Sentences with phrase «use as advertising»

In addition, the trailers were used as an advertising vehicle for the new corporate logo, ITGC.
Pfizer / Wyeth and Danone are attempting to steal the good reputation of health workers by handing them awards with formula brand names attached, while using this as an advertising opportunity.
Rantala doesn't think that it's too far - fetched to see this pheromone used as an advertising gimmick.
It is particularly distressing that people often go to these clinics for relief or a cure for an intractable disease or injury, and can end up paying thousands of dollars for products that are not approved for use as advertised, have not been scientifically tested to know if they work, and can put their health in jeopardy.
The thing for me is that I bought an Amazon Kindle, I don't want Waterstones using that as an advertising platform — it is my device and not a «with special offers» one.
As for you thought about using them as an advertising medium, that's a good thought, but the same concerns still apply.
Fan & the Art of Advertising is all about the history of fans used as advertising mean.
Ms Jourova said: «As social media networks are used as advertising and commercial platforms, they must fully respect consumer rules.

Not exact matches

The FTC also said that when it comes to labelling, advertisers shouldn't use terms such as «Promoted» or «Promoted Stories,» because they are «at best ambiguous and potentially could mislead consumers that advertising content is endorsed by a publisher site.»
Janice Lee of PCCW Media Group says the firm is using a dual revenue stream model of an advertising - supported free tier and a subscription - tier for its streaming service as it sees opportunities in both segments.
As part of the expanded deal, MLB will continue to promote YouTube TV during the upcoming 2018 and 2019 World Series, while the streaming television service will use professional baseball players in its own advertising, among other promotional endeavors.
Local lore suggests the pastel - colored exteriors made it easy for drunk sailors to recognize their guest house, while others suggest shops used the hues as a form of advertising.
Using a dashboard, companies can compare results to other brands in their industry, or to the advertising world as a whole.
Those terms are often employed by social networks such as Twitter (TWTR) and Facebook (FB), which have helped popularize native advertising by using content that looks similar to the status updates and posts made by users.
What's cool: SearchCenter helps you fine - tune search engine advertising by measuring things such as how long people spend on your site, where they go while they're there, and how that behavior varies according to factors such as the keyword they used to find you.
You could use Amazon's Home Services for this as well, or you could create your own simple, one - page website to advertise.
That said, however, Apple has a large and powerful user base, and the fact that it is using that power to remove certain forms of advertising — and tools that advertisers and publishers use, such as user tracking — is bound to set off alarm bells in the industry.
Various aspects of commercial use of AI, otherwise known as machine learning, is used for advertising and web searches and things like that.
To put the cost of effectively using Facebook in perspective consider that according to Brian Wallace, former vice president of strategic marketing for Samsung Mobile, Samsung spends twice as much maintaining and updating its top - rated Facebook page, as it does actually advertising on Facebook.
The over-arching theme of this year's summit was the merging of direct response and branding using relatively new advertising media such as retargeting and social ads.
Finally, with the Pan American Games a little more than two months away, the Canadian Olympic Committee (COC) is jumping on the marketing bandwagon and using the event as a springboard for its 2016 Rio de Janeiro Summer Olympics advertising campaign.
Generico now knows which image to use as it invests more advertising dollars in its website, GDN, print ads, business cards and even TV commercials.
Don't use advertising as an influence — that's a trap.
Among other things, the new standards say that simply using terms such as «promoted by» isn't enough to identify native advertising.
A third said Apple's service wasn't properly configured for media companies to get analytical data that could be used by services such as comScore, which is crucial for advertising.
Most of them were still using ancient tactics, such as advertising on billboards and wishful thinking.
When it comes to labelling, the FTC said, advertisers shouldn't use terms such as «promoted» because «they are at best ambiguous and potentially could mislead consumers that advertising content is endorsed by a publisher.»
Use of Name and Likeness: By posting User Content on the online services, you consent to the recording, use and reuse by NBCUniversal, its licensees, successors and assigns, of your voice, actions, likeness, name, appearance, profile photograph, performance, biographical material, and any other identifying information, including, without limitation, any information contained in your User Content (collectively, «Personal Elements»), as used, edited, altered, fictionalized or modified by NBCUniversal, in its sole discretion, in any and all media now known or hereafter devised, throughout the world, in perpetuity, including, without limitation, in and in connection with NBCUniversal, or related Sites or online services, in and in connection with any television programs and other productions, and in and in connection with advertising, promotion and publiciUse of Name and Likeness: By posting User Content on the online services, you consent to the recording, use and reuse by NBCUniversal, its licensees, successors and assigns, of your voice, actions, likeness, name, appearance, profile photograph, performance, biographical material, and any other identifying information, including, without limitation, any information contained in your User Content (collectively, «Personal Elements»), as used, edited, altered, fictionalized or modified by NBCUniversal, in its sole discretion, in any and all media now known or hereafter devised, throughout the world, in perpetuity, including, without limitation, in and in connection with NBCUniversal, or related Sites or online services, in and in connection with any television programs and other productions, and in and in connection with advertising, promotion and publiciuse and reuse by NBCUniversal, its licensees, successors and assigns, of your voice, actions, likeness, name, appearance, profile photograph, performance, biographical material, and any other identifying information, including, without limitation, any information contained in your User Content (collectively, «Personal Elements»), as used, edited, altered, fictionalized or modified by NBCUniversal, in its sole discretion, in any and all media now known or hereafter devised, throughout the world, in perpetuity, including, without limitation, in and in connection with NBCUniversal, or related Sites or online services, in and in connection with any television programs and other productions, and in and in connection with advertising, promotion and publicity.
«The results suggest that Facebook pages are most effective when they are used as a form of traditional advertising rather than as a platform for social interactions,» said Janet Schwartz, a co-author of the study.
This duopoly control has had an increasing impact on the advertising - tech market as well, something that used to be a growth area both for publishers and for ad networks.
Using the Google Adsense online - advertising program, the site has hosted ads from such companies as Groupon and Amazon.
Charlene Markley, an anthropology professor at Reed College, is building an extraordinary database of images, all drawn from mainstream advertising materials, to use as teaching aids in a sex and gender class.
Through effective use of sites such as Facebook and Twitter, brands can earn word - of - mouth advertising as users recommend their products or services to their friends and family.
Brands are also worried about their ads showing up in what is perceived as «fake news,» so they are exercising more caution when using programmatic advertising, where they automatically buy digital ad spots through a third party.
Allyson Hugley, president of Measurement & Analytics for Weber Shandwick, notes that the data from the study could add another layer to the modes of evaluation that are already available to advertising and marketing agencies, building on traditional surveys and more recent technology such as beacons and RFID chips that are used during live events.
Search Engine Marketing Search engine optimization is basically a system that marketers use to make your website easier to find, and search engine marketing is the process of advertising on the internet in a way that increases your site's visibility to customers, such as on Google or Yahoo! Both are often heralded by marketing experts, and we're not saying they aren't important, because they are — particularly for online retail stores.
The print - advertising revenue that used to prop up the business models of newspaper chains like Gannett and Tribune's former parent, Tribune Co., has disintegrated over the past decade as advertisers and readers have moved to digital platforms like Facebook and Google.
Once you've identified your goals, create a strategy to meet those goals - whether it's raising brand awareness, getting more referrals or more in - store traffic - then identify the tactics to achieve them such as more digital advertising, billboard use or increasing your social media presence.
While it's not approved specifically for anti-aging treatments, like other drugs, it can be prescribed for so - called off - label uses as long as there is no advertising or efficacy claims involved.
Blue - chip brands such as Unilever, Procter & Gamble and American Express are among the companies who have already used Shazam in advertising campaigns in North America, where the company generates tens of millions of dollars in revenue from the TV side, Fisher said.
If you have the budget, you should seriously consider using paid search advertising (also referred to as keyword advertising) to promote your YouTube videos.
In the press release, Ryanair chief marketing officer Kenny Jacobs, says the company doesn't have a problem with Google advertising in general, but adds that it is «unfair» that it is sometimes used as a way to mislead customers.
A spinoff site called ClickHole, which was launched in 2014 to make fun of digital media «clickbait,» uses more or less the exact same model as the publications it makes fun of: Online ads based on traffic and in some cases native advertising and sponsored content.
If you want to burn your advertising dollar as fast as a big brand TV advertiser, then buy a few thousand impressions on a busy website such as Yahoo.By my calculations, 10,000 impressions (individuals viewing your ad) costing $ 500, would be used up in
You can use it on number of items for advertising your business such as T - shirts, coffee mugs, business cards, pen etc..
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For Twitter, you can use tools like Twitter's advertising analytics platform, closed - loop marketing analytics, as well as educated estimates to determine your Twitter numbers.
This will be a free service that will provide a place for used cans and will pay dividends to the company through advertising as well as collecting money from selling the aluminum to material collectors.
MB: Do you think there's a mischaracterization of the tools used by targeted advertising campaigns, or so - called «custom audience» campaigns, as being described as «dark advertising» campaigns?
Cambridge Analytica defended its use of Facebook, saying it was «vilified for activities that are not only legal, but also widely accepted as a standard component of online advertising in both the political and commercial arenas.»
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