Also see Charles Lenchner's earlier interview with Jason about what makes a good campaign new media director and
his thoughts about a campaign's first hire (s).
When pressed on whether he has at least
thought about a campaign for the formerly GOP - held seat he won back in 2006 (the post was open due to the retirement of former GOP Rep. Sherwood Boehlert; Arcuri defeated former state Sen. Ray Meier), the congressman said he's focused right now on health care -LRB-!)
Then we also have a lot of fan - based research that we see and we track week - to - week, which measures what our fans
think about our campaign.
If you're
thinking about a campaign that is led by social, always keep those readers in mind.
Keeping a calendar will force you to
think about your campaign before it happens, and also ensure you do not continually promote the same material or ideas.
Not exact matches
He had
thought that launching in the holiday shopping spree might be a boon for his
campaign, but «the obvious hindsight observation is that one of the coldest months of the year is not the time to trying to get people excited
about coolers,» said Grepper.
As for our own group of happiness - seeking employees, we haven't built an entire
campaign designed to reimagine our workplace, so it's probably overly ambitious to
think that our experiment with the Plasticity app can bring
about massive change.
Even though Kasich fared well on questions
about his ability to follow through on
campaign promises and only 0.67 percent of survey respondents
thought he was the worst choice for president, he came in last as top choice for president among the then Republican primary candidates — a tepid showing for an honest and proven executive.
«If you
think about it more than a minute, it's a pretty silly
campaign... and there are so many better causes on GoFundMe,» he said.
When identifying people who can help promote your
campaign,
think about all the stakeholders who relate to your project.
Yahoo had to deal with some nasty shareholder activist
campaigns, and several readers asked
about your
thoughts on activism.
If you're
thinking about launching a product demo - based ad
campaign, there are a handful of essential takeaways you should derive from the above examples:
Last June, the internet giant debuted its Made with Code
campaign in an effort to get young women excited
about computer science — a field that less than one percent of high school girls
think of as part of their future.
«We
think of Starbucks not as a coffee company but a media company,» he says, explaining why he approached Schultz five or so years ago
about bringing the company into his Project Red
campaign to eliminate AIDS in Africa.
From
thinking about what perks to offer your audience to acting quickly, watch the video above to hear Rubin's four tips for a successful Indiegogo
campaign.
«I
think this also led to an intrigue factor, where people clicked out of curiosity
about this
campaign that's at 200 or 300 percent of its goal.»
«For many people, this
campaign will lead them to
think differently
about our brand.
I always have the same answer: Thanksgiving is long past time to start
thinking about your social, mobile and digital holiday
campaigns.
If you're
thinking about one of these
campaigns, keep in mind that your progress might be interesting to reporters in your area as well as reporters who are specific to your sector, and you ought to be ready for them to follow the success of your
campaign and the growth of your business, as well as be ready to answer all questions they'll have.
But that
campaign got huge word of mouth offline, because it triggered people to
think about Kit Kat every time they were having coffee.»
Study co-author Jonah Berger offers the example of a recent
campaign for Kit Kat candy bars: «
Think about a coffee break; think about Kit
Think about a coffee break;
think about Kit
think about Kit Kat.
If you're connecting this natural phenomenon with your marketing theme,
think about how much lead time you'll need to build in to the
campaign.
You talk
about «against leadership» and it's hard not to
think about the presidential
campaign, in which the winner bashed this department, a man who dodged military service himself, disparaged the service of one of our most honored veterans, Sen. McCain, and engaged in a flamewar with a Gold Star family.
Several of these winning
campaigns are on this list because they led the way in
thinking about how to use these new tools effectively and entertainingly.
Some of these ad
campaigns are here because they changed the way consumers
thought about the world around them and some are examples of great solid marketing built on spot - on insights and beautifully, perfectly executed.
In those cases, I
think $ 10k per month (or more) is entirely justified, especially if you're talking
about designing and running big
campaigns.
Think about the last time you saw a company's marketing
campaign and
thought, «Yep, that's me.
