There are two
types of email campaigns to consider: newsletters and automated campaigns.
Not exact matches
A highly productive and effective
email marketing
campaign consists
of segmented communication that touches prospects and leads at the right time with the right
type of email to suit that recipient's needs and preferences.
If you're interested in starting or improving upon your existing lead nurturing
campaigns, make sure you incorporate these 6
types of emails into your lead nurturing mix to help move your leads swiftly through the sales funnel and join the other lucky ones who are already sales - ready.
Use your intelligence wisely, and be sure not to bombard leads with multiple
campaigns and various
types of email sends.
This cookie stores the
type of referral used by a visitor to reach this site, whether via a direct method, a referring link, a website search, or a
campaign such as an ad or an
email link.
In this short guide you'll discover: - How to set up your account and start your first list - How to build various
types of signup forms - How to build your first
campaign - How to understand analytics - Ideas for building your mailing list - General tips and do's and don'ts for writing your
campaigns - Explore further integrations such as WordPress plugins, mobile apps, Facebook and tablet forms
Email marketing shouldn't be hard and it shouldn't cost you an arm and a leg either so sit back, pull up a seat, and let's start building you some new skills.
With our sophisticated
email platforms we can analyse many aspects
of your
campaigns such as: — Delivery rates — Open rates — Click - through rates — Hard & soft bounce monitoring — Domain analysis — Unsubscribes — Opens by device
type — Geographical opens
She enjoys creating all
types of content, from blog posts and
email campaigns to infographics, whilst working part - time as a Digital Marketing Assistant at startup company Winbox Ltd..
You might have five to 20 automated
emails set up for each
campaign to deal with all the different
types of prospects you have and you want to make sure that on
email four, people don't start unsubscribing at an alarming rate.
Getting everything set up is time - consuming and might seem like a distraction, but how many agents in your office do you think are actually building custom
email campaigns tailored for every
type of lead they get?
Your
email drip
campaign may be costing you thousands
of dollars in lost commissions without using the right
types of communications!
So, before any
of this collateral is produced, audit your
email marketing program (or get one off the ground), set up automated drip workflows, and then add messaging for each content
type to the drip
campaigns (e.g. send leads who download X content on your site
email featuring Y content that's similar to the piece they downloaded).