Rather than my traditional route (and dare I say, one shared by many others) of signing with the likes of Red Bull, Ferrari or McLaren off - the - bat, I had decided to make things a little more interesting, a little more difficult for myself.
Independent publishing gives you more leeway in finding and addressing a target
market than traditional routes do, but you should still have a target reader in mind when you publish independently because it will help you market your book more successfully.
This will take you much less
time than the traditional route, whereby you flit around from insurance website to insurance website filling out forms, many of which can extend to 110 questions or longer.
There has been a lot of media coverage surrounding authors who take a
less than traditional route to publication, such as Amanda Hocking who inked a four book deal with St. Martin's Press following her unique success as a self - published ebook author on Amazon.