Sentences with phrase «than the mass consumer»

If you want to build your business on loyal customers and brand evangelists, you have to do something more than the mass consumer expects.

Baker, who has been critical of the Kindle and of e-book readers for serving only a niche market of mobile professionals rather than a mass consumer audience, said Whispersync «sounds like a step in the right direction.

Not exact matches

The company is also tied less to the housing market than most would think because the company targets the mass consumer.

It's pretty clear, he argues that if you can't fairly rapidly achieve mass consumer pricing, your EON (Economy of Now) business on its best days will be a niche nicety for the folks with more money than time or brains and never break out of that box.

The market has been saturated before we even know how popular personal fitness tracking will really be, which leads us to believe that all this fitness tech will be more of a fad or niche market than something for mass consumer adoption.

Since donation and reward sites like Kickstarter are large mass - market platforms that allow anyone older than 18 to participate, a mass of potential early - adopter consumers vet companies» products and services before venture capitalists and other investors decide to perform their own due diligence.

Our survey of more than 32,000 consumers also shows that people are losing their trust in traditional mass media.

While the mass migration to the paywall model may be a seismic shift for the news consumers, for the news industry it's less an end than it is a beginning — the start of a mad hustle to find revenue from readers in as many ways and as many forms as possible.

These policy trends, as well as the tendency of consumption to increase its share within GDP as per - capita GDP rises, suggest that mass - market consumer spending should grow materially faster than overall GDP growth.

Here is a god more elusive, protean, and indomitable than either Apollo or Dionysus; and whether he manifests himself in some demonic titanism of the will, like the mass delirium of the Third Reich, or simply in the mesmeric banality of consumer culture, his throne has been set in the very hearts of those he enslaves.

Third, there are commercial mass media devoted to excellence and supported by direct consumer purchase of the materials produced rather than indirectly by the sale of unrelated advertised products.

Inventing a nanotechnology device for mass production and consumer use is trickier than it sounds

With the advent of online and social media, fashion shows, for many designers, now present a far bigger consumer marketing opportunity than in decades past — an opportunity that has persuaded mass market brands as well as big - name retailers like J.Crew and Topshop to stage their own presentations at fashion week in New York and London, respectively.

GM learned from Chrysler that rather than spend time and money asking handfuls of consumers what they think of future vehicles in private showings, you bring your Viper and Prowler and PT Cruiser concepts to the auto shows and let the masses vote.

Consumers, rather than following the lead of the mass market media who were telling them that the fall in energy prices presented a tax cut for them to spend, have elected to save for a rainy day.

Consumers grow fond of mass - market pet food According to Petfood Industry, mass - market sales of pet food in the United States reversed a decades - long trend and likely grew faster than pet food specialty retail sales in 2017.

«We expect consumers to be more hesitant in adopting new technologies like the artificial intelligence steering self - driving vehicles, than they might be with existing technologies such as space and supersonic travel that have been developed but are not yet available to the masses.»

«The title's success illustrates the mass appeal of interactive entertainment as millions of consumers are choosing to play Call of Duty: Black Ops at unprecedented levels rather than engage in other forms of media.

I guess that your shirt will be more valuable than if it were just another piece of mass production for a mass consumer.

The best analogy to prefab houses is the Mini Cooper — mass produced but with enough options to let the owners feel they have a custom automobile...» Michael Pyatok, FAIA Pyatok Architects Berkeley, Calif.»... As long as housing is treated as a commodity in a capitalist system, the technological advances that occur more often help the production end rather than the consumer end, and when they help both, it usually means a portion of the labor market somewhere has been hurt...» Mark Simon, FAIA Centerbrook Architects and Planners Essex, Conn. «This is an issue of class and perception.

I would argue that mass - produced legal services are even more personalized than the one - size - fits - all approach of the traditional law practice, because mass - produced services are specifically tailored to meet the needs of a target consumer base.

«Rather than being passive recipients of mass consumer culture, the Net Gen spend time searching, reading, scrutinizing, authenticating, collaborating and organizing...» (Wikinomics, p. 47)

But the company believes that there will be targeted mass - consumers, who would like to have stylish smart shoes rather than dull looking functional footwear.

For example, they are still too complicated for average merchants and consumers, the demand for crypto - assets comes mainly from investors rather than consumers, and there's no critical mass for the ecosystem to grow and «eventually become adopted by hundreds of millions of users.»

Just as traditional enclosed retail spaces are evolving into more diverse places for consumers to incorporate uses such as apartments and medical offices, food halls include much more than mass - market restaurants.