Often, because people are used to paying a one shot fee for
traditional authoring softwares, they find web authoring tools expensive, with their recurrent billing system.
Not exact matches
With various
software available that allows
authors to convert their manuscripts themselves for market, as well as digital publishing services such as Book Baby that will convert the manuscripts to every available e-reader format for a small fee, more and more
authors are turning to digital publishing in an effort to forgo the
traditional publishing houses.
It has its own particular following of
authors and readers, and builds upon
traditional paper choose - your - own - adventure books, creating to digital labyrinths of HTML files (Masq is an impressive graphical novel approach), or the somewhat more procedural but ultimately still heavily pre-scripted
software in which choices affect stats that in turn place limits on future choices (like Chris Crawford's Storytron).