But growing digital subscribers can
help attract advertisers to other areas, such as conferences, said Suzi Watford, chief marketing officer of Dow Jones, which includes The Wall Street Journal.
Time Warner reported a better - than - expected quarterly revenue as the airing of the college basketball games helped
Turner attract advertisers.
The site, which describes itself as promoting a «Judeo - Christian ethic,» and recently posted an article declaring that a black activist protesting Confederate statues needed «a serious beat down,» does not appear to
attract advertisers directly.
TV networks or magazines that hope to
attract advertisers need to keep their content purposefully broad so that they can be relevant to many potential advertisers, but when brands control the content they don't have to answer to anyone, except their audience they are trying to reach.
And during the last few years, FloSports has
attracted advertisers like New Balance, American Family Insurance, Gatorade and national dairy...
T is one of several profitable fashion and luxury - focused newspaper supplements that have
successfully attracted advertisers — thanks, in no small part, to their large built - in audience of older, high - income readers — while traditional monthly print titles suffer ad page declines.
The app implemented an AdServer in January 2017 to market display formats, both native and programmatic, which has
attracted advertisers such as Ikea, Coca - Cola and BMW.
Young users are great
for attracting advertisers, but if you need growth you have to bring in the olds Those people don't know what the fuck is going on when they open Snapchat.
Some companies, like NextVR, are hoping that digitally placing fans in the best seats in the house at a pro sports game will help sell headsets and software, and
attract advertisers to boot.
The ability to hit a huge percentage of a demographic with promotions in a short time, such as for a new movie release,
attracts advertisers to Facebook.
«The Facebook relationship has helped us grow our user base and
attract advertisers,» Quarles continued.
The Association of Magazine Media and the Alliance for Audited Media is making in - roads to adopt a series of standardizations for capturing user metrics via Big Data and to implement a series of steps to
attract advertisers.
One of the main concerns is because Apple handles the sales aspect of books, magazines, and newspapers, which loses critical analytics of customer data, making it harder to
attract advertisers.
They have space to fill with material to
attract advertisers.
I have my blog and podcast, which I'm focused on growing to
attract advertisers, and I have a subscription box business I've been working on the past year, that I'm trying to grow and make that into something worth my time and efforts.
Mr. Calacanis has been an outspoken proponent of blogs as business vehicles, arguing that quality content can drive enough traffic to
attract advertisers.
This data is the lifeblood of social media sites that give users free access to their services in exchange for the right to use that intelligence to
attract advertisers.
The magazine and its ability to
attract advertisers / marketing partners such as Disney and Fairmont Hotels has been a boon in helping Invidiata partner with sought - after brands.