When you're planning your Facebook
campaigns,
think about how you can create a narrative and tell stories within your ads in order to build a stronger connection with your target audience.
Before you start
thinking about launching any Facebook Ads
campaign, I would encourage you to
think clearly
about how you will measure the performance of your ads.
What do you
think about bitcoin having a negative impact on Mozilla fundraising
campaign?
Parscale also shared more detail
about the
campaign's need to raise money, saying that when «Donald Trump became the candidate, we didn't have any money other than Mr. Trump's money and I don't
think he wanted to write all that check himself.»
There are THOUSANDS of these people who are running adwords
campaigns and have never even
thought about conversion rate.
This is often one of the least
thought of ways of gaining attention, yet local news publications and even some local organizations will love hearing
about your crowdfunding
campaign.
If you
think about it, a video will help make a
campaign that bit more personal.
The
campaign changed the way individuals and even communities
thought about buying cars.
Katie Sweet, writing for IBM's
THINK Marketing blog, shares some insight that proves how important understanding your customers is to your marketing campaign's success, including this statistic: 63 % of consumers say they would think more positively about a brand if it gave them content that was more valuable, interesting, or rele
THINK Marketing blog, shares some insight that proves how important understanding your customers is to your marketing
campaign's success, including this statistic: 63 % of consumers say they would
think more positively about a brand if it gave them content that was more valuable, interesting, or rele
think more positively
about a brand if it gave them content that was more valuable, interesting, or relevant.
It's hard to develop effective investor education
campaigns in the context of misleading titles and regulations that make no sense, but we'll just have to get more creative in
thinking about how to do that.
Something to
think about again would be setting up an email drip
campaign for each client that expressed interest.
Who do you
think complained
about religious ads in the first place, prompting the atheist
campaigns?
The first time I heard the phrase «Idle No More» on CBC radio, I
thought it was yet another Vancouver
campaign about car emissions.
There are a few main explanations: 1) long term failure in leadership by the Irish Catholic church, and connected with this, the awful Jansenist culture; 2) Europe — or rather, political interference from European Community institutions; 3) American money; 4) the claim of the «Yes»
campaign that the Referendum was won by «the stories,» that is, the constant appeal to emotion and the complete refusal actually to
think about the legal consequences of passing such a change not merely into law, but also into the Irish Constitution, the foundation of that law.
Perry and Bachmann have made their religious beliefs part of their
campaign; therefore, I
think they should be questioned
about it.
, forms part of CMS's major new «Mission Is»
campaign, and aims to stimulate people's
thinking about mission and broaden their perspective of the reality of mission in the 21st century.
But even when we
think about more mundane laws, like the tax code, or
campaign finance law, or even the laws
about the speed you can drive or the legal drinking age, all of these laws have stories behind how they became laws.
Like many social conservatives, especially Christian ones, I spend a lot of my time reading and writing
about religious freedom, especially how it might be affected by the legalization of same - sex marriage and the
campaign for «gay rights» more generally.Yet at the same time, I harbor doubts
about the position we are staking out.You see, I sometimes
think that Justice Scalia's majority opinion in Employment Division v. Smith may have been correct.
«You know I don't
think those are the issues that Americans really care
about,» Love said when asked
about the role of Romney's religion in the presidential
campaign.
The other day here at First
Thoughts, Matthew Schmitz commented on» Jay Michaelson's Error - Riddled Conspiracy Theory»
about present - day
campaigns to defend religious freedom.
«You know I don't
think those are the issues that Americans really care
about,» Love said when asked
about the role of Romney's religion in the presidential
campaign... they certainly cared
about it with President Obama and many still believe he is a closeted muslim.
Beginning May 1, 2013, the #WakeUpWithStonyfield
campaign will give Stonyfield consumers fun, new, and emotional reasons every day to
think about, talk
about, and taste Stonyfield yogurt.
Or
think about the success of the Lay's potato chip «Do Us A Flavor»
campaign that invites creativity from consumers — it's been going on so long, the flavor chemistry is getting really interesting, and unexpected.