changing needs overall rather
than trying to grapple with single projects each time and repeating the same process.
Its hard to feel sorry for
publishers when they are
trying to gouge customers for money for a less
than product.
I think
publishers have been
trying hard to convince them otherwise, by regularly pricing ebooks as much as or in some cases more
than paper editions — so yeah, maybe these extended sales might «undervalue» titles to the extent that they remind people that they've been slowly brainwashed over time to expect to pay the same or more for «products» that are cheaper to produce.
Oyster charges $ 9.95 a month for access to more
than 100,000 books from big and small
publishers, but it now offers users one free month with the hope of getting more people to
try the app experience.
Even so, these same
publishers who are so adamant about limiting our access to these e-books — and if you don't believe me, buy an e-book using Adobe Digital Editions and
try to read it on a machine that isn't tied to that specific Adobe account — are more
than willing to charge us as much or more for the digital version
than we'd pay for the paperback copy of the book.
I haven't given up
trying to find an agent to represent my novel to a big name
publisher (I have queries and partials out) but when I allow myself to read agent statistics, I tend to question whether I ought to face those facts with my head rather
than my heart.
To the extent that traditional
publishers appear to be resisting or
trying to slow down the transition to eBooks in the name of keeping Amazon from getting too powerful, Kindle lovers can get more
than irritated.
If the publishing rights to your book recently reverted back to you, you might be considering the indie publishing route for your title rather
than trying to find a new
publisher, or simply allowing your book to be out - of - print.
«He wanted to bring a community of readers, authors and
publishers — everyone involved — get them together and get them aligned, so they were functioning as an ecosystem rather
than everyone
trying to eat each other,» said Niffenegger.
The advice was that
publishers use reader feedback to drive the direction of their work, rather
than producing content and
trying to adapt readers to it.
Being a successful self -
publisher is exponentially more
trying than querying agents.
«The lesson for
publishers is to be more author - centric, rather
than trying to sell expensive and unnecessary services,» she said.
There are already more thrillers being cranked out by traditional presses
than most people have time to read, and if those titles were all the same price as their self - published brethren, there would be much less incentive to
try out the offerings from self -
publishers.
But reading it as a PDF, either on my computer or on the iPad is still a less full - featured, less visually satisfying experience
than most of the
publishers» iPad apps — I'm thinking VIZ, DMP, and Yen Press, especially, who have the best - working apps I've
tried.
(I
tried writing a manuscript for a
publisher than wanted three different kinds of sidebars and a glossary all in the main text stream.
I looked in to self - publishing, and the process made me appreciate the challenges my
publisher went through to
try to communicate that I write humor, although some of my books are deal with more serious issues
than others.
I decided that time is passing and I can not wait for all the long - winded palaver that goes with
trying to send it to agents and
publishers only for them to (more
than likely) reject it.
One of my
publisher tells me they are making more money from e-books
than traditional print copies so it is something worth
trying and I will soon.
Legacy
publishers are more
than glad to squeeze their suppliers — authors and artists — so I have no problem at all seeing Amazon — and others —
try to squeeze them in return.
Potential banana skins abound From simple things like Amazon's patent for reselling ebook licences (bound to have an impact on ebook sales especially of lead titles if it were ever to be put into practice) or like discovering that despite having a great product your brand just doesn't resonate with consumers beyond your core audience and hence you lose a bundle of cash
trying to sell them tablets or realizing that your main competitor is not the rival
publisher of literary novels or commercial non-fiction but a game in which trajectory considerations are a more important aspect of gameplay
than would normally be considered cool and various music video fads from Gangnam Style to Harlem Shake.
Amazon certainly seems to be
trying to corner the publishing market by creating their own publishing firms and then offering higher advances
than the Big 6/5 can, drawing authors away from the big
publishers, and then everything with all the Kindle stuff and
trying to corner that market, but then what?
Even though Platt thinks he's a better marketer
than most
publishers, including Amazon, he told me in November 2013, «I'm going to
try again with traditional [publishing] in February.»
An increasing number of vanity
publishers are
trying to dodge the vanity label by shifting their charges to some aspect of publication other
than printing and binding.
But you would be better served
trying to work with larger
publishers than indies.
Rather
than trying to hold back the tide with agency pricing and draconian DRM policies, traditional
publishers need to figure out how to survive and thrive in a publishing world which is changing just as dramatically and even more rapidly.
Agents are
trying to skim the best of self -
publishers off the Amazon / Pubit / Kobo pile, but the question is, what deal can they get a successful indie that is better
than what they're doing?
Authors are in the state they are in because the
publishers got too comfortable relying on Amazon to fill in for the collapsed wholesale market of the 1990's, because the large North American market was dominated by booksellers who were mismanaged in the oughts, and because self - published authors used Amazon because it was easy rather
than trying to branch out their business.
«True, this is a slower moving strategy
than trying to force
publishers to accept Amazon's pricing model.
I find it interesting that the
publishers, rather
than offering a «suggested pricing» for ebooks are apparently
trying to control that rather
than the retailer.
E.g by promoting both the
publishers name and the editors name in ebook titles (and refuse to sell to stores where these are not equally as browsable attributes as author and title - unlike movies currently I only rarely know the editor /
publisher of my favourite books) and redirect remaining marketing spend to fund fan / reader groups to gain «seed knowledge» to push recommendations as to who will like their new authors (ie feeding «if you liked the books of Charles Stross, why not
try Richard Winslade's new opus» into amazon's recommendation engine, but with an eye to maximise the authors / editor / publishing houselong term brand appreciation rather
than short term sales through erroneous linking only to top 10 authors).
Stephen King and James Patterson are not bad at business or math, and they aren't at all happy that Amazon is
trying to muck with their business (which includes many more sellers
than just Amazon,) in order to gain more control over the marketplace and get more co-opt money from
publishers.
Aspiring authors see this happening with increasing frequency and they're beginning to realise that a well received self published book can be a faster and easier way to get a
publishers attention
than that traditional path of spending months or years querying to get an agent, and then more months or years
trying to sell something through the agent.
Because you don't own an ebook; in their short - sighted eagerness to close loopholes the
publishers tried to make ebooks more like software, where you merely buy a limited license to use the product, rather
than actual ownership of an object.)
In fairness, perhaps that's more the demands of the traditional
publishers trying to protect their brand
than anything else.
However, yeah, that's definitely a case where if a
publisher wanted to do something like that, they'd be much better off
trying to make a deal with an existing video game company
than build their own.
By other accounts, which
try to shine light on ebook adoption by looking at markets like Amazon (which accounts for a scary two - thirds of ebook sales), show that a huge and growing percentage of ebooks are being sold by indie
publishers or authors themselves rather
than the bigs, and a third of them don't even have ISBNs, the universal ID used to track most books.
Indeed, Ingram could
try to compete with ReaderLink for the mass merchant accounts, but they'd have to support the substantial systems and staff investments on a distribution margin, which is a much more challenging proposition
than it would be for PRH with the
publisher's margin.
it would be amazing to see a POD / self
publisher actually develop a business model focused on quality enhancement - provide a service to customers by being upfront about their services rather
than trying to scam.