This initiative will help reduce consumer confusion over dates on the product label, save households time and money, and help
reduce unnecessary food waste.
This is where technology like Mimica Touch comes in, raising awareness
of unnecessary food waste by offering tangible evidence that food we might throw away is actually edible.
It's still in early stages and likely won't be ready for the market for several years («We can detect bacteria with the iPhone, but we don't know if they're pathogenic — if they're harmful bacteria or good bacteria,» explains one of the inventors), but it's promising for the future of food consumption and
avoiding unnecessary food waste.
As a fun way to raise awareness
for unnecessary food waste, toy company Hasbro partnered with a U.K. supermarket to create a «wonky» Mr. Potato Head.
The use of a green bin has been recommended for years, but now it's the law in Vancouver, as part of the city's plan to cut down
on unnecessary food waste.
Reducing unnecessary food waste is one of the greatest economic and environmental challenges the world faces and the Freshtag technology should prove a valuable tool in helping to address this.»
Over the course of the two weeks the sixth graders have been weighing their food waste and composting it, learning about composting as well as becoming more aware
of unnecessary food waste.
The Freshtag system links together the entire supply chain, from point of production through to restaurant or shop, which is meant to ensure food is consumed at optimum freshness and can «significantly reduce»
unnecessary food waste, the company claims.
The new industry - wide effort launched by the Grocery Manufacturers Association and Food Marketing Institute will help reduce consumer confusion over dates on the product label which can result in
unnecessary food waste.