Anyone with an active real estate license may apply for membership, however only those accepted as members may use the registered
trademark term REALTOR ®, an industry mark that symbolizes one's personal commitment to real estate as a career pursuit and sets you apart from the non-member real estate agents and brokers in the state.
This includes
the trademarked term REALTOR ®; it's generally not OK to use any descriptive word or phrase, including the names of cities or communities, to modify the term REALTOR ® or REALTORS ® in your blog name, Twitter handle, or Web site address.
Not exact matches
Freeman claimed that the
term realtor has been generic since the 1920s, well before NAR registered its
trademark.
At the heart of NAR's
trademark program is a comprehensive set of rules describing the proper use of the
REALTOR ® marks, which include the
term and
trademark symbol.
Ross, if you are correct in your assertion and if CREA was directly aware of this: «
Trademark lawyers had already stated that the terms the REALTOR trademark were licensed under could not be changed by government interactio
Trademark lawyers had already stated that the
terms the
REALTOR trademark were licensed under could not be changed by government interactio
trademark were licensed under could not be changed by government interaction.»
Trademark lawyers had already stated that the terms the REALTOR trademark were licensed under could not be changed by government int
Trademark lawyers had already stated that the
terms the
REALTOR trademark were licensed under could not be changed by government int
trademark were licensed under could not be changed by government interaction.
Harrington believes the National Association of
Realtors (NAR) once tried to apply for the MLS
trademark in the U.S., but by the time it did so, the
term was so prominent it was just another word in the English language.
One cautionary note: The Reipsas had to change their domain name after they launched, because their use of the
term REALTOR ® in the initial name, www.munsterrealtor.com, wasn't permissible under NAR
trademark rules.
The
terms REALTOR ® and
REALTORS ® are
trademarks of the NATIONAL ASSOCIATION OF
REALTORS ®.
The preferred form of the
term is
REALTOR ® — in all caps, and using the registered
trademark symbol.
In a major victory for
REALTORS a three - judge panel of the U.S. Trademark Trial and Appeal Board has unanimously ruled that the terms Realtor ® and Realtors ® are not generi
REALTORS a three - judge panel of the U.S.
Trademark Trial and Appeal Board has unanimously ruled that the
terms Realtor ® and
Realtors ® are not generi
Realtors ® are not generic
terms.
1949 The
term REALTOR ® is granted
trademark status by the U.S. Patent Office under Registration Number 515,200.
NAR protects the association's many
trademarks, including the
term REALTOR.
Members are licensed to use the
terms REALTOR ® and the
REALTOR ® logos only in forms that will emphasize the status, significance and special meaning of the
trademarks for the consumer, and distinguish them from words of ordinary use.
In 1998, Arlene Freeman, a former NAR member, filed a petition in the U.S. Patent &
Trademark Office to cancel NAR's rights to the
terms REALTOR ® and
REALTORS ®.
Also, because of NATIONAL ASSOCIATION OF
REALTORS ®»
trademarks, you may not use the
term «
REALTOR ®» in a domain with a descriptive word, such as numberonerealtor.com.
One thing we should do is sever
REALTOR from MLS — in
terms of creating a clear standard of service to be associated with the
REALTOR trademark or brand.
Freeman attempted to convince the
trademark office judges that the
term REALTOR ® has been generic since it was coined.
Realtor trademark infringement, What is false and misleading advertising -LCB- mapleridgerealty.com... eg -RCB- and violation of copyright laws and
terms of service on the web!
At the heart of the association's
trademark program is a comprehensive set of rules describing the proper use of the
REALTOR ® marks, which include the
term and
trademark symbol.
CREA has registered Canadian certification marks for the letters MLS and the
term «multiple listing service», and is the exclusive licensee of the
Realtor trademark, in Canada.
The NATIONAL ASSOCIATION OF
REALTORS ® (NAR) is the proud owner of numerous
trademarks including the
terms REALTOR ®,
REALTOR - ASSOCIATE ®,
REALTORS ®, and the
REALTOR ® Logo (referred to collectively as the «MARKS»).
The
term «
REALTOR ®» is a registered
trademark, and only members of a
REALTOR ® Association are allowed to use the word
REALTOR ® or the
REALTOR ® «R» logo on their marketing.
NAR owns the
realtor.com website and «
Realtor»
trademark, and licenses both exclusively to Move under the
terms of an operating agreement that dates to 1996.
The
Realtor.com website URL and
trademark are owned by NAR, but the site is operated by Move Inc. under the
terms of an agreement with the 1 million - member
Realtor association.
That
term and the familiar Block «R» logo are
trademarked by the National Association of
REALTOR ® and can only be used by those who are
REALTOR ® members through their local association of
REALTORS ®.
Members have the right, through membership, to use the
term REALTOR ®, which is a registered
trademark identifying a professional in real estate who belongs to the association and ascribes to a strict Code of Ethics.
The
term REALTOR ® is a registered
trademark of the National Association of
REALTORS ®, and misuse of the
term is a
trademark violation.
1949 - The
term REALTOR ® is approved as a registered
trademark by the U.S. Patent & Trademar
trademark by the U.S. Patent &
TrademarkTrademark Office.
(
REALTORS ® in the United States would have to seek a new
term because an attempt to
trademark «MLS» here was rejected.)
As his
term as CREA's 59th president comes to a close, Alberta
Realtor Alan Tennant has been crossing the country as host of a series of town hall sessions, «taking the temperature» of CREA's membership about how best to protect the association's MLS
trademark.