Using a standard test to measure the urge to smoke a cigarette, people who smoke
tobacco cigarettes daily and who watched e-cigarette advertisements with someone inhaling or holding an e-cigarette (aka vaping) showed a greater urge to smoke than regular smokers who did not see the vaping.
Not exact matches
Over 35 percent of the
daily smokers in the condition that showed vaping reported having a
tobacco cigarette during the study versus 22 percent of
daily smokers who saw ads without vaping, and about 23 percent of
daily smokers who did not see any advertising.
«Given the sophistication of
cigarette marketing in the past and the exponential increase in advertising dollars allotted to e-
cigarette promotion in the past year, it should be expected that advertisements for these products created by big
tobacco companies will maximize smoking cues in their advertisements, and if not regulated, individuals will be exposed to much more e-
cigarette advertising on a
daily basis,» Maloney and Cappella wrote.
Maloney and Cappella observed a trend that more
daily smokers who viewed ads with vaping smoked a
tobacco cigarette during the experiment than
daily smokers who viewed ads without vaping and
daily smokers who did not view ads.
Cigarette usage almost always cause smoking rates, but the occasional cigar,
daily Nicorette, pipe or chewing
tobacco can be non-smoker rates with some companies.
There are different levels of
tobacco use from the occasional cigar smoker to the
daily cigarette user.
Ex-smoker - they previously smoked
daily or had smoked 100 or more
cigarettes in their lifetime or had smoked pipes, cigars or other
tobacco products at least 20 times in their lifetime; or