If you define your industry as «boring,» here are some ways to spice
up your marketing strategy and get noticed.
Lately, GoodLife has juiced
up its marketing strategy by collaborating with celebrity trainer Jillian Michaels on a new exercise class.
The 113 - year - old automotive luxury brand revs
up its marketing strategy to compete in a modern... read more
I'm hoping to write
up a marketing strategy in the next week or so and this will be very helpful.
Next week we'll wrap
up the marketing strategy series with a look at long term marketing strategies.
Let's explore these trends and how real estate professionals can beef
up their marketing strategy to attract mobile buyers.
Now that you're ready to sell, your real estate agent will set
up a marketing strategy specifically for your home.
Not exact matches
The advantage of Zymeworks»
strategy is that licensing platforms to big pharma entitles it to a combination of cash
up front, milestone payments as the clients» research proceeds and potential royalties once one of the drugs developed on the platform reaches the
market.
This freed
up my time to focus on what I was good at — the
strategy of the magazine, making contacts and developing
marketing.
Promoting thought leadership through content creation is one way to shore
up your
marketing effort, but it's
up to you to ensure that your
marketing and sales
strategies complement rather than inhibit one another.
With new, innovative
marketing strategies continuing to pop
up, marketers often lose focus on the impact these tactics will have on their bottom line.
As one of the few
marketing strategies with very little
up front cost and the potential for high ROI, I highly encourage you to rethink your stance.
Should anyone rely on a television appearance or a write -
up in a notable magazine as the cornerstone of
marketing strategy?
Either he doubles down, sticks to the low - production model and hopes the unpredictable Eurasians kiss and make
up, or he scales
up production and competes on price, walking away from a
marketing strategy that made Potash Corp. one of Canada's most successful, and profitable, companies.
Goldman Sachs Group Inc. is setting
up a trading desk to make
markets in digital currencies such as bitcoin, according to people with knowledge of the
strategy.
To promote the movie, the folks at 20th Century Fox have cooked
up a somewhat unconventional
marketing strategy: while hitting all the usual social media bases (Twitter, Facebook, Instagram), Taken 3 is also being promoted on LinkedIn.
But that
marketing strategy can backfire when things go wrong — or if regulators or courts find the product doesn't live
up to its promises.
As someone that works in online
marketing and sees the power of successful
strategies first - hand every day, take this advice: don't give
up on the Internet.
If your initial idea proves unsustainable — whether due to a lack of product -
market fit, limited consumer interest, incorrect pricing
strategies or some other factor — don't beat yourself
up over it.
We offer a space for developers and entrepreneurs to attend and organize events with speakers, mentors and other entrepreneurs; a «hack space» and device library to develop and test new ideas; and Google Launchpad, a two - week boot camp for early stage start -
ups helping with subjects including user interface, product
strategy & technology,
marketing, business development and more.»
Roberts said every time he teamed
up with traders on an automated trading venture, their
strategies and ideas missed the mark even though they had previously been successful as
market professionals.
«This completely revised and expanded eighth edition contains 31 new chapters that bring you
up to date on the latest products, analytical tools, methodologies, and
strategies for identifying and capitalizing on the potential of the fixed income securities
market in order to enhance returns.»
The best thing investors can do is commit to a long - term
strategy designed to weather all
market conditions, both
up and down.
In scooping
up Yahoo's digital services, Verizon's
strategy was to meld the operations with its AOL division with an eye to becoming a bigger player in the growing
market for digital ads.
If you're trying to build a
marketing strategy from the ground
up, you need to be clear on who your customers are, because you don't have any time to waste on
marketing to those who aren't.
I talked with Andrew Sherrard about his path to
marketing and how T - Mobile's
marketing team keeps
up with innovative digital
strategies and tools.
Whether you are staying
up late coding away, or busy executing against business - goals in your startup — fundraising, PR, business development,
marketing,
strategy, etc. — be sure to treat your body as your top priority.
If you're struggling to keep
up with your content obligations and not sure the various pieces of your content
marketing strategy are really working together, check this out and keep it handy.
If you're in a similar situation — in life, at work, or as part of a company
marketing campaign — the best
strategy is to own
up to the mistake, apologize, and then get to work on how to make sure it never happens again.
Today, energy
markets and cash pretty much sums
up Cumberland's
strategy.
If you have burning questions about taking your social media
marketing strategy up a notch, don't miss this live video chat.
When discussing
market strategy, it's inevitable that positioning will be brought
up.
Reviewed by local regulators for almost a year, that local marriage was only step one for the Brahma boys, who saw an industry ripe for consolidation and initiated a
strategy to improve margins by buying
up brewers, eliminating duplicative operations, cutting excess suppliers, and other steps that formed today's beer
market, which is fragmented by brand but consolidated in terms of ownership.
The kings of content
marketing: Ditch the pop -
up ad for responsive websites and keep your
marketing strategy at the cutting edge.
These motivations set the context of their actions and end
up driving their
marketing strategy.
eCommerce and Retail are
up for a dramatic industry shift, especially in their digital
marketing strategies — and that shift will inevitably be toward mobile.
While not all bets have paid off — his global macro
strategy suffered amid currency volatility in 2014 — Shiff says he ends
up losing less in down
markets than pure equity managers do.
The founder of iDoneThis shares his top tips for amping
up your startup's content -
marketing strategy.
Details the
market strategy of prominent tech companies and device makers, and analyzes why which ones are best poised to succeed once adoption ticks
up.
When setting
up and improving your
marketing strategy, make sure to steer clear of these all - too - common mistakes.
Those experts include Marko Kolanovic, JPMorgan's global head of quantitative and derivatives
strategy, who has in the past said the shorting of volatility reminded him of the conditions leading
up to the 1987 stock
market crash.
Some foreign investors, rather than crunching data on earnings and stock valuations to come
up with investment
strategies, actively mimicked the actions of China's so - called «national team» — a group of state - backed financial institutions that were tasked with propping
up share prices in the height of the
market rout.
A number of software startups startups focused on
marketing and employee engagement - type problems are that haven't figured out a go - to -
market strategy are now putting themselves
up for sale, according to Sweeney.
It adds to the recent spate of weaker data coming out of the eurozone and really underlines the fact that the ECB can afford to be a little bit patient in terms of ramping
up its hawkish rhetoric when it comes to its QE policy, said Bipan Rai, director of foreign exchange
strategy at CIBC Capital
Markets in Toronto.
Almost half of a brand's customers will soon be proverbially «
up for grabs» to anyone with an effective mobile
marketing strategy.
Gray says this Vainglory
marketing partnership is part of a bigger
strategy to get more Nvidia tablets into the hands of mobile gamers, as well as the pro gamers who make
up the four Vainglory Seasons league structure.
If you don't take the time to determine what kind of
strategies they were applying to their previous
marketing efforts, you could end
up regretting hiring them.
Recent price swings in credit
markets are «a wake -
up call that central banks are withdrawing liquidity, and that the process is not going to be smooth,» Adam Richmond, Morgan Stanley's head of US credit
strategy, wrote in a client note.
If you've been running campaigns through Microsoft AdCenter and Yahoo Search
Marketing, once the change takes effect you will only have one campaign to manage, which will free up your time to work on other search marketing st
Marketing, once the change takes effect you will only have one campaign to manage, which will free
up your time to work on other search
marketing st
marketing strategies.
Not to mention, your team might not have the expertise to come
up with a content
marketing strategy in - house in the first place to understand what content types to invest in and why.