Sentences with phrase «traditional publicity tools»

Not exact matches

Also, as the vast majority of self - published authors have little or no media platform, traditional bookstore presence, or traditional book marketing or publicity coverage, SEO - optimized metadata is the critical tool by which those books are discovered.

Traditional publishers have finally realized that the author is the most effective tool for marketing and publicity and therefore require authors to do it themselves.

Build Book Buzz Publicity Forms & Templates is a 50 - plus - page workbook containing nearly all the media relations tools authors need to generate exposure with traditional and online media outlets.