Sentences with phrase «than their mass market»

OmSingles.com stands for Own Your Truth, taking its members deeper than the mass market motion and instant gratification of traditional dating sites.
An art film is typically a serious, independent film, aimed at a niche market rather than a mass market audience.
The print version of Unraveled is a trade paperback — which means it's larger than the mass markets I've come out in before (no way to get around that), and, unfortunately, pricier.
Hardcover and trade paper is certainly much more efficient than mass market... probably around 65 % sale overall.
Trade paperbacks are larger than mass market paperback books and are bound with a heavy paper cover.
Trade paperbacks may be a little more expensive than mass market, but they seem to be that happy middle ground where the libraries will take them, and readers will still buy them, especially if a few bucks are knocked off the price at amazon.com
More than hardcover, more than trade paperback, more than mass market paperback.
«Pricing e-books higher than mass market paperbacks used to cost is having an even more deleterious effect on reading habits.»
If Amazon wins, e-books won't cost much more than the mass market paperbacks they are rapidly replacing.
With my Kindle that stack is right there with me all in a package as small, light, and much thinner than a mass market paperback.
Time is finite, so pick a targeted list and focus on those rather than mass marketing.
A focused market almost always provides higher returns than a mass market because you meet a very specific set of needs.

Not exact matches

Tesla's future as a mass - market carmaker hinges on efficient, automated production of the Model 3, which more than 400,000 people have already reserved, paying $ 1,000 refundable fees to do so.
Marketwatch reports that more than a third of people aged 21 to 27 were «tired of the taste» of mass - market beers.
The company is also tied less to the housing market than most would think because the company targets the mass consumer.
«I had this idea around building a mass device that replicated data to servers in the cloud, and I thought I could build it cheaper than anything that was on the market,» McChord recalls.
Last year, Hyundai launched its first mass - market pure electric car IONIQ, but the vehicle's per - charge driving range is much shorter than offerings from Tesla and GM.
On a per - sale basis, the Jeep brand is almost certainly far more profitable than FCA's global mass - market Fiat brand.
The often - colorful Musk unveiled what he portrayed as Tesla's first mass - market car more than two years ago but has pushed back Model 3 manufacturing targets several times.
Marketing should go further than a mass distribution of deals.
So, memo to Neil Young: when you attempt to bring the world a better quality of media experience, know that you're battling against more than a century of business experience that shows the best - quality formats seldom, if ever, win out in the mass market.
The mass market is going to be bigger than the high - end market.
Using the internet and social media, it's easier than ever to market to the masses, providing you find a reasonable price point and an accessible means of transmitting or transporting your products or services.
Two and a half years later, Tesla has sold more than 1,000 Roadsters and is poised to start development of a mass market electric sedan, the Model S.
And so millions of Americans wrapped their hands around shaker glasses, to drink millions of pints of mass - market beer, more than any other kind of alcohol, for the duration of the century.
The market has been saturated before we even know how popular personal fitness tracking will really be, which leads us to believe that all this fitness tech will be more of a fad or niche market than something for mass consumer adoption.
PARIS, April 12 - L'Oreal posted better - than - expected sales growth in the first quarter on Thursday, driven by luxury cosmetics like Lancome and demand in Asia, though the French beauty giant is still struggling to kickstart its weaker mass market division.
This is different than a one - for - one model in that once our developing markets achieve critical mass, they can economically sustain themselves through customer driven demand rather than relying on an influx of donations.
Musk recently said, more than once, that trying to ramp production of the mass market Model 3 is a living «hell», and lately, he has been sleeping on a couch at the Tesla manufacturing plant — when sleeping at all.
While sales of its mass - market VW brand have suffered, this has been more than offset by strong demand for luxury Audi and Porsche models as well as Czech brand Skoda.
Since donation and reward sites like Kickstarter are large mass - market platforms that allow anyone older than 18 to participate, a mass of potential early - adopter consumers vet companies» products and services before venture capitalists and other investors decide to perform their own due diligence.
Increasingly they are opting for local, smaller brands rather than the traditional mass - market items that until now have constituted most of Unilever's offerings.
Almost 80 per cent of Western Australians have doubts about the mass media according to a recent study by the School of Marketing at Curtin Business School.More than two - thirds (77 per cent) of respondents said they had at some time heard or read a...
By the end of the first year of volume production of our mass market vehicle, we expect the Gigafactory will have driven down the per kWh cost of our battery pack by more than 30 percent.
As we at Tesla reach for our goal of producing a mass market electric car in approximately three years, we have an opportunity to leverage our projected demand for lithium ion batteries to reduce their cost faster than previously thought possible.
Rather than add to the mass of coverage that the recent market events in China have generated, or to continue expressing my concern about the intractable arithmetic of global demand imbalances, I plan to discuss the process of Chinese reform and adjustment in this issue of my blog.
With a starting price of $ 35,000, the Model 3 is more affordable than Tesla's other models and a crucial part of its ambitions to become a mass - market automaker — as well as to stabilize its finances and turn a profit.
Having picked up on Nintendo's selling tactic of focusing on the players and not the screen, the company is aiming Kinect at the community of mass market non-gamers, who are more easily pleased than the hardcore critics and who don't read game reviews.
These policy trends, as well as the tendency of consumption to increase its share within GDP as per - capita GDP rises, suggest that mass - market consumer spending should grow materially faster than overall GDP growth.
It is not mass marketing, it is more sophisticated than that.
He is not trying to be smarter than his fellow investors but simply trying to be less irrational than the mass of speculators who insist on buying after the market advances and selling after it goes down.
The mass marketing of the Gospel isn't over, but it's going to be people driven more than market driven.
It is not always a dogmatic and insensitive cleric that inflicts pain and discouragement on those whose faith calls them to seek a deeper, more meaningful relationship with God than that marketed for mass (lowest common denominator) consumption by the institutional church.
Similarly, mass market retailers, rather than natural food stores, are now the top sales channels for organic food.
Today Sando has close to 100 chef customers all over the country, thanks to his enthusiasm, his passion for teaching the best way to cook his beans and, of course, the beans themselves — stored in Rancho Gordo's climate - controlled warehouse for no more than 12 months, unlike mass - market beans, which Sando says can sit in hot silos for years.
They are nutrient dense, which simply means that, calorie for calorie, they offer more essential nutrition than cheaper, mass - marketed alternatives.
The goat's milk and sheep's milk feta cheeses offered by cheese makers at farmer's markets are usually a much higher quality than the salty, mass - produced fetas sold in grocery stores.
Rather than adding cane sugar or partially hydrogenated oils, both of which are likely to be found in mass market Peanut Butter, Lindsay uses a touch of honey for a hint of sweetness and sustainable palm oil to create its winning taste and peanut butter - like consistency.
The film's being debuted across the country in a steady roll rather than all at once, so the producers (working with Democratic consultant Chris Lehane) are hoping to build a national audience incrementally without having to resort to expensive mass - market tv ads (though I've seen some targeted cable ads).
A second round of mass - market facial computers looks less likely to inspire public anger than Google's Glass but it will be a fragile truce, says Jamais Cascio
